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Anyone Could Need Crisis Management (…and at Anytime). woke up and saw a Shark Week promo as he waited for a video to load on YouTube. Let’s pretend our shark client’s name is G.W. and he owns a vegan donut shop (why not?). This morning, G.W. Odd (and untrue – “I’m a vegan! I don’t eat seals, or Seal for that matter…” G.W.
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