Cision

DECEMBER 14, 2015

In non-crisis times, this is simply social care (customer service). In a crisis, the viability of your social care program demonstrates that social channels are a means to reach you and to get answers to specific questions that a stakeholder may have. Although this may seem somewhat impersonal, scalability is key.

Crisis Communications 120

Crisis Communications Crisis Communications Facebook 120

5W PR

FEBRUARY 17, 2025

Learning from Effective Crisis Communication Examples One of the most well-known examples of effective crisis communication is Johnson & Johnsons response to the Tylenol poisoning incident. Engaging Directly with Customers Direct engagement with customers can help rebuild relationships.

Crisis 78

Crisis Brand Branding Case Study 78

5W PR

NOVEMBER 12, 2024

Crisis Management In times of crisis, PR is crucial in mitigating damage and restoring public trust. A well-prepared PR team can formulate effective crisis communication strategies, handle media inquiries, and provide timely updates.  Ensure timely and effective responses to customer inquiries and issues. Anticipate

Product Launch 78

Product Launch B2B Industry Case Study 78

Melissa Agnes

JANUARY 18, 2017

For example, IR owns the relationships with investors, while customer service, sales and/or marketing departments (depending on the structure of the organization) may own the relationships with customers. Ensuring that your crisis communications are able to be seamlessly executed, is your pre-crisis responsibility.

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Melissa Agnes

OCTOBER 22, 2014

But you’ll also be interested in these listens (which are also available on iTunes and Stitcher ): Discussing The #Ferguson Crisis with Tim Burrows. Doing Crisis Communications Right with the Mountain View Police Department. Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy.

Conference 228

Conference Social Media Crisis Crisis Management 228

Shift Communications

SEPTEMBER 26, 2014

Of the many things that play into a brand’s reputation, there are a few that you have control over: customer service, your online presence, and corporate social responsibility. Happy customers and word of mouth referrals lead to an increase in sales, which are worth more in the long run than advertising.

Reputation 137

Reputation Brand Branding Customer Service 137

5W PR

FEBRUARY 27, 2025

Companies like Mattel and Hasbro maintain dedicated safety communication teams that coordinate with regulatory bodies, manage consumer inquiries, and oversee recall procedures. These teams develop response templates, maintain media relationships, and create crisis communication plans that activate the moment safety concerns surface.

Communications 78

Communications Education Consumer Guidelines 78

Cision

AUGUST 30, 2016

Loop in HR, accounting, customer service, area managers and people who have a feel for your operations and your geographic regions. Crisis Comms Webinar Today: Want to learn more about crisis communications planning? ET today for the webinar Managing Communication Challenges.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Melissa Agnes

NOVEMBER 10, 2014

These attacks can and do come from anybody – from angry customers to unlawful competitors – and require legal and crisis communication expertise to manage. Risk 3: A lack of bandwidth can leave you without a crisis communication home base. Marketing / Pr / Communications. Customer service.

Crisis 203

Crisis How To Exercises Crisis Communications 203

Stuart Bruce

JULY 15, 2014

For example, last autumn, an initiative by British Gas, which is owned by FTSE 100 group Centrica, to use its Twitter account to promote customer service was greeted by hundreds of tweets pouring scorn on the company’s decision to raise energy prices ahead of winter.”.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. For a free consultation, please call 0113 430 4160 now.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

5W PR

MARCH 13, 2025

Communication Channel Selection by Industry Different industries require different communication approaches during crises: Healthcare: Primary: Direct patient communication Secondary: Regulatory updates Tertiary: Media relations Technology: Primary: Digital platforms Secondary: Technical documentation Tertiary: Investor relations Retail: Primary: Social (..)

Crisis 78

Crisis Examples Industry Crisis Management 78

Onclusive

JUNE 29, 2018

How crisis communications has changed. Heidi kicked off the webinar by highlighting how social media has fundamentally changed crisis situations from two-way feedback to all-way, rapid response conversations. He also has another decade and a half of experience in communications and marketing agencies.

Crisis 186

Crisis How To Brand Branding 186

Presspage

DECEMBER 20, 2024

However, their communication processes are not inherently the same. For issues, you have time to think through your reaction, whereas crisis communication requires on-the-spot decision-making. Think about who needs to be involvedwhether its customer service, marketing or leadershipand communicate their roles clearly.

Reputation 78

Reputation Crisis Trends Customer Service 78

Onclusive

NOVEMBER 8, 2023

Crisis Communications There were some serious PR blunders in 2020. If those PR boo-boos didn’t show us the importance of having a crisis communications plan in place, we’re not sure what will. PR pros often review and edit when appropriate.

Training 195

Training Media Training Crisis Communications Reputation 195

Shift Communications

MAY 22, 2017

A company with excellent predictive analytics will have a significant advantage in cost reduction and customer service over a company which guesses at when demand will be highest. For companies without an effective data science practice, crisis communications will be an ongoing trial.

Publicity 166

Publicity Analytics Data Advertising 166

Cision

AUGUST 31, 2015

Examples from their recent book covered how a “no email” culture helped increase one company’s productivity and communication, while a “no call center” solution increased a bank’s customer service. “If you’re a B2B, that doesn’t mean you’re immune to a crisis happening.”

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Sword and the Script

MAY 25, 2021

Similarly, the statistic on forgiveness speaks directly to the PR shop because in a crisis communications situation – which any company can find themselves thrust into at any given moment – it would go a long way to have the benefit of the doubt. 72% trust a business that “treats customers well, even in tough times.”.

Brand 111

Brand Branding Survey Customer Service 111

5W PR

MAY 27, 2024

There are a few key pillars forming the foundation of a successful crisis communication plan. Preparation Assembling a crisis management team of representatives from vital departments such as public relations, marketing, customer service, and legal is crucial.

Crisis Management 88

Crisis Management Crisis Brand Branding 88

Shift Communications

NOVEMBER 16, 2017

Legitimate critics will complain about their experience in a way that reveals a discernible issue such as long wait times, poor customer service, etc. Baseless criticism communicates a non-specific sentiment (“XYZ brand sux!”) If your service is slow, own up to it. If your product has a known defect, admit it.

How To 84

How To Crisis Communications Crisis Customer Service 84

Polaris

JUNE 24, 2016

How to Tell Your Customers about a Data Breach. #1 These are words to live by when it comes to issues management and crisis communications. While your IT team is busy containing the security problem, communicate quickly, directly and honestly with affected customers and other stakeholders.

Communications 119

Communications How To Crisis Survey 119

Sword and the Script

APRIL 23, 2019

Communications is a function of leadership. It’s got to be incredibly challenging for a CEO to influence an organization to its peak performance if their communications resources are pulling in another direction.

Technology 146

Technology Study Communications Survey 146

Melissa Agnes

JANUARY 27, 2015

Related listens that may interest you: TCIP #001 – Doing Crisis Communications Right with the Mountain View Police Department. TCIP #011 – Discussing The #Ferguson Crisis with Tim Burrows. TCIP #014 – Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy.

Community 100

Community Crisis Management Crisis Crisis Communications 100

Melissa Agnes

OCTOBER 22, 2014

But you’ll also be interested in these listens (which are also available on iTunes and Stitcher ): Discussing The #Ferguson Crisis with Tim Burrows. Doing Crisis Communications Right with the Mountain View Police Department. Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy.

Conference 100

Conference Social Media Media Crisis 100

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Melissa Agnes

NOVEMBER 10, 2014

These attacks can and do come from anybody – from angry customers to unlawful competitors – and require legal and crisis communication expertise to manage. Risk 3: A lack of bandwidth can leave you without a crisis communication home base. Marketing / Pr / Communications. Customer service.

Crisis 100

Crisis How To Crisis Management Exercises 100

Waxing UnLyrical

AUGUST 18, 2014

Why: In this post from the WUL vault, two very different attitudes to customer service and technology caused me to question whether too much technology makes us… well, you know. Why: The recent DDOS attacks on Evernote and Feedly revealed a great deal about each company’s attitude toward crisis communication.

Crisis Communications 78

Crisis Communications Software B2B Crisis 78

Shift Communications

AUGUST 28, 2017

Public relations, marketing, and communications aren’t known for their futurist perspectives. More often than not, we’re reacting to the latest and greatest, from crisis communications (when the news is bad) to rapid response/newsjacking (when the news is good).

Analytics 96

Analytics Software Technology Data 96

ImPRessions - Crenshaw Communications

MAY 15, 2018

Starbucks routinely engages with its customers on Twitter and other social platforms, responding to many questions and customer service issues. The first statement in crisis response carries great importance, because it sets the tone for what will follow. Starbucks’ solution to a venti problem.

Crisis 136

Crisis Privacy Airlines Facebook 136

Reputation Us

MARCH 31, 2021

Participating WBA member banks in the IRP will receive customized services, including: Cyber insurance policy review and recommendations. Crisis communications plan for data security incidents. Customized incident response plan. Review of crisis communications plan. Cyber insurance industry updates.

Insurance 60

Insurance Insurance Banking Crisis Communications 60

Sword and the Script

FEBRUARY 17, 2015

Yet useful content, acknowledging the needs of existing customers, is another savvy way to turn fans into fanatics. Businesses should want loyalty for two reasons, first for the obvious implication for retention, but also from a PR perspective, for crisis communications planning. Good Customer Service is Good Marketing.

B2B 60

B2B Leadership Customer Service Content Marketing 60

5W PR

OCTOBER 10, 2024

Crisis Management Even the most successful brands can face challenges. Developing a crisis communication plan and training staff on effective responses protect a brand’s reputation and maintain customer trust. Transparency, honesty, and timely communication are key elements of effective crisis management. 

Consumer 78

Consumer Brand Branding Crisis Management 78

Waxing UnLyrical

APRIL 11, 2012

Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode. Take the time to develop a crisis communications plan. It’s a real relationship, people – you have to cultivate it.

Media Training 70

Media Training Crisis Training Crisis Communications 70

Deirdre Breakenridge

OCTOBER 20, 2015

Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications. If you use this as the requirement, the good news is that public relations curricula across the board seem to meet the requirement. How has your PR education prepared you for your career?

Education 150

Education Course Training Social Media 150

Cision

JUNE 3, 2015

Global brands aren’t exclusively looking to sell more product when they engage in corporate social responsibility campaigns, they aren’t only concerned about your order when they deal with your customer service issue, and they aren’t merely looking to offer you coupons when they ask for your email address or request you follow them on Twitter.

Crisis 120

Crisis Construction Viral Reputation 120