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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Two blog posts each week becomes a permanent SEO-friendly knowledge base. But in recent years, data has shown its efficacy.

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Brand Identity: Definition and How-to Guide

Prowly

Overall style and aesthetic: The design choices and creative direction that provide a cohesive look and feel, reinforcing your brands personality. Whether it's replying to comments on Instagram, acknowledging reviews on G2, or creating new entries in your knowledge base following feedback, make sure to keep your audience engaged.