ImPRessions - Crenshaw Communications

AUGUST 30, 2018

These may include industry beat reporters, local media outlets, women’s interest or multicultural media (in the case of a female or minority founder), or even lifestyle press. The target audiences will dictate which media to include, but be creative when thinking through the story possibilities. Read the fine print.

Media 136

Media Mobile Telecommunications Pitching 136

Cision

OCTOBER 14, 2015

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news.

Journalism 120

Journalism Trends Print Local 120

Stephen Waddington

MAY 17, 2020

Our local fish and chip shop reopened on Wednesday. Government The digital democracy has been a long time coming - democracy will finally digitise, both in central and local government, and citizen voting. We need local, decentralised responses to arts, culture, education and transport. Photo by sfe-co2/iStock / Getty Images.

Tourism 118

Tourism Fashion Retail Travel 118

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Local economy is not as bad as it may look based on just the indicators. million in print and 3 million online subscribers. We are one of very few agencies to offer this service.

Marketing 107

Marketing Newspapers Print Corporate 107

The Hoyt Organization

SEPTEMBER 21, 2024

3D printing is being used to create personalized prosthetics and implants for patients. They’re listening to soundbites on podcasts, and being “entertained” by hyper-localized and unique, but relevant, content that captures and holds their attention. One possiblity is the use of blockchains to be in compliance with HIPPA.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Cision

APRIL 28, 2015

The locals loved the story. It even issued full-page print ads showing how its salaries compared to average ones in the region. Images: Bart Everson , Caelie_Frampton ( Creative Commons ). The employees wanted him back and weren’t going to work until he was. More importantly, they acted and joined the unfolding story.

Employee 120

Employee Print Customer Service Local 120

Solo PR Pro

NOVEMBER 28, 2023

Offering an experience — like tickets to a sought-after event, a reservation at a renowned restaurant, or a voucher for a unique local experience — can create memorable moments for your client. Custom Artwork or Decor Commissioning a piece of artwork or decor from a local artist can be a distinctive and personal gift.

Local 96

Local Travel Print Groups 96

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. For example, Twitter helped citizens participate in local and worldwide conversations during the Arab Spring. Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Those insights will lead to better briefs to inform creative and content. Digital led creative, rooted in an audience insight, will cut through noisy channels.

Government 151

Government Crisis Energy Community 151

Prowly

FEBRUARY 3, 2025

Keep the tone consistent across your social media, ad copy, website, print media content, and wherever else you're present. This helps you internally and makes it easy to hire contractors for creative work. For example, it can be playful (Ryanair), formal (Barclays Bank), or anything else that works for your business.

Brand 104

Brand Branding How To Measurement 104

Sword and the Script

JUNE 18, 2019

I culled through the answers pulling out as many as possible that were fit for print and listed them below. 19) “I write stories for our magazine and newsletters, manage the print production and put them on our website.”. 19) “I write stories for our magazine and newsletters, manage the print production and put them on our website.”.

Employee 153

Employee Print Writing Survey 153

Barokas

JULY 17, 2017

Over the last few months, we have been working with W Bellevue as the team prepares to open its doors to tech business travelers, staycationers, and locals looking for a new place to sip cocktails and unwind. As we marched toward Opening Day, one thing was clear: our PR approach had to be as non-traditional as the hotel itself.

Meeting 68

Meeting Hotels Travel Local 68

Ishmael's Corner

OCTOBER 22, 2014

As discussed before, the SEO consulting industry sprung out of Google’s license to print money which goes by the acronym PPC (pay per click). Successful content doesn’t happen by accident – a lot of hard work, creativity, and planning goes into effective content marketing. . There’s some irony in there somewhere.

SEO 140

SEO Web Engineering Google 140

Stephen Waddington

FEBRUARY 12, 2021

Long-form content has taken on a life of its own both in print and in audio also, particularly through podcasts. And social media platforms continue to be a source for information, with smaller local and specialist groups springing up around the world and creating new opportunities for brands to build communities and loyalty.

Crisis Management 88

Crisis Management Print Ethics Local 88

Bad Pitch Blog

AUGUST 7, 2012

From supporting creative briefs to fueling message tracks, reasons to believe are a critical part of any campaign or plan, down to an individual pitch. This is because reasons to believe are proof -- the facts keeping the wings on the creative plane giving your pitch altitude. What does the editor''s zero moment of truth look like?

Pitching 67

Pitching Strategy Local Banking 67

Barokas

JULY 17, 2017

Over the last few months, we have been working with W Bellevue as the team prepares to open its doors to tech business travelers, staycationers, and locals looking for a new place to sip cocktails and unwind. As we marched toward Opening Day, one thing was clear: our PR approach had to be as non-traditional as the hotel itself.

Meeting 60

Meeting Hotels Travel Local 60

Shift Communications

DECEMBER 15, 2016

Each member of the team has a particular hit that they are extremely proud of purely based on the fact that good old creativity, industriousness and smarts resulted in a hit that wowed the client and broke through. So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. Take a look….

Print 60

Print Media Travel Wireless 60

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. You were previously a mentor with The Brand Lab, an organization devoted to cultivating more diversity in the creative fields.

Sports 113

Sports Retail Local Report 113

5W PR

APRIL 9, 2019

It can cost money and time to creatively come up with a way to connect. A business that gets involved in its local community achieves multiple objectives. Television, radio (or podcasts), billboards, and print advertising are still popular choices for discerning advertisers who want to reach as many people as possible.

Consumer 60

Consumer How To Advertising Advertising 60

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Gen Z in Indonesia.

Consumer 78

Consumer Measurement Local Data 78

Waxing UnLyrical

JULY 25, 2012

You see, sometime last Fall, I bought a Groupon offered by a local masseuse. I’ve already noticed a handful of local businesses adopting creative new discount marketing schemes: 1. I recently got a text forwarded from a friend, with a number to text to the local store for a coupon that gave me half-priced groceries.

Small Business 76

Small Business Local Print Consumer 76

Stephen Waddington

DECEMBER 30, 2019

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation.

Government 103

Government Education Print Ethics 103

Landis PR

JULY 29, 2024

That influx feeds local tourism in San Francisco, Carmel and the Wine Country. Northern California is a foodie destination, with visitors enjoying local specialties such as sourdough bread and local wines. All three national networks have local affiliates in the area, in addition to a few independents.

Communications 59

Communications Healthcare Biotechnology Tourism 59

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Contently - Strategy

JULY 22, 2021

Today, Traveler spans 87 local editions across the globe. “We pivoted our storytelling to focus on armchair travel,” explained Robin Bennefield, Marriott International’s editorial director of Marriott creative and content marketing. . ” Local travel for a global audience.

Travel 76

Travel Hotels Storytelling Content Marketing 76

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. I seem to remember having both print and broadcast media in attendance. That’s not a creative illustration, that’s the real! Calling the local police and saying a tiger was on the loose in the neighborhood.

Publicity 106

Publicity Radio Crisis Crisis Communications 106

Bianchi Biz Blog

AUGUST 22, 2024

Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets. It’s important to note that these local publications are particularly keen on news that has a direct impact on the local industrial, social, and cultural fabric. of Italians.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. CEO of Likeable Local. Image: Karen Cropper ( Creative Commons ). ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Contently - Strategy

AUGUST 22, 2019

Believe it or not, the caution with which consumers approach money actually makes finance content into fertile ground for creativity. They also plastered the station ahead of time with print ads from floor to ceiling, fighting to get the word out as they gathered their data.

Banking 105

Banking Content Marketing Examples Industry 105

Buzzstream

SEPTEMBER 27, 2024

They print business cards. While this is true for small or local new publications most of the year, this is especially true during a big election cycle. This isn’t an exact science, but a large site like the New York Times or BBC will typically have higher authority than local news.

Digital PR 118

Digital PR Pitching Radio Google 118

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. This Business Insider article was a matter of that.

Strategy 60

Strategy Print Insurance Insurance 60

Shift Communications

SEPTEMBER 17, 2015

One hour I might be leading strategic media approach; the next I could be at a local fair handing out product samples to engage directly with consumers. On the people front, I’m lucky to work with a strong team of smart, creative, fun colleagues. How we get creative for client campaigns is what I find can be the biggest difference.

Agency 60

Agency Apparel Pitching Creativity 60

PR Conversations

JULY 17, 2014

That, and because I can indulge my need for creative expression. Although, if she’s really honest it started right back when she began in event management in the dark ages, totally inexperienced, organising a fashion parade for around 700 people for the local kindergarten fundraiser. What is your idea of PR nirvana?

Real Estate 71

Real Estate Local Government Internal 71

Bianchi Biz Blog

OCTOBER 24, 2022

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. I love getting creative in the kitchen and entertaining for family and friends.

Meeting 59

Meeting Automotive Transportation Media 59

ZudePR

SEPTEMBER 8, 2015

Every Saturday I’d trot up the hill to my local village library, get kicked off the microfiche reader by the gorgeous librarian, and return home with a few books under my arm. If I really like a post, I print it out, highlight the best bits, and make notes in the margin. How the Most Successful Creatives Read.

Blogging 75

Blogging Print System Sports 75

Bianchi Biz Blog

MAY 16, 2022

It’s also nice to see programs like this where engineers have the opportunity to be a little more creative with their designs because they know the end result is for demonstration purposes, but could help lead to future solutions. We like to hike, play board games, visit our local breweries. What story or stories are you most proud of?

Meeting 74

Meeting Media Engineering Journalism 74