Prowly

AUGUST 24, 2017

As painful as it is to admit, all the fake news on the internet seem to be the most successful at going viral. The post 3 Tips for Creative Marketing That Beats Fake News appeared first on Prowly Magazine. Without getting too political, there are number of lessons marketers can use for their own campaigns.

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Creativity Viral Marketing How To 99

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. Market ”), for example, we talked up WeTransfer’s start-up persona and its appeal to the “creative class” versus bland competitors, but we made sure to mention its 80 million users and status as a profitable business. Here are some tips based on tech PR experience.

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Cision

DECEMBER 7, 2015

But how to get in on it? Offer educational resources and how-to tutorials. To go widespread (breadth) often means handing out a pretty penny or two or entrusting a campaign to the viral gods. Images: Robert Pittman , chrisbb@prodigy.net ( Creative Commons ). And why should you?

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Prowly

DECEMBER 10, 2024

In this article, you'll find more information on how to track mentions on Twitter using Google Alerts or with the help of third-party tools made for PR. The quickest way to get recognition as an individual, sell out a new line as a brand, or simply to be heard nowadays is to go viral on social media.

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Waxing UnLyrical

FEBRUARY 5, 2013

When their followers share your post again, it’s considered viral content. SEOmoz recently did a great study on the theory and proof of why content goes viral. In it they concluded that the following criteria were generally associated with their most viral posts: Long, in-depth posts. Using a tone that conveys emotion.

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Contently - Strategy

DECEMBER 12, 2018

Creativity strikes back. Many of those folks found themselves totally alone, surrounded by people who had no idea how to develop good editorial content. The post State of Content Marketing 2019: Creativity Strikes Back appeared first on Contently. And in 2019, we’re going to see that become true.

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Polaris

NOVEMBER 20, 2014

creative agency. The video quickly went viral, racking up over 1 million views the first day alone. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Caine led a workshop at Maker Faire teaching kids how to make their own cardboard creations. The rest, as they say, is history.

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Cision

NOVEMBER 24, 2015

Get creative and don ’ t be afraid to pay. Viral content occurs when the right content is shared at the right time by the right people. CAUTION : Don ’ t ask them to spread the word about you so they can try your app for free. That ’ s not enough value for them. The ROI on sponsored organic content is incredible.

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Waxing UnLyrical

MARCH 12, 2014

In the parlance of our times, memes are already viral: they’re engaging and fun, and perfect for sharing with friends and family. Marketers hear all the time about how they should double-down on their creation of visual content. Marketers hear all the time about how they should double-down on their creation of visual content.

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Cision

JULY 5, 2016

In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today. Having a social media initiative go viral is not a good goal – what is the intended net result?

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Buzzstream

JANUARY 16, 2025

Read on to find out detailed examples of how they achieved it – and how. Using Existing Content and Templates for Reactive Outreach Earlier in the year, we drafted a story on How to get rid of ants in your patio for our paving and decking client London Stone.

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ImPRessions - Crenshaw Communications

MAY 26, 2016

Getting stories into the public eye will continue to consist of researching, understanding the elements of a good story or idea, and knowing out how to package and tell it — or have someone else tell it — appropriately. Imagination and creativity will rule.

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Marketwired

MARCH 22, 2016

In today’s most noticeable creative PR strategies, measurement and data-based insights are key. Toronto-based PR professional Martin Waxman sums it up: “No matter how clever and innovative your idea, if it doesn’t produce the results you’re after you’re wasting your time (and money). While they can (and should!)

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Cision

APRIL 6, 2016

How to Fix Your Buyer Personas. HubSpot and LinkedIn have forged a very close content relationship and have created quite a few viral pieces like the ever-popular “ The Sales & Marketing Love Story ” and the insightful “ Master the Art of Social Selling.”. Simply using a buyer persona isn’t a guarantee of success.

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PRSay

MARCH 11, 2019

. “The business-to-consumer, business-to-business, and external-internal breakdowns on social media are no longer clear,” writes thecompany10, who recommends that companies to shed their preconceptions about how to communicate. According to thecompany10, “Who can say exactly why a video or story goes viral?

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Sword and the Script

JUNE 12, 2018

I recall an agency staffer running around the PR firm making sure everyone knew how to prevent it from happening. It’s one of two creative press releases examples that recently crossed my radar and I’m sharing here in this post. A Creative Press Release for B2B Tech. Or do so, knowing you might overlook a good creative idea.

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Cision

FEBRUARY 8, 2016

Find out how to expand your reach using social listening. Doritos is a perennial Super Bowl performer, consistently creating viral campaigns. This includes comments about elements of the ads, characters found within them and the campaign hashtags. Get your free Listen e-book now! Humor: Puppy-monkey-baby crushes the competition.

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Branding Brand Viral Twitter 120

5W PR

DECEMBER 19, 2023

In the dynamic world of media and marketing, creating a PR stunt that captures attention and aligns with your brand’s values and marketing goals is a high-wire act of creativity and strategy. Craft a Creative Concept: Innovate a unique, engaging, and authentic concept for your brand.

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Marketwired

MARCH 1, 2016

While there are many creative ways to make your message grab attention, have you ever thought about creating a ‘pull’ rather than a ‘push’ pitch so others do the work for you? It may not exactly be viral, but you’re getting the word out to the people who count. In other words, you don’t pitch. An out-of-the-box way to create buzz .

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ImPRessions - Crenshaw Communications

MAY 3, 2016

Consumer media are always looking for new ideas on how to help readers hack their own personal style, and Mother’s Day traditionally tops the list for handmade gifts. But of course not every business can be Apple partnering with Taylor Swift to create a commercial that goes viral.

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Cision

OCTOBER 15, 2015

How to Pay Attention. How to React. Ignore it and risk it going viral? Images: Steven Shorrock , Duncan Hull , J E Theriot ( Creative Commons ). You’re looking for good, bad and indifferent mentions of your brand, as well as your product category. From there, you or your social media team can respond appropriately.

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PRSay

APRIL 19, 2019

TED Talks espousing the merits of failure have gone viral. Maybe you’ve wanted to block out more creative time during your week. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. What’s your biggest failure? That’s become kind of a trendy question to ask yourself.

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PR for Anyone

MAY 4, 2022

Get creative with it. It went viral because it looked like big worms. National Pasta Month – if you are a cook, chef, food blogger, etc. this is a great time to pitch national pasta month. You don’t want to pitch what everyone else is going to pitch. Have some fun. That’s what people like.

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Cision

JULY 20, 2015

Want to learn the three ways to make your idea go viral? For example, farmers could call up and ask how to treat an ongoing crop disease affecting their land. Images: Chris Potter , Nick Page (Creative Commons). Previously, professionals were valued by the number of years they spent at a company or in a certain field.

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Cision

DECEMBER 5, 2017

Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. How-To-Guides. The blog is listed first for a reason; it’s the engine.

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Infographics Case Study Content Marketing Video 235

Cision

MAY 11, 2016

I’m inspired by their creativity and enthusiasm to deliver results. . Brands should seek out communication professionals who are motivated by change and find creative solutions to keep their clients relevant. How do you envision the future of PR? to viral social media campaigns. . What are your secrets to success?

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Television Travel Tourism Pitching 120

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.

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Critical Mention

SEPTEMBER 19, 2018

Once you have the data, analyzing it allows you to see what worked, what didn’t and how to adjust your future campaigns accordingly. With the rise of chatbots, PR pros must focus on developing and implementing creative strategies to create awareness, improve their company’s reputation and generate profits. SCHEDULE A DEMO.

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How To Media Crisis Crisis Management 61

Stern + Associates

MARCH 8, 2023

When an organization makes it a priority to remove barriers and equalize opportunities, they can better tap into the potential of their workforce while encouraging innovation and creativity. Read on to find out how to create a more equitable and inclusive work environment that demonstrates the true power of embracing equity.

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ImPRessions - Crenshaw Communications

OCTOBER 13, 2016

Take time out from catching the latest viral video (we like this one ) or binge-watching an addictive show like “Narcos” and pick up a book that will let you explore something in depth. For a great example of how an obsession can lead to unchecked online chat and ultimate disaster, also read French’s Broken Harbor.

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Cision

OCTOBER 28, 2015

Visuals increase understanding: We can read about how to do something or operate a device, but we comprehend topics more thoroughly when we have images or video to supplement them. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics.

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Communications Telecommunications Infographics Video 120

Buchanan PR

JUNE 30, 2023

McDonald’s put on a masterclass on how to create buzz for a new product with a younger generation, but it couldn’t have predicted its virality. A viral sensation that spread like wildfire across social media platforms. For example, this tweet served up the perfect meme template. The result?

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Cision

OCTOBER 21, 2015

We all want as many social media shares as we can get, but in order for us to increase our content’s chances of going viral, we must first look at the demand side. “How are you going to create something extraordinary if you’re optimizing for the same things as everyone else?” Measure Your Niche’s Density.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Prohibition

SEPTEMBER 13, 2022

Bought by BtyeDance in 2017, ‘TikTok is the world’s leading destination for short-form mobile videos’ and with their mission to ‘inspire creativity and bring joy’ the app is the seventh most popular social platform in the world. Formally recognised as musica.ly , TikTok is a short-form, video sharing social media app.

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Branding Brand Video Social Media 118

Cision

OCTOBER 15, 2015

Each influencer will explore how to tune into key audiences to strengthen your brand’s reputation, cultivate stronger relationships on social and prosper from past challenges. Social media can help make one disappointed customer’s complaint go viral in hours and your brand needs to be paying attention because everyone else already is.

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Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Co-Founder of Status Creative, a leader in social media engagement. 68% Of Marketers Want To Know How To Create Better Visual Content [link]. Learn how to regain your balance in your life. Jay Baer (@jaybaer) August 19, 2015.

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Karen Freberg

JANUARY 15, 2020

I decided there was something that 1) was trending that was to be addressed in class and 2) a tactic I needed to figure out how to apply and execute in my two social media classes. We see these now everywhere after the one featuring Disney characters went viral. What tactic am I talking about? AR filters on IG are not necessarily new.

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Social Media How To Instagram Media 55