Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Only 13% of ‘online’ adult males use #Pinterest. Pinterest and Instagram usage doubles since 2012, growth on other platforms slower [link] — Steve Rubel (@steverubel) August 19, 2015. Image: Karen Cropper ( Creative Commons ). XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Stephen Waddington

JANUARY 17, 2019

Select Instagram in the ad placement options Google Google Keyword Planner LinkedIn LinkedIn Campaign Manager Pinterest Pinterest Promoted Pins Snap Snap Ad Manager Twitter Twitter Ads YouTube Google Reach Planner Table: Planning tools for technology platforms Audience identification for a campaign is based on demographics and behaviours.

Media 103

Media How To Advertising Advertising 103

Rock the Status Quo

JANUARY 13, 2015

I’ve found a four-step approach works extremely well for social media: Strategy, Goals, Activity, Measurement, Tweaks. (In Once strategy has been determined, your goals are specific MEASURABLE activities to help you accomplish your strategy. Check out Facebook, Instagram and Pinterest first.

Social Media 100

Social Media Media Facebook Pinterest 100

ISEBOX

NOVEMBER 18, 2016

So, feel free to share it on Facebook, Twitter, LinkedIn, Instagram and Pinterest with those amazing multimedia assets that go right along with it. Pinterest: This platform is all about the imagery. Next week we delve into measuring the effectiveness of your efforts. Write for the Platform. Well, let us catch you up!

Pinterest 70

Pinterest LinkedIn Facebook Writing 70

Waxing UnLyrical

OCTOBER 12, 2016

Want to hear something that will truly make you measurement mavens cringe? Before I started out on my own, I never focused hard enough on measuring PR outcomes. I didn’t want to only spend my days billing out client work, I needed something more creative to feed my soul and scale my business. Guest Post by Elise Perkins.

Product Launch 40

Product Launch Measurement How To Course 40

Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels. How do you measure success? Is your budget proportionate to expectations?

Strategy 78

Strategy Media Storytelling Pinterest 78

NewsWhip

APRIL 27, 2023

The system’s dashboard supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Pinterest, and TikTok, and allows you to schedule, publish, and manage your social content without jumping between different interfaces. This enables you to measure the impact of your work and optimize your earned media efforts.

Tools 78

Tools Communications Pinterest Analytics 78

Cision

DECEMBER 21, 2015

Even though the results of social shopping were disappointing for Facebook this year (as well as for Pinterest and Twitter), Facebook appears poised to expand their e-commerce offerings in 2016. This could have ramifications for measurement and monetization for branded content. Images: Spencer E Holtaway ( Creative Commons ).

Facebook 48

Facebook Nonprofit Enterprise Google 48

Waxing UnLyrical

AUGUST 31, 2012

Wouldn’t a Pinterest page possibly be worthwhile, so that you could pin the creativity of your customers? Howie Goldfarb is president and CEO of Sky Pulse Media , an agency focused on helping clients achieve outsize results in measurable bottom-line-impacting ways. You have people ready and waiting. Now get out there.

Twitter 61

Twitter Pinterest Case Study Social Media 61

Waxing UnLyrical

MARCH 31, 2019

AI is not inherently creative, nor is it good at crafting messages. In fact, I have seen brands like BMW parse their social advertising by zip code and optimize content and channel (Pinterest or Instagram or Twitter or Facebook). Newer AI tools deployed by influencer marketing firms are taking engagement measurement a step further.

Analytics 71

Analytics Data Pinterest System 71

wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. In this engaging and immersive experience, you’ll discover routes to social media success: strategic maps, memorable moment,s and relevant ROI measures. Inventory: mine and develop a creative archive.

LinkedIn 52

LinkedIn Facebook Storytelling Measurement 52

wiredPRworks

APRIL 3, 2017

When shooting and editing their photos, these aesthetes may take creative liberties that don’t jibe with the science of what makes a good professional photo. Pinterest Social Media News April 2017. Pinterest is Powering Visual Search for Samsung Galaxy. Pinterest Offers Propel Ed Program for Advertisers. More via AdWeek.

Social Media 49

Social Media Pinterest Media Instagram 49

prTini

DECEMBER 12, 2014

Inspiration for Non-Creatives: Where to Look When You’re Out of Ideas. 10 Pinterest Tips for Smart Brands. Data Analysis Measures Consumer Emotions When They Buy. Instagram at 300 Million: Bigger Than Twitter, Growing Faster Than Snapchat. Land Your Dream Job Through Social Media Savvy (client).

Pinterest 45

Pinterest Case Study Instagram Twitter 45

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. This strategy lets you connect with your existing customers uniquely and authentically by infusing your brand’s personality into creative content. Getting all the cyber risks measured and assessed is required for a better user experience. Impeccable.

Social Media 87

Social Media Media Mobile SEO 87

PR 20/20

JANUARY 16, 2023

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. Pinterest ( @Pinterest ): No articles, all images. Pinterest breaks give us a boost of creativity when we need it most. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry.

Blogging 52

Blogging Marketing Pinterest SEO 52

Journalistics

MARCH 24, 2015

What outcomes will you measure? – what do you want to measure? In my experience working with dozens of large organizations, and many more smaller ones, you’re going to have to be creative with how you measure performance. Is audience growth important to you? Brand sentiment?

Strategy 72

Strategy How To Measurement Analytics 72

PR 20/20

MARCH 30, 2016

As marketers, we are forever pressed for creative, performance-driven ideas. At the HUG, we brought together creative minds from all marketing disciplines and backgrounds to unlock the true value of results-driven ideas. Sometimes, we just need a little inspiration to prove measurable success. You know the drill.

Resources 40

Resources Marketing Pinterest eBook 40

Prohibition

NOVEMBER 6, 2021

You can use social platforms like Facebook, Twitter, Instagram, LinkedIn, or Pinterest to promote your business. You can also use Pinterest to promote your website and to share your business goals. Buzz will be generated by a creative, organic campaign on its own. Analyse your data, and measure your results.

Social Media 62

Social Media Media Advertising Advertising 62

wiredPRworks

FEBRUARY 11, 2016

Visualizing social media strategies through Pinterest, Instagram, and YouTube, SnapChat and Meerkat. Facebook for Business: Creative approaches to Facebook postings and advertising for results. Measuring social media success with the right tools. Discovering which one of dozens of platforms is right for your company.

Training 45

Training LinkedIn Marketing Pinterest 45

PR 20/20

APRIL 12, 2016

Start with a creative content mix. Is it the price for audiences on newer platforms like SnapChat of Apple News, and can we measure return? Shorter video clips are great for Facebook; quotes or imagery can drive attention and clicks from Pinterest; meaty point-of-view articles have a place on Medium; and so on. Grow communities.

Pinterest 40

Pinterest Community Data Mobile 40

Beyond PR

SEPTEMBER 6, 2016

Just because you’re a B2B company doesn’t mean you need to avoid traditionally B2C channels like Instagram, Snapchat and Pinterest. Or, if your brand storytelling tends to be conservative in style, consider adding some creativity and levity. Throughout your content experiment, measure the outcomes. Remember what got you here.

Marketing 40

Marketing Content Marketing Television Pinterest 40

ZudePR

JUNE 6, 2016

You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. 8: Dan Slee (Birmingham, UK)​ Dan runs a shared learning space for creative communications professionals.

Writing 114

Writing Social Media SEO Blogging 114

Karen Freberg

JUNE 24, 2017

Not only did Lars share his own journey and how he got to Lego, but he really gave the attendees an insight into what the brand was doing from a strategic point of view, how they measure and evaluate social media, and samples of campaigns they have done that have been successful. Instagram: Best display and application of their platform.

Education 40

Education Conference Social Media Sports 40

Waxing UnLyrical

MARCH 26, 2014

Creative web content is all the rage in the marketing world. Before we get our hands dirty in digital paint… Let’s look at some of the basic terms you’ll hear when it comes to creative web content. Pixels (px): The term used to measure image dimension. Pinterest-friendly images. Guest Post by Alicia Lawrence.

Web 83

Web Pinterest Creativity Print 83

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. But the real heart of IMC is not in the planning or measurement stages. The combination of outdoor and a local online presence is quite powerful.

Communications 79

Communications Pinterest Reddit Radio 79

Beyond PR

AUGUST 4, 2016

Don’t hesitate to remind your Twitter followers you’re also on Pinterest (and vice versa). Pinterest differentiates itself from the social media pack by providing a visual search engine with a social twist. Like Instagram, Pinterest requires a devotion to quality visual content, but with lots of breathing room. BONUS CHANNEL!

Social Media 40

Social Media Pinterest Media Marketing 40

Stephen Waddington

FEBRUARY 12, 2019

Pinterest has posted strong growth in visual imaging. In a fragmented media environment influencer aren’t just journalists anymore, they can be anyone with a network or community of their own; so an individual with a blog, or on Facebook, Pinterest, Twitter or YouTube. Meanwhile Google+ has fallen by the wayside.

Publicity 79

Publicity Community Pinterest Reputation 79

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. Manly Pinterest Tips. Maximize Your Social. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120

Flatiron Communications

JANUARY 15, 2016

Nonetheless, an admittedly unscientific look at who or what really moves the needle nowadays will likely reveal that those carefully crafted pieces of branded content contributed to Huffington Post, sponsored on Buzzfeed, or promoted on Twitter are often too ephemeral to make a meaningful (and measurable) impact on public awareness and behavior.

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. Pinterest has posted sustained growth in visual imaging. Measurement should no longer be an issue within public relations.

Publicity 164

Publicity Ethics Community Data 164