5W PR

NOVEMBER 12, 2024

Crisis Management In times of crisis, PR is crucial in mitigating damage and restoring public trust. A well-prepared PR team can formulate effective crisis communication strategies, handle media inquiries, and provide timely updates.  Ensure timely and effective responses to customer inquiries and issues. Anticipate

Product Launch 78

Product Launch B2B Industry Case Study 78

5W PR

MARCH 18, 2025

When medical devices malfunction, patient data gets exposed, or technology failures impact care delivery, healthcare organizations face intense scrutiny from the media, regulators, and the public. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

FEBRUARY 17, 2025

Learning from Effective Crisis Communication Examples One of the most well-known examples of effective crisis communication is Johnson & Johnsons response to the Tylenol poisoning incident. Engaging Directly with Customers Direct engagement with customers can help rebuild relationships.

Crisis 78

Crisis Branding Brand Case Study 78

Onclusive

JUNE 29, 2018

AirPR Co-founder Sharam Fouladgar-Mercer and Brain + Trust Partners CEO Scott Monty shared thoughts on what questions to ask during a PR crisis, who in your company do you need to get involved during a PR crisis, how to have the appropriate systems in place in advance, how to leverage data during a crisis, and what tools will help.

Crisis 186

Crisis How To Branding Brand 186

Melissa Agnes

NOVEMBER 10, 2014

These attacks can and do come from anybody – from angry customers to unlawful competitors – and require legal and crisis communication expertise to manage. Do you have systems in place for keeping your platforms, data and proprietary information locked down and secure? Marketing / Pr / Communications.

Crisis 203

Crisis How To Exercises Crisis Communications 203

Shift Communications

MAY 22, 2017

One of the most impressive demonstrations of managing unstructured data was IBM Watson’s ability to read and interpret legal and financial regulations, then compare a company’s compliance with those regulations. The Data Science Shortage. Data science faces an enormous labor shortage. Machine Reading. pic.twitter.com/1J56jGan10.

Publicity 166

Publicity Analytics Data Advertising 166

5W PR

APRIL 5, 2025

Studies indicate that teams who participate in crisis simulations at least twice yearly show significantly improved performance during actual crises. Implementing Effective Crisis Communication Strategies Communication forms the backbone of successful crisis management.

Crisis Management 60

Crisis Management Crisis Crisis Communications Resources 60

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Crisis Communications There were some serious PR blunders in 2020. Relationship building takes time.

Training 195

Training Media Training Crisis Communications Corporate 195

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. For a free consultation, please call 0113 430 4160 now.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Presspage

DECEMBER 20, 2024

However, their communication processes are not inherently the same. For issues, you have time to think through your reaction, whereas crisis communication requires on-the-spot decision-making. Think about who needs to be involvedwhether its customer service, marketing or leadershipand communicate their roles clearly.

Reputation 78

Reputation Crisis Customer Service Trends 78

Sword and the Script

MAY 25, 2021

Brands earn customer trust in business by protecting their data, offering a reasonable value, focusing on the quality of their product or service and delivering good customer experiences. 73% are willing to pay more for the product or service. 66% are more willing to share their data with a company they trust.

Branding 112

Branding Brand Survey Customer Service 112

Polaris

JUNE 24, 2016

How to Tell Your Customers about a Data Breach. #1 These are words to live by when it comes to issues management and crisis communications. While your IT team is busy containing the security problem, communicate quickly, directly and honestly with affected customers and other stakeholders.

Communications 119

Communications How To Crisis Survey 119

5W PR

MAY 27, 2024

However, armed with the right crisis PR strategy, brands can not only weather these storms, but also come out stronger. The importance of crisis management A crisis may come in various forms – a product safety concern, a data breach, a social media scandal, or even a marketing campaign that fails to hit the mark.

Crisis Management 88

Crisis Management Crisis Branding Brand 88

Shift Communications

AUGUST 28, 2017

Public relations, marketing, and communications aren’t known for their futurist perspectives. More often than not, we’re reacting to the latest and greatest, from crisis communications (when the news is bad) to rapid response/newsjacking (when the news is good). A Brief Recap of Predictive Analytics.

Analytics 96

Analytics Software Technology Data 96

Sword and the Script

APRIL 23, 2019

The Annenberg survey listed data privacy, health care and diversity as social issues. Communications is a function of leadership. It’s got to be incredibly challenging for a CEO to influence an organization to its peak performance if their communications resources are pulling in another direction.

Technology 150

Technology Study Communications Survey 150

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Melissa Agnes

NOVEMBER 10, 2014

These attacks can and do come from anybody – from angry customers to unlawful competitors – and require legal and crisis communication expertise to manage. Do you have systems in place for keeping your platforms, data and proprietary information locked down and secure? Marketing / Pr / Communications.

Crisis 100

Crisis How To Crisis Management Exercises 100

ImPRessions - Crenshaw Communications

MAY 15, 2018

Five crisis PR first responses. Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved.

Crisis 136

Crisis Privacy Airlines Facebook 136

Reputation Us

MARCH 31, 2021

Participating WBA member banks in the IRP will receive customized services, including: Cyber insurance policy review and recommendations. Crisis communications plan for data security incidents. Measures to limit third-party liability arising from data security incidents. Customized incident response plan.

Insurance 60

Insurance Insurance Banking Crisis Communications 60

Sword and the Script

FEBRUARY 17, 2015

Businesses should want loyalty for two reasons, first for the obvious implication for retention, but also from a PR perspective, for crisis communications planning. There are two primary audiences an organization under fire ought to be able to count on: employees and loyal customers. Good Customer Service is Good Marketing.

B2B 60

B2B Leadership Customer Service Content Marketing 60

Sword and the Script

JUNE 3, 2020

Probably not, but that’s what Cision has announced with “article-level data.” Article level data helps PR “to understand which journalists and publications perform best” and in turn “focus efforts on the journalists who move the needle.” The company is actively seeking “development partners” to test the feature.

Product Launch 109

Product Launch Banking Survey Pharmaceuticals 109

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’ Perception is reality.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Solo PR Pro

OCTOBER 16, 2018

Gayle Lynn Falkenthal, APR of the Falcon Valley Group , recommends: “Check all current plans and update for 2019, including your strategic communications plan, crisis communications plan, and anything else relevant. Rose of DKR Communications. That goes for securing our own clients' data, as well!”.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies. Crisis Management Effectiveness : Impact of PR efforts in crises.

Trends 105

Trends YouTube Video Social Media 105

Communications Conversations

MAY 3, 2017

Pull data and create report for listening, campaigns, etc. We’re expected to be writers, designers, photographers, videographers, project managers, community managers, customer service agents, marketers, crisis communicators, recruiters and analysts. More meetings. They’re getting a heck of a deal.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Stuart Bruce

JULY 23, 2017

The third is that if you do know what it means you’ll understand that in many cases it’s actually impossible to calculate the ROI because you don’t have enough data, or it is polluted with extraneous information that you can’t separate. Each should use social media to support whatever its objectives are for supporting the organisation.

Social Media 68

Social Media Media Customer Service Corporate 68

Presspage

SEPTEMBER 9, 2024

Here are the dos (everything that your statement should include) and donts (everything to leave out) when writing your crisis statement: 7 top tips to keep in mind when preparing a holding statement Due to the critical nature of getting your crisis communication and PR strategy just right, expressing yourself effectively is key.

Crisis 78

Crisis Writing How To Reputation 78

Presspage

SEPTEMBER 9, 2024

Here are the dos (everything that your statement should include) and don’ts (everything to leave out) when writing your crisis statement: 7 top tips to keep in mind when preparing a holding statement Due to the critical nature of getting your crisis communication and PR strategy just right, expressing yourself effectively is key.

Crisis 78

Crisis Writing How To Reputation 78

Presspage

DECEMBER 20, 2024

However, their communication processes are not inherently the same. For issues, you have time to think through your reaction, whereas crisis communication requires on-the-spot decision-making. Think about who needs to be involvedwhether its customer service, marketing or leadershipand communicate their roles clearly.

Reputation 78

Reputation Crisis Customer Service Trends 78

Sword and the Script

FEBRUARY 5, 2019

The CEO has recently made rounds on The Street to sell analysts on the idea the company will pay down debt by cutting promotional discounts, raising prices and retaining customers. Perhaps the marketing team has private data to show the conversions vastly outweighs the negative comments we can see publicly. and use data to execute?

Advertising 61

Advertising Advertising Social Media Twitter 61

Stephen Waddington

DECEMBER 30, 2019

Each user has a different algorithm-driven experience based on the data that these platforms gather about us. Seemingly every data points to a breakdown in the relationship between individuals and government, business, non-governmental organisations and media. Is purpose a means for organisations to rebuild trust in society?

Government 103

Government Education Print Ethics 103

Newsfile

OCTOBER 24, 2023

How to Avoid Overhyping or Overpromising Your customers might feel betrayed if your products or services don’t live up to the hype of your PR campaign. Therefore, as a PR professional, try to view the situation from a neutral and logical perspective, use data and facts to back up your claims and set realistic expectations.

Communications 52

Communications How To Corporate Training 52

Prohibition

AUGUST 4, 2021

Prohibition PR offers a range of services that will help you address issues as they arise, including crisis communications and media relations advice, content creation, social media monitoring, SEO analysis and more. As soon as negative information about a brand is shared on the Internet, its customers can lose faith in it.

Reputation 62

Reputation Company Engineering Banking 62

Burrelles Fresh Ideas

MAY 23, 2023

AAA had interesting booking data showing that overseas adventure travel is up more than 200% compared to 2022. According to AAA data , Europe and Canada are the most popular international destinations. Interestingly, they also found that the trips being planned this year are longer (in duration) than those taken last year.

Travel 40

Travel Tourism Airlines Hotels 40

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

5W PR

MARCH 13, 2025

This response created a template for healthcare crisis management that balances public safety, regulatory compliance, and brand protection. Tech Sector: Speed and Transparency in the Digital Age Technology companies face unique challenges during crises, particularly regarding data privacy and security.

Crisis 78

Crisis Examples Industry Crisis Management 78

Cision

MAY 3, 2017

The $776 million loss in market capitalization from a stock falling 2% will get most airline CEOs out of bed and into the boardrooms, discussing how to prevent this crisis from happening to them. At Cision we can track conversation anywhere on social media, the news media, radio, broadcast and print and synthesis what’s been said into data.

Airlines 137

Airlines How To Engineering Radio 137