5W PR

MARCH 18, 2025

Recent data shows that 45% of healthcare organizations experienced a data breach in 2022, while medical device recalls increased by 31% compared to the previous year, highlighting the pressing need for robust crisis communication strategies. Keep detailed records of all communications and actions taken.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Melissa Agnes

JUNE 13, 2015

Tom shares the results of his research and provides suggested guidelines to follow while crafting your emergency messages and crisis communications, to make sure they are simplistic, clear and at the lowest possible readability level. Tips on how to draft crisis communications to be as low a readability level as possible.

Crisis Management 154

Crisis Management Crisis Communications Crisis Guidelines 154

5W PR

FEBRUARY 22, 2025

PR teams develop comprehensive crisis communication plans that enable quick, effective responses to challenges. A 2023 Gallup poll found that 72% of Americans worry about the privacy implications of new technologies.

Publicity 78

Publicity Privacy Technology Ethics 78

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

MaccaPR

JANUARY 13, 2025

Changes within the public relations landscape dont only affect us as PR professionals, but were also responsible for guiding our clients through the ever-evolving world of Marketing, PR and Communications. A small mistake can snowball into a full-blown crisis if not handled properly. AI (And the need for human authenticity!)

Crisis Management 62

Crisis Management Crisis Social Media Reddit 62

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? A successful crisis plan is proactive.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

PRSay

MARCH 16, 2020

What follows are basic guidelines and resources that PRSA members can use to initiate and support factual conversations in your community and with your internal and external audiences.

Crisis 218

Crisis Communications Publicity Resources 218

PRSay

APRIL 5, 2021

Have a clear set of standards and guidelines that you can use in making and defending any positions you take. When it comes to taking a stand on political and social issues, a small number of companies are opting out entirely. That is not realistic, however, for many companies. Align political activity with corporate values.

Report 176

Report Company Government Conference 176

PR Conversations

OCTOBER 9, 2015

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry. We can now add VW to this list.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40

PRSay

OCTOBER 14, 2019

Your chances of facing a crisis are greater than you think. Deloitte reports 80 percent of organizations worldwide have had to mobilize their crisis management teams at least once in the past two years. Your crisis plan may be too long, complex and inaccessible. It’s all about smart protocols. Be ready to move fast.

Crisis 88

Crisis Crisis Management Training Mobile 88

5W PR

JULY 16, 2024

Crisis management and brand protection Despite meticulous planning, influencer campaigns can encounter unforeseen challenges. PR implements well-defined crisis communication plans to address any negative publicity or brand mentions, safeguarding the brand’s reputation and mitigating potential damage.

Publicity 78

Publicity Product Launch Guidelines Advertising 78

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. It would be even funnier if it wasn’t so tragic.

Corporate 60

Corporate Crisis Communications Guidelines Journalism 60

Prohibition

MAY 15, 2020

Aer Lingus tried to adapt to the new social distancing guidelines that have come into play on their flights promising customers that more flights would take place to avoid overcrowding. Get in touch with us today to find out how we could support you with your PR crisis management. — Kelly Bonner (@KellyBonner) May 4, 2020.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

Aer Lingus tried to adapt to the new social distancing guidelines that have come into play on their flights promising customers that more flights would take place to avoid overcrowding. Get in touch with us today to find out how we could support you with your PR crisis management. — Kelly Bonner (@KellyBonner) May 4, 2020.

Crisis 62

Crisis Government Social Media Reputation 62

5W PR

OCTOBER 16, 2024

By conducting thorough research, building strong relationships, and providing clear guidelines, PR professionals can help brands maximize the benefits of influencer marketing and achieve their goals. They bring their expertise in strategic communication, relationship building, and crisis management to the table.

Guidelines 78

Guidelines Marketing Crisis Management Crisis 78