Sword and the Script

DECEMBER 3, 2024

What I hadn’t considered is that something similar is happening to software code, according to this podcast interview between Figma co-founder and CEO Dylan Field and The Wall Street Journal. The code too can be highly probable which is why the creative and design are what differentiates software products he said, rather than word choice.

Software 176

Software Measurement B2B Training 176

Deirdre Breakenridge

AUGUST 26, 2014

But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. Where do I go from here?

Industry 316

Industry Fashion Travel Tourism 316

ImPRessions - Crenshaw Communications

MAY 13, 2021

-Write and edit media materials, including media alerts, fact sheets, bios, and case studies. Attend and facilitate media interviews; network with reporters and editors. Attend and facilitate media interviews; network with reporters and editors. Creative and energetic personality! . Diverse range of clients.

B2B 203

B2B Policies Case Study Enterprise 203

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A recent study by the Association of National Advertisers (ANA) and the USC Center for Public Relations found that marketers plan to increase staffing and overall spending on public relations over the next five years. Allow the agency creative freedom. This is good news for clients and PR firms alike.

Publicity 256

Publicity Brand Branding Storytelling 256

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

Because news moves quickly, the pressure is on to develop a creative, well-packaged message that provides an original, relevant angle. Then, if a client is immediately needed for approvals, interviews, etc., We saw this when Urban Outfitters and others used Hurricane Sandy to promote online shopping by touting #SandySales. .

Trends 293

Trends Pitching Agency B2B 293

Buzzstream

SEPTEMBER 18, 2024

If you’re struggling to create interesting, creative content, this is an episode to pay close attention to. And that, that goes across these pages as well as creative camp. So I think keeping your ear to the ground is just essential in digital PR as well and again, creative campaigns, evergreen assets. Darren: Yeah.

Creativity 117

Creativity Digital PR Data Pitching 117

ImPRessions - Crenshaw Communications

MAY 4, 2018

Networking isn’t only about getting interviews. Those early “informational interviews” can also be the beginning of an informal professional network. Study bloggers in communications, marketing and the vertical sectors you’re interested in. Talk to everyone. Create content.

How To 189

How To Nonprofit Interviews Privacy 189

Cision

OCTOBER 7, 2016

I studied politics and television at Emerson College and even in high school worked in news with celebrity events and campaigns. We’ve got tips from Lambert on how to pitch a celebrity booker and what to avoid. Tell me a little about yourself: How did you get your start in talent and celebrity booking? What will catch your attention?

Pitching 275

Pitching Television Energy Social Media 275

Flack's Revenge

JANUARY 25, 2023

She shared tips for combining creativity with data-driven approaches that tap low and no cost tools to demonstrate PR value. Here is a link to the audio on Spotify , and you can watch the interview on Fusion PR’s YouTube channel.

Case Study 156

Case Study YouTube Measurement Interviews 156

5W PR

MARCH 26, 2025

According to a recent study by Influencer Marketing Hub, 90% of marketers believe influencer marketing is effective, with lifestyle and events seeing particularly strong results. For event organizers looking to increase attendance and visibility, mastering digital PR tactics has become essential for success in today’s connected world.

Digital PR 78

Digital PR Strategy Instagram Fashion 78

ImPRessions - Crenshaw Communications

MAY 8, 2017

One thing that makes for an excellent PR partnership is the organization’s willingness to share raw information that can be translated into media interviews and stories. These can be internal studies, sales information, customer and competitive data, or simple workaday anecdotes. Take some chances.

Media 199

Media Interviews YouTube Advertising 199

Critical Mention

FEBRUARY 12, 2019

Davis attended Dubspot School of Electronic Music studying DJing and audio production, and began DJing throughout New York–his debut DJ performance was at the legendary nightclub Pacha. The post Interview with Davis Mallory appeared first on Critical Mention - Media Monitoring. SCHEDULE A DEMO.

Interviews 91

Interviews Film Instagram Writing 91

Deirdre Breakenridge

DECEMBER 11, 2015

Creative PR : According to the #PRStudChat Twitter community , creativity can’t be taught but it can certainly be inspired. Regardless, creativity is a big part of PR today. On the show, we discussed a Creativity in PR study by The Holmes Report and Now Go Create. I accomplished my 2015 show goals.

Creativity 150

Creativity Trends Technology Agency 150

5W PR

JANUARY 12, 2024

Creative Ideas to Generate Leads for Your B2B Business In the realm of B2B marketing, the challenge often lies in finding creative and effective ways to generate leads. Invite experts, thought leaders, and influencers for interviews. Case studies and success stories Showcase success stories through compelling case studies.

B2B 78

B2B Creativity Case Study B2C 78

Wadds Inc.

OCTOBER 14, 2024

Our latest report for NewsWhip - Intuition versus Insight: Digital transformation and the corporate communications function - is a study of the digital transformation of corporate communications. The shift to data-led practices in corporate communications is transformative. It is also inevitable.

Corporate 52

Corporate Communications Study Tools 52

Cision

MARCH 17, 2017

I discovered public relations while pursuing my master’s degree in Communication (spurred by my undergrad focus in Media Studies). I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical.

Fashion 227

Fashion Travel Interviews Instagram 227

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews. See last week’s post for a deeper dive into PR facilitation of media interviews.

Interviews 136

Interviews Construction Report Journalism 136

ImPRessions - Crenshaw Communications

MAY 24, 2022

Author and journalist Tom Corley spent five years researching and studying the traits that led to success in wealthy entrepreneurs. This helps brew individual creativity and allows everyone to share thoughts and collaborate. If a journalist finds the information compelling, we’re more likely to set up interviews on behalf of clients.

Interviews 170

Interviews Ethics Study Course 170

PRSay

AUGUST 8, 2023

Just slightly over 4 in 10 respondents expect artificial intelligence to improve the quality and creativity of their work, while almost 3 in 10 expect it to deteriorate. A new section on the PRSA website allows members to access hours of on-demand programming as well as articles, blogs and video interviews specifically focused on AI.

Study 78

Study Communications Conference Survey 78

Contently - Strategy

AUGUST 27, 2024

A couple simply forward me press releases and offers for interviews, and I can choose whether to bite or not. Sending a style guide to freelancers will give them answers to all the little creative questions that you already know in the back of your head. In some cases, brands give full Slack privileges to freelancers.

Pitching 52

Pitching Interviews Employee System 52

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. My best advice is to study the PR industry to make sure it’s the best fit for you.

Pitching 228

Pitching Agency Social Media Creativity 228

Prowly

MARCH 4, 2025

3 Automate repetitive tasks Creative work is your oyster, but do you dread checking grammar and punctuation? We want to ensure that no answers to interview questions or pitches generated by AI will ever be sent to an editor. Youre not alonebut thankfully, AI can help. You dont even need to train it to do the work for you.

Trends 104

Trends Reddit Pitching Data 104

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2017

In PR this translates to pitching a story to local, regional media and creating a dossier of such hits to leverage into bigger interviews and stories. It’s a tried and true tactic for many media who aren’t comfortable being someone’s first interview but will take on something with a bit of a track record.

Local 159

Local Pitching Interviews B2B 159

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” CEO CTO COVID-19 In the cartoon, the correct answer is COVID-19.

Survey 104

Survey Trends Marketing Creativity 104

Stephen Waddington

MAY 26, 2021

Startups recorded in the study are focused on one of three areas of innovation: services, business model or specialism. Services: creativity, data and lead generation, eg. This is despite the fact that the pandemic has shown that there is no need for creative or professional services to be based in London.

Agency 161

Agency Report Print Healthcare 161

Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. Maybe, you’ll choose to review one or two books and / or discuss a few research studies in your social media communities.

Skype 150

Skype Industry Storytelling Interviews 150

The Proactive Report

NOVEMBER 3, 2022

But if you spent the time to educate your potential customers through a series of strategic blog posts, magazine articles, TV appearances, podcast interviews, and so on, you’re essentially warming the public up to your presence and letting them know who you are and what you provide — without trying to sell them anything.

Digital PR 246

Digital PR Reputation Employee Social Media 246

Buchanan PR

DECEMBER 12, 2024

I think I speak for a vast portion of the public relations profession when I implore you: Please stop giving your students the silly task of locating a PR professional whom they can interview for your class. I was asked by my professor to interview a working professional in the field of my major study for a graded assignment.

Interviews 52

Interviews Enterprise Exercises Course 52

PR Job Coach

APRIL 12, 2011

Moreover, if you are in the market for an advertising, communications or public relations role, a stellar resume demands that you take the time to succinctly but creatively portray your abilities in quick but compelling fashion. Be creative and convincing in telling your story. Study the job spec and the company. No one cares.

Real Estate 129

Real Estate Education Fashion Interviews 129

The Proactive Report

JUNE 17, 2018

This ties in with the figures from the US Financial Literacy Study. Use research: You can either use data from existing studies or preferably, do an original study on an aspect of your topic that hasn’t been done before. It must be interesting, different, and creative. It was an “Aha!

B2C 157

B2C Study Exercises Sports 157

Sword and the Script

FEBRUARY 3, 2018

Other readers liked these related posts: 3 Cases Studies of Augmented Reality in B2B Marketing [UML]. 3) Rising influence of creative in content marketing. The UK team at LinkedIn took an underperforming ebook created by the US team, redesigned, polished it up with better creative and better title. There is a deluge of content.

Content Marketing 67

Content Marketing Creativity Apparel Marketing 67

PRSay

MAY 10, 2019

It takes more than a creative idea to craft a memorable, engaging article. Compare these two leads for an article on increasing employee engagement: Unfocused: An engaged employee is more productive, according to many studies. Here are five tips on how to make your writing resonate with readers. Loosen your language.

Employee 158

Employee Writing Training Social Media 158

Cision

MAY 8, 2015

Our interviews with planners at several firms bore this out. Scott herself studied painting and printmaking before entering the advertising world. Jesse Dienstag, executive director and head of planning at Golin , studied theater. Fueling creativity is hard. Great ideas don’t just happen,” Wehking says.

Creativity 120

Creativity Survey Advertising Advertising 120

ImPRessions - Crenshaw Communications

AUGUST 26, 2016

” This often happens with a prospect who is changing careers or didn’t study PR in school, but either way, it’s a weak approach to landing a job. If a candidate doesn’t say “I’ve been to your website” or “I’ve read your blog,” within a few minutes of interviewing, I’m wary.

Publicity 120

Publicity B2B Fashion Sports 120

ImPRessions - Crenshaw Communications

APRIL 21, 2016

With a little creative thinking and connecting the dots, B2B programs can have the same flair as the sexiest of consumer brands. Embrace, don’t ignore, creative content. In today’s content-driven marketing world, PR teams must inform and own creative content for B2B programs to help drive business success. .

B2B 120

B2B B2C Product Launch Creativity 120

Stern + Associates

JANUARY 31, 2023

What else can they add to their strategic toolbox to help learning and creativity thrive in their culture? A Blueprint for Open and Respectful Team Communication Dyer and Furr, who is an Associate Professor of Strategy at INSEAD, have a long partnership studying the science and art behind innovation.

Interviews 118

Interviews Employee Leadership Strategy 118

Sword and the Script

NOVEMBER 3, 2020

That’s up roughly 5% from the same study last year and adds to the slow and steady growth of the medium. The company says the “award speaks to Meltwater’s creativity, flexibility, and continued focus on personal and professional development during these challenging times.” The growth presents both an opportunity and a challenge for PR.

Instagram 160

Instagram Technology Resources Employee 160