Onclusive

JUNE 2, 2021

The more specific you are about who you want to target to achieve the ‘why’—the solution to the problem you’ve identified above—the more impactful your plan and creative execution will be. Knowing your key audiences, their pain and passion points, what they need and how you can add value is essential for your strategic campaign planning.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

PR for Anyone

MARCH 24, 2020

You can also get creative with “new.” The next step is to start pitching the right media relevant, newsworthy stories using a great hook to make sure they read it and want to use your idea in their newspaper, magazine, online publication or on their television, radio show or podcast. Those are all topics that interest local media.

Publicity 331

Publicity Television Local Pitching 331

5W PR

NOVEMBER 6, 2024

Developing a successful video game marketing campaign for a new video game requires a strategic approach that combines creativity, data-driven insights, and targeted execution. Traditional media like newspapers, magazines, radio, and television can sometimes be useful.

Video 78

Video How To Marketing Television 78

ImPRessions - Crenshaw Communications

JULY 10, 2023

Amid budget cuts, tools like generative AI are ushering in a new era of creativity. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Just consider the ways technology has already benefited PR.

Technology 266

Technology Television Web Social Media 266

Deirdre Breakenridge

MARCH 8, 2017

Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships. , Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders.

Radio 170

Radio How To Community Storytelling 170

Critical Mention

FEBRUARY 4, 2020

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Several popular topics covered in their news & views section of their site are advertising, digital, diverse, creative and awards news.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Critical Mention

NOVEMBER 20, 2020

In case you aren’t convinced you should consider working with influencers just yet, here are a few other reasons this type of creative partnership can bring value to your business. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Reach a Wider Audience.

Tourism 157

Tourism YouTube Radio Social Media 157

Cision

JUNE 22, 2017

So, in addition to producing the most creative, compelling public service announcement possible, you need a similarly smart distribution plan in mind. You may also develop audio versions for local and national radio. Today, competition for attention can be fierce.

Publicity 224

Publicity Real Estate Nonprofit Television 224

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Tom Fishburne. Content is fire. Social media is gasoline. —

Communications 158

Communications Radio Sports Social Media 158

Prowly

FEBRUARY 18, 2025

Besides tracking what's being said about your campaign on social media, in digital magazines, or on forums, you can stay on top of every mention you receive through traditional channelsthink newspapers, radio broadcasts, and TV news! It was relatable, creative, and anchored in a universal experience. The tagline Got Milk?

Examples 104

Examples How To Product Launch Print 104

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

Radio Guest List – the HARO of audio! Want to hear from producers and hosts of radio broadcasts and podcasts? SelfMade lets you “be the creative director of your life” with packages that offer slick professional photo editing and social media support at an affordable budget. Are your images less than striking?

Tools 147

Tools Radio Data Analytics 147

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Pop Culture/Creativity Blogs. This blog is full of content to help teams be more creative. Want to boost your public relations acumen? The Wrike Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. In the case of television and radio, they must wait and see or check the newscasts’ scheduled programming guide as a way of knowing what stories are offered. .

Content Marketing 120

Content Marketing Marketing Radio Media 120

PRSay

MAY 6, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. Artists also need a creative, original marketing strategy. ” without any radio hits by doing individual promotional campaigns with top steaming services. Billie Eilish, a 17-year-old pop singer, managed to earn a No.1

Radio 112

Radio Marketing Video Writing 112

PRSay

JANUARY 14, 2022

Developing plans to deal with potential problems is a must, and creative ways to think beyond obvious crisis points is overdue. This is radio nowhere. Proactive crisis communication is essential to build equity, protect against hate and be accessible to people looking for good in the world. I was driving through the misty rain.

Communications 167

Communications Trends Nonprofit Radio 167

Mark My Words

NOVEMBER 11, 2024

Borkowski also helped Ian Botham recreate Hannibal’s walk across the Alps with elephants, and, for his sins, was the mastermind behind Cliff Richard’s Saviour’s Day reaching Christmas No 1, despite minimal radio play. It’s about creative thinking. And that it will cut through to the masses. This fight is about opportunism.

Sports 60

Sports Radio Reputation Creativity 60

Critical Mention

JULY 13, 2021

In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America. Making the decision to build our features internally meant that our entire organization had to make a commitment to a lot of hard work and creative solutions.

Instagram 156

Instagram Industry Media Analytics 156

Buzzstream

NOVEMBER 19, 2024

Although digital PR can yield TV, radio, and print coverage, it is mainly concerned with digital coverage. Traditional PR builds and maintains an organization’s image in offline (aka “traditional”) media coverage, including TV, radio, newspapers, and magazines. Think data studies, press releases, and expert commentary.

Digital PR 71

Digital PR SEO Radio Guidelines 71

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. When done right, they can be creative and compelling. “There is a lot of creativity and value to be had in media tours.

Media 120

Media Television Pharmaceuticals Radio 120

Shift Communications

OCTOBER 8, 2014

She takes creative risks. She is always aiming to take things to the next level, and that means she’s not afraid to take creative risks. This included lesser-known songs that could have fallen flat to an audience expecting something they’ve heard on the radio. And that’s just to name a few. No marketing plan.

Marketing 165

Marketing Radio Video Creativity 165

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. I have immensely talented colleagues at Austin & Williams: Madison Avenue veterans and young, inspirational creatives. Jody joins the agency with an extensive background in communications.

Enterprise 227

Enterprise Agency Radio Fashion 227

The Proactive Report

DECEMBER 16, 2014

Corporate magazines, thought pieces, by-lined articles for executives, sponsored radio shows – we’ve done it all. Sharpen up your writing skills and creativity. The more content there is on the web, the more difficult it is to find what you’re looking for. Content marketing isn’t a new idea for PR.

Digital PR 154

Digital PR Google SEO Content Marketing 154

Communications Conversations

APRIL 2, 2019

For those who aren’t aware, it’s the highest rated morning show in the Twin Cities comprised of a cast of thousands, but really run by Cory Cove, “Meat Sauce” (Paul Lambert) and Chris Hawkey (part radio star/part rock star). All JL had to do was figure out a creative way to insert themselves into the picture.

Case Study 140

Case Study Study Marketing Radio 140

Cision

DECEMBER 28, 2015

Tailoring a creative and strategic campaign to heighten awareness about the client, as well as drive sales, has become part and parcel of the digital economy and the purview of the agency partner. Once the catcher feels like a creative collaborator, the odds of acceptance are secured.” Communication as always, is key.

How To 120

How To Agency Creativity Pitching 120

Waxing UnLyrical

AUGUST 12, 2015

Some of you might remember the transistor radio. The transistor radio made its debut on October 18, 1954 when Texas Instruments introduced the Regency TR-1 , the first commercially available version of the product. By inventing the transistor radio, Texas Instruments filled a need. The sales process is a creative one.

Radio 40

Radio Mobile Media Sports 40

Waxing UnLyrical

SEPTEMBER 12, 2012

As a toddler (4-ish), I wondered what was inside that thing on the wall where, if you plugged in a lamp, there was light, or if you plugged in a radio, there was sound… music… people talking. Then, in my early teens, I constructed a battery-powered transistor radio. So I did the logical (in my mind) thing. Very basic, but it worked!

Publicity 91

Publicity Radio Nonprofit System 91

PRSay

JUNE 28, 2018

For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas. Listen to radio programs and podcasts. Journaling will keep your idea muscles toned so you’re more prepared to be creative. We’re never satisfied with the first idea we create.

Exercises 101

Exercises Creativity Radio Resources 101

Stephen Waddington

MAY 19, 2020

Those insights will lead to better briefs to inform creative and content. Radio, television and streaming are also holding up or growing. Digital led creative, rooted in an audience insight, will cut through noisy channels. Use data to identify and understand audiences and their behaviour, and to undercover insights.

Government 151

Government Crisis Energy Community 151

Maxim Behar

JUNE 28, 2023

Maxim : Good morning, listeners of Radio Focus. Presenter : I am happy to welcome you to the studio of Radio Focus. This is a powerful driver of creativity, art, sport even, as there is much more control from different opinions and any one artist can get feedback for their product with great accuracy. Good morning.

Radio 52

Radio Film Sports Creativity 52

PR Fuel

JANUARY 24, 2022

The key to successful PR is being newsworthy and creative. The data may also inspire you to develop a creative campaign that paints your company in the best light. Find Creative Angles. A good PR campaign should feature creative content that instantly captures the media’s attention.

Creativity 111

Creativity Data Measurement Product Launch 111

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. Goun , claireteat , Norbert Relmer ( Creative Commons ). Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

Sword and the Script

MAY 9, 2017

3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. So, in the wee hours in the morning, we drove from downtown DC to the area radio stations in Gaithersburg, Md. for drive time morning radio. That’s not a creative illustration, that’s the real!

Publicity 107

Publicity Radio Crisis Crisis Communications 107

Cision

FEBRUARY 2, 2016

This means our creative ideas are rooted in powerful insights and set against robust KPIs and evaluation models – so clients know that what they are buying will deliver real, measurable results. The thing that gets me up in the morning is…Radio 4 Today programme. What do you think was the key factor in Golin winning that account?

Hotels 120

Hotels Agency Radio Measurement 120

Cision

AUGUST 4, 2015

On that Monday, Rand Paul addressed questions on the subject when he appeared on a morning radio interview. Images: Gage Skidmore , DFID , Marc Nozell (Creative Commons) . “The science is pretty indisputable,” he asserted. All the candidates (and presumed candidates) were put on the spot.

Radio 120

Radio Interviews Print Travel 120

PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. Join the conversation as they discuss everything from career transitions to the beauty of pro-aging.

Storytelling 130

Storytelling Airlines Film Energy 130

Cision

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. The Inside Story on How to Spy on Competitors (& Innovators). ” – Henry Ford. ” – Steve Jobs.

How To 198

How To Real Estate Web Case Study 198

Cision

JANUARY 13, 2017

To stay ahead of the curve, I make sure that I don’t fall into a meaningless routine, as imagination, creativity and vision are essential for creating new levels of success. Traditional forms of media — like TV, radio, and newspapers — are also still valuable tools, even as the toolbox grows.

Local 120

Local Radio Community Tools 120