Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. When done right, they can be creative and compelling. “There is a lot of creativity and value to be had in media tours.

Media 120

Media Television Pharmaceuticals Radio 120

Cision

MAY 11, 2016

In this interview, Brenda shares what she learned from appearing on a reality television show, why you need to work in an environment that motivates you and what skills communication professionals need to be successful. I’m inspired by their creativity and enthusiasm to deliver results. . What are your secrets to success?

Television 120

Television Travel Tourism Pitching 120

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. The answers are starting to feel repetitive and formulaic.

Interviews 113

Interviews Publicity Technology Social Media 113

PR for Anyone

SEPTEMBER 30, 2022

We are “watching” television so we need to “see” what you are talking about. Get creative in your media pitches. I absolutely LOVED this pitch when I saw it and would love to help you come up with creative ideas like this too. Remember to think about what medium you are pitching. TV should be visual.

Pitching 130

Pitching Television Trends Video 130

PRSay

OCTOBER 29, 2019

So how have they managed to stay one of the most popular shows on television for more than four decades? That’s my job: To protect peoples’ distinct voices, but also to get them to work together,” he said in a 2016 interview. “I who trusts your team of talented creatives to do their jobs and achieve results.

Television 112

Television Writing Video Storytelling 112

PRSay

MAY 23, 2018

While local broadcast TV segments typically last one to three minutes and reach an audience in the low thousands, podcast interviews last between 15 and 60 minutes and give your client an opportunity to tell his or her story to an engaged, knowledgeable and passionate audience. Podcasts offer many opportunities to amplify coverage.

Media Relations 136

Media Relations Publicity Media Blogging 136

Cision

JULY 2, 2015

According to Oxford’s Reuters Institute Digital News Report 2015 , 41 percent of people interviewed access news via Facebook each week. Image: winnifredxoxo ( Creative Commons ). This article will examine perspectives on these two issues and what role they will play in today’s digital news space. Want to see more from Jeremy?

Journalism 120

Journalism Facebook Social Media Consumer 120

5W PR

OCTOBER 18, 2018

Read on for the full interview! I think now, what marketers and advertisers are trying to figure out, is how to take they data that is now available to them, and fuse that with actual creative content that matters to consumers. In this climate, we can expect the pendulum to swing back towards creativity in the coming year.

Advertising 89

Advertising Advertising B2B Creativity 89

Bad Pitch Blog

SEPTEMBER 18, 2011

When I am speaking about a media interview, say on television, they assume I’m on camera. I have toiled in Public Relations for around 95 years now and it still seems as if most of my friends — not to mention immediate family — have an innate trouble understanding exactly what I do.

Advertising 108

Advertising Advertising Newspapers Education 108

Communications Conversations

JUNE 28, 2018

This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. They also helped me think differently and creatively. My major was Television Production & Broadcast Journalism, so about half of my major classes were more related to film and television.

Sports 113

Sports Travel Television Journalism 113

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing.

Sports 86

Sports Television Advertising Advertising 86

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. When I worked in television (at KPIX TV, the CBS affiliate in San Francisco), the station had one fax machine. How did you get your start in PR?

Writing 120

Writing Engineering Journalism Analytics 120

Stephen Waddington

APRIL 18, 2020

I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. We’ve accepted a significant reduction in production quality in mainstream radio and television. This is my fourth lockdown letter.

Media 83

Media Crisis YouTube Television 83

wiredPRworks

MAY 25, 2022

Let’s find out in the latest episode of Growing Social Now as Barbara Rozgonyi interviews her friend, and wellness expert, Shawna Coronado. Tune in for a spicy interview that will perk up your wellness – and your business – with tips and strategies from a master marketer! Connect with Shawna. ShawnaCoronado.com.

Television 52

Television Pinterest YouTube Radio 52

Prohibition

JANUARY 30, 2019

Is working in PR a creative job? Creative thinking and the ability to generate innovative campaign ideas and content is a highly valued skill in the PR industry. This means adapting your writing style in tone, language and style for the desired audience and document type, whether that be a press release or a different PR tool.

Pitching 54

Pitching Media Film Construction 54

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). I spent the entire holiday glued to my laptop and the television (once the U.S. In 2003, when we made the big move from California to D.C.,

Hotels 92

Hotels Television Twitter Facebook 92

PR for Anyone

MAY 4, 2022

Get creative with it. National Financial Planning Month – this is a tremendous opportunity for people in the financial space to share their expertise with the world. National Pasta Month – if you are a cook, chef, food blogger, etc. this is a great time to pitch national pasta month. Have some fun.

Pitching 130

Pitching Media Financial YouTube 130

Solo PR Pro

MARCH 26, 2019

Once upon a time—well, not that long ago—television sets had dials on them that were used to change channels. Interview them about the process of development, the victories, and the challenges. Did these examples start creative wheels turning for you? Your customer is a software developer who is about to launch a mobile app.

Nonprofit 49

Nonprofit Television Writing Creativity 49

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution.

Print 64

Print Social Media Web Television 64

Solo PR Pro

JUNE 14, 2022

Jen attended DePauw University, where she originally wanted to be a television news producer. She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire.

Meeting 81

Meeting Radio Travel Television 81

Beyond PR

MARCH 27, 2018

At the same time, dollars directed at television ads are moving toward digital ads. Zakin said in a recent interview , “Never stop talking to your customer. … Interview passionate ambassadors and identify what they think is unique about the brand. It’s so important for us to have that connection to our audience.”

Fashion 73

Fashion Instagram Enterprise Television 73

Bad Pitch Blog

FEBRUARY 8, 2009

When I am speaking with them about a media interview, say on television, they assume I’m on camera. They know the ads aired during the Super Bowl cost millions and wait in anticipation to see the über-creative spots during the game and then the post-game commentary on which ad made the biggest impression.

Advertising 54

Advertising Advertising Education Newspapers 54

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. A satellite media tour can incorporate 20-30 interviews within a 4-5 hour time span, as opposed to sending a spokesperson travelling around the country,” Risa says. Risa recommends these tips. DO Go Digital.

Strategy 40

Strategy Media Radio How To 40

Prohibition

JANUARY 30, 2019

Is working in PR a creative job? Creative thinking and the ability to generate innovative campaign ideas and content is a highly valued skill in the PR industry. This means adapting your writing style in tone, language and style for the desired audience and document type, whether that be a press release or a different PR tool.

Pitching 48

Pitching Media Film Construction 48

Sword and the Script

NOVEMBER 26, 2016

This bit of marketing trivia was revisited in a recent Marketplace story titled Big Soda and the Rise of Product Placement (audio): “Product placement has become so commonplace in television and movies that audiences can barely recognize it anymore. It’s well worth a read as well. The really difficult part is implementation.’.

Branding 60

Branding Brand Content Marketing Film 60

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction.

Publicity 87

Publicity Ethics Technology Government 87

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Be unconventional, creative and entrepreneurial in your thinking and approach in life.

Sports 60

Sports International Internal Enterprise 60

Maxim Behar

JANUARY 11, 2024

Like you said we get up, we pick up the phone and I think at that point some of the creativity is over as we consume information, different opinions. The huge flow of information motivates me personally to be even more innovative, and even more creative, but you must know how to swim in this ocean of information.

Leadership 59

Leadership Social Media Creativity Ethics 59

PR for Anyone

JUNE 30, 2021

PITCH IDEAS. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. You need to be pitching national publications NOW for stories that will go to print in October. Hard to think that far ahead. That being said, isn’t it worth it to have millions of people learn about your product service or brand?

Pitching 130

Pitching Nonprofit Financial Insurance 130

Buzzstream

SEPTEMBER 27, 2024

An excellent suggestion from James Brockbank during our podcast conversation about content relevance was to ask if you or your brand would be able to speak at an expert level if a newscaster were to interview you or your brand about this topic (something that can often occur in digital PR). Here’s how to do it.

Digital PR 118

Digital PR Pitching Radio Google 118

Beyond PR

SEPTEMBER 6, 2016

Although most of us were introduced to Hamill as the young Jedi Master, his career reaches far beyond the Star Wars universe to television, Broadway, video games, comic books, audio books and more. His Trickster on the 1990s television series The Flash turned him into a fan favorite that he recently reprised in the CW’s hit adaptation.

Marketing 40

Marketing Content Marketing Television Pinterest 40

PRSay

AUGUST 12, 2016

The process of emailing a press release to a reporter/editor, following up via phone to pitch your story, offering a spokesperson interview, coordinating that conversation, followed by the story ultimately appearing in print is long gone. The traditional cadence of pitching stories to media has even evolved as well.

Storytelling 60

Storytelling Social Media Sports Strategy 60

OnePitch

DECEMBER 13, 2022

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. That’s marketing on platforms, marketing on television. Kimeko, you came prepared on our little video interview with your whole sheet of notes on pitch tips. Her Inbox & Pitches. [00:02:08]

Pitching 52

Pitching System Video Television 52

Solo PR Pro

APRIL 25, 2017

This interview will not be televised. She refused agendas (“they stifled her creative thinking”). At one point in the meeting, a fellow twenty-something, who happened to be on the client side, went on a tirade about how bad donuts are for your health. I asked, why. They like me…. Two, three hours.

Meeting 40

Meeting Television Education Interviews 40

Beyond PR

AUGUST 23, 2016

Over the course of a single morning, your spokesperson can conduct interviews all across the nation, maximizing exposure.”. When putting together a media advisory, we put ourselves into a producer’s shoes and try to get as creative as possible!”. Timing is everything!

Marketing 40

Marketing Media Radio Local 40

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. If you’re pitching an event or an interview with a person, simply adapt the example to fit.

Publicity 82

Publicity Small Business Advertising Advertising 82

Maxim Behar

JULY 5, 2023

Host: I listened to an interview of yours in which you say that Seychellois cuisine is very different. It starts a discussion, and it makes people much more creative to an extent. Leaving aside the purely culinary side, where you can taste, you can make, this sharing gives you the opportunity to develop your creativity.

Radio 52

Radio Hotels Course Social Media 52