This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
A guest post by Jacqueline Jensen, author of Travel Isn’t the Answer: Live With a Sense of Curiosity, Passion, and Awe Anywhere and Everywhere. What is the hardest part about writing a book?”. The idea is simple, but powerful: Test your idea for a book before investing too much of your time actually writing the book.
But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau.
For retirees, the biggest travel planning factor is the most obvious one. With 52 free weeks a year, retirees are free to roam when the mood strikes — and take advantage of last-minute budget travel deals, too. This is the time to try new things, travel and explore.”. They want trips to be enjoyable and emotionally fulfilling.
Here, the former Walt Disney Company veteran discusses how her Association helps make Ohio a travel destination. How do travel and tourism relate to the Ohio Restaurant Association and your role there? In addition, we work with local chambers of commerce, visitor bureaus and other organizations to make Ohio a travel destination.
In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. What do they write about? What language do they use?
The Craft of CreativeWriting. For 2017, my super awesome Secret Santa, Michelle, gave me a book by Dani Shapiro, titled, “Still Writing – The Perils and Pleasures of a Creative Life.” In her book, Dani compares the beginning of the writing process to a jigsaw puzzle. She advises writers to “Build a corner.
Enthusiastically Embracing Wanderlust Patti Stueland, a motivational speaker and transformational coach, shares her inspiring journey of traveling the United States in an RV for the past four years. Reflecting on her upbringing, Patti credits her parents for instilling in her a love for travel and adventure from a young age.
In this interview, Sheila discusses why brands need to clearly define their communication strategies, the importance of keeping your content fresh and why your audience is attracted to good writing and storytelling. I’ve always enjoyed storytelling and writing. Every aspect of our business revolves around writing. Tell stories.
I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical. At the same time, I had been hired to write copy for a jewelry company, which had quickly turned into running PR and marketing, followed by eventually managing a small team.
This time used to be reserved for stories around home recipes or holiday travel tips. All of this means that public relations experts should be creative in creating and pitch stories to the media outlets and the public.
Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning.
A guest post by Jacqueline Jensen, author of Travel Isn’t the Answer: Live With a Sense of Curiosity, Passion, and Awe Anywhere and Everywhere. Some of our fellows are working on ideas in retail, cryptocurrency and logistics with the potential to be major businesses – but we also have fellows who are writing novels about tech.
In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. What do they write about? What language do they use?
Allowing me to travel to Disney world whenever, have more free time to do the things I love and more importantly I'm making it my mission to help others learn the same things. So I want to help spread the knowledge and help as many other people as I can through writing blog posts for the world to see.
Awards, providing a forum that reflects the innovative, creative, and cultural competence of Hispanic market campaigns across several categories. For those preparing to make the leap, it is important to write well, multitask, and be consumed with a variety of topics: pop culture, politics, media trends, and beyond.
For as long as I can remember, I have loved art, writing and being creative. While I excelled at all my classes, I would always rather write an essay than take a multiple choice test. Knowing I had a way with words, I eventually wanted to find an industry that utilized those skills and allowed for creativity.
Writing Press Releases. No matter which press release distribution service your brand uses, the skills needed to write a press release remain the same. If writing an email pitch, use a clear, concise subject line, keep your copy to a maximum of five sentences and be sure to use links, not attachments.
So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. My first job was a news editor, where I decided to write health features. My hobbies outside of work include…being a traveler. Note, that I said “traveler” not, “I like to travel.” Rapid Fire Round.
In this interview, Eileen shares her thoughts on the challenges of creating meaningful content, the importance of listening well to build relationships and the need for strong writing skills in public relations. How important do you think having good writing skills is for communication professionals today?
I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. There’s a difference.
Editor’s Note: While #measurePR is on hiatus as of this writing, we couldn’t forgo the opportunity to share a recap of a fabulous chat from last year for all who may benefit. The sky’s the limit when it comes to creativity in the travel and tourism industry! So we look at how and why people book travel.
Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.
In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.
To stay focused, I break down yearly and quarterly goals into bite-sized, weekly to-do’s and write them down at the beginning of each week. Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come.
Sometimes it’s that I’ve slipped onto a media list and am receiving all releases from an agency, but other times it’s when a PR knows I wrote about X once so I must always write about X.”. However, don’t be afraid to pitch freelancers, as your pitches can sometimes spark ideas for us when writing features.
After graduating, I lived abroad in Paris and Seoul and landed gigs to write for expat magazines, manage social media platforms, photograph events and interview professionals. It’s quite a challenge, but the benefit is that I’m constantly utilizing my creative thinking when coming up with new angles and story pitches.
In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. To truly stand out, you need creativity, innovation and originality. First and foremost, learn how to write. Once you know how to write, practice.
This is a guest post by Angie Orth, a writer, digital influencer, media consultant and adventurer who writes at AngieAway.com. Most clients now see the value in courting writers who will cover their destinations in creative ways across platforms. The selection process has evolved, too.
What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.
Marie Claire Creative Director & Project Runway Judge. Fashion, food, travel and more… in a nutshell it’s all about the luxe lifestyle. Travel Junkie. I write Act Four at the@washingtonpost’s @PostOpinions. I write about celebrity for the @LATimes. NB8EolZbyL pic.twitter.com/gtrjfgWxr2.
This method has been shown to help people focus, break down tasks more efficiently and most importantly, help prevent creative burnout. Because we can all improve our writing. Assign the digital helpers traffic estimates, directions to meetings and making travel and restaurant reservations. Tweet more robustly with Twibble.
Fast Company’s editorial focus is around “innovation in technology, leadership, world changing ideas, creativity, and design.” ” “I was able to provide immediate and exact research study details in our follow up, essentially writing the story for the reporter.” ” __. Email us at info@onepitch.co
PR pros can take note of the creativity and diversity of the movie’s coverage. Travel media reported on hotels decorated in the style of Barbie. No category was left untouched. Highlights for future campaign ideation include: Tech publications covered strategic partnerships with Roku and Google and the brand’s data strategies.
It was an air traveler’s nightmare. When it touched down on the runway traveling about 170 miles per hour, the front landing gear of the plane crumbled and the airplane skidded off the runaway. ” Image: F Delventhal ( Creative Commons ). The plane finally stopped with its nose on the ground. ” 3.
I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. Working at newspapers for a few years taught me to always consider the audience when you’re writing. My hobbies outside of work include…golf, progressive causes and traveling.
Feeling creative? In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. Take stabs at writing up the dream media results and crafting the headlines that would spell success. Sometimes the process can be daunting but it doesn’t have to be.
Co-Founder of Status Creative, a leader in social media engagement. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Want to learn Ann’s writing rules for PR? Image: Karen Cropper ( Creative Commons ). ” https://t.co/XuswAAsGAo.
That marketing analytic created credibility, community and creativity to how metrics can make a story come alive. I remember in several jobs that my ability to “listen” in a meeting and capture/synthesize in writing the key points of those meetings for senior executives got me promoted faster and got me assigned to much larger projects.
Tell them it’s their visa to travel outside the M25. It’s a grammar bible, and guide to good speaking and writing. It’s that writing thing again but with numbers thrown into the mix. Mister Maker Bumper Craft Box because a bit of coloured paper and a glittery pipe cleaner might lead to genuine creativity. A bus ticket.
However, the other industries like travel, technology, and healthcare boasted a better average engagement rate (70 percent) and finish rate (60 percent) in 2019. Finish rates in fields like travel and tech may be higher because their topics aren’t as technical as those found in finance. Get creative with compliance.
I first met Jeff Kelley at UnCurbed DC, “a traveling restaurant that brings the enjoyment of the food truck experience off the curb and into various vacant spaces.”. Lesson: The focus should be on building relationships, not “pitching” your story or asking someone to write about you once. The answer: Jeff Kelley.
Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. He dreams of traveling the globe, experiencing a wide array of cultures, and making worldwide connections. Wanna Subscribe?
This let me unleash my research thinking and creative acumen to the fullest in driving brand strategies that were held accountable to business KPIs such as market growth, inviting investment, attraction or retention of talent, driving favorable issues outcomes with regulators, etc. .
They are continuously juggling different story ideas, writing breaking news stories, testing out all kinds of products and writingcreative, buzz-worthy pieces that will catch your attention. Perhaps your contact is traveling for work or vacation and is unable to respond.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content