PRSay

DECEMBER 22, 2023

Often, communication professionals think first about the message as it would play out in the press, on social media or in a soundbite, but a sometimes-forgotten audience is the employees, staffers and frontline workers who also have to work within an organization facing a crisis. Beyond FIU, she is a dedicated PRSA member.

Crisis Management 159

Crisis Management Crisis Crisis Communications Ethics 159

Ethical Voices

APRIL 2, 2025

What is the most difficult ethical challenge you ever confronted at work? It’s hard to pinpoint just one, but I would say one of the largest issues I have had to deal with involved a company that I used to work – a very large company with thousands of employees and we had a partnership with a somewhat controversial company.

Ethics 40

Ethics How To Employee Agency 40

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

The Hoffman Agency

APRIL 16, 2025

Whether it’s regional conflicts erupting, sophisticated cyberattacks targeting infrastructure, the lingering effects of global pandemics, or the ripple effects of economic sanctions, the next crisis feels perpetually imminent. This constant barrage has led to a concerning phenomenon: crisis communication fatigue among audiences.

Reputation 36

Reputation Ethics Policies Government 36

PRSay

MARCH 7, 2022

What are your employees saying? There are always risks in speaking out, but once a decision is made to do so, there are moral and ethical imperatives — in the face of the destruction and heartbreak taking place in Ukraine — that outweigh potential consequences for the bottom line or what might be unwelcome criticism.

Resources 191

Resources Ethics International Internal 191

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. The proliferation of new media outlets has changed everything about how companies communicate. Employee evangelists are made, not born. Guest Post by Laurel Kennedy. A Reason to Speak.

Employee 75

Employee Crisis Corporate Social Media 75

PRSay

FEBRUARY 16, 2021

We move so quickly, and electronic communication has become so ubiquitous, that we often don’t slow down long enough to consider what our advice or commentary might look like if taken out of context or viewed by someone hostile to us or our client. Will you be able to legally, ethically, reputationally defend the advice you gave?

Communications 158

Communications Ethics Leadership Reputation 158

PR in High Definition

OCTOBER 19, 2017

You wouldn’t give a few days training to a junior member of staff and expect them to perform well without a manager, and algorithms don’t have the common sense or moral compass that new employees have. Handling a crisis in AI. But if things do go wrong, how do you handle an AI crisis? 1] [link]. [2] 2] [link]. [3] 3] [link]. [4]

Ethics 67

Ethics System Crisis Training 67

5W PR

FEBRUARY 24, 2025

Designing Realistic Crisis Scenarios Creating authentic crisis scenarios requires careful consideration of potential threats and vulnerabilities. Research by McKinsey shows that organizations with strong stakeholder relationships recover faster from crises.

Crisis 78

Crisis Crisis Management Technology Exercises 78

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 156

Employee Software Survey Report 156

Sword and the Script

MAY 25, 2021

Similarly, the statistic on forgiveness speaks directly to the PR shop because in a crisis communications situation – which any company can find themselves thrust into at any given moment – it would go a long way to have the benefit of the doubt. click image for higher resolution).

Brand 112

Brand Branding Survey Customer Service 112

Sword and the Script

AUGUST 1, 2022

More and more crisis communication events that interrupt the general flow of work in our area. More digital communications; not in person anymore.”. Respondents identified the top comms challenges as 1) cutting through the noise (35%); 2) too many priorities (31%); and 3) lack of employee experience (25%).

Survey 151

Survey Communications Measurement Internal 151

PRSay

SEPTEMBER 22, 2016

Focusing on internal communications allows me to help my organization and clients build their brands. If our employees aren’t sold on our brand promise, how can they deliver it to customers and guests? Employee communications practitioners, by their very definition, have a focused audience. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Reputation Us

DECEMBER 19, 2024

RISK 3: REGULATORY COMPLIANCE & ETHICAL VIOLATIONS Threat : Increased regulatory scrutiny on matters like data usage, financial practices, and consumer rights exposes companies to fines and legal repercussions. Impact : Companies failing to meet ESG expectations risk public backlash, divestments, and difficulty attracting talent.

Reputation 60

Reputation Ethics Employee Government 60

Cision

JUNE 29, 2015

Having a likeable brand can help you avoid crisis. Want more crisis communication tips? “It is the unspoken ethic of all magicians to not reveal their secrets.” Have happy, likeable employees? Click here to learn how to activate employees on social media! Click here now! Ask for advice.

Study 120

Study Writing Facebook Groups 120

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Purpose unifies management, employees, and communities. Representing the public that we serve 4.

Government 103

Government Education Print Ethics 103

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. million have less than 5 employees. The elective courses allow students to focus on particular areas of public relations. It also says they employ nearly 6 million people but that 3.6

Nonprofit 83

Nonprofit Publicity How To Small Business 83

5W PR

JUNE 6, 2017

If the crisis is something like your airline employees dragging someone out of his seat and off the flight because of a company policy. Refocus some of the efforts from the company and employees. Once trust has been violated, it’s always more difficult to gain it back. Start apologizing with a solution tacked on at the end.

Crisis 76

Crisis Publicity Policies Airlines 76

Burrelles Fresh Ideas

JANUARY 2, 2024

Sustainable SEO, focusing on quality content and ethical practices, is the future. Sustainable SEO is also sometimes known as ethical SEO, eco-responsible SEO, or green SEO.) Conclusion: Embracing the Dynamic SEO Landscape The future of SEO is dynamic and multifaceted, blending technology, user-centricity, and ethical practices.

SEO 85

SEO Mobile Engineering Ethics 85

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Great leaders make clear and transparent communication a top priority.

Writing 211

Writing Communications Marketing B2B 211

5W PR

JUNE 24, 2019

No matter your industry, PR expertise in your company should be respected as the moral and ethical compass for a range of boardroom decisions. Perhaps the most important rule of thumb in preventing a PR crisis is to be transparent from the very beginning. Adopt Internal Safeguards.

Crisis 76

Crisis Ethics Advertising Advertising 76

Newsfile

FEBRUARY 28, 2024

What are the Basics of Crisis Communication Planning? Crisis communication planning involves preparing for unexpected events that could harm an organization’s reputation. Effective crisis communication ensures transparency, empathy, and timely responses. What is User-Generated Content (UGC)?

Viral 52

Viral Crisis Communications SEO Reputation 52

Wadds Inc.

MAY 14, 2024

Showcase the company's responsible approach to AI and innovation With AI viewed as both transformative and potentially risky, communications should emphasise the company's responsible and ethical approach to implementing AI and other innovations.

Corporate 52

Corporate Communications Crisis Policies 52

Prohibition

DECEMBER 13, 2021

If your company is going through the stages of a crisis, it’s important to manage all stakeholders’ expectations. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. Man-made crisis events are disasters that are directly caused by people. Build the plan.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Burrelles Fresh Ideas

JANUARY 23, 2024

To build meaningful relationships, consumers often prioritize brands that are aligned with their ethical standards , cultural perspectives, and other components. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners or affiliates.

Technology 77

Technology Training Data Consumer 77

5W PR

JANUARY 31, 2024

Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. Employee Advocacy Encourage employees to be brand ambassadors, fostering a positive internal culture and promoting the company’s values.

Technology 78

Technology Product Launch Crisis Management Case Study 78

MaccaPR

NOVEMBER 30, 2017

An Unhappy Coda The latest bump in 'Fearless Girl's' legacy occurred in October 2017, when the client’s parent company, State Street Corp, agreed to pay a $5 million settlement to 300 women and 15 black employees in a pay disparity suit after an audit found gender-based gaps in compensation.

Marketing 76

Marketing Consumer Measurement Viral 76

PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. Asset stripping in the corporate world is commonplace and recognised as a legitimate activity.

Crisis 63

Crisis Crisis Management Leadership Training 63

Burrelles Fresh Ideas

MAY 30, 2023

Designing your content to be used by everyone who wants to serves your ethical duty to inclusivity and extends your potential engagement reach. It is respectful, ethical, and more effective to put effort and consideration into each of your content types. To connect with Katie, you can follow her on Twitter.

How To 40

How To Ethics Education Creativity 40

The Hoffman Agency

DECEMBER 13, 2023

The press release going to the media before employees, investors and influential stakeholders, such as Satya Nadella and Microsoft, were informed, embodies everything we warn clients about when they choose to ignore these processes. As an industry, AI will carry major concerns around ethics, safety and governance for the foreseeable future.

Crisis 36

Crisis How To Guidelines Reputation 36

PRSay

JANUARY 26, 2021

The concept of crisis communications can elicit images of Olivia Pope on the ABC series “ Scandal ” rattling off a monologue to a slew of reporters. While not quite as cinematic in reality, crisis communications is at the heart of any professional communication enterprise.

Crisis Communications 166

Crisis Communications Crisis Communications Leadership 166

5W PR

JANUARY 18, 2025

Acknowledge the impact of the crisis on all stakeholders customers, employees, investors, and the broader public. Create a detailed plan that outlines roles, responsibilities, communication channels, and key messages for different crisis scenarios. Be upfront about the facts, even if they are unpleasant.

Crisis 78

Crisis Brand Branding How To 78

PR Conversations

OCTOBER 27, 2023

I thought the new media offered tremendous potential for environmental scanning, issues management, rumor control, and crisis communication. I continue to believe the cyber media have great potential for research and listening, but I also see great potential for dialog, or two-way symmetrical communication.

Reputation 52

Reputation Social Media Internal International 52

Stuart Bruce

OCTOBER 20, 2015

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. This was no rapid rebuttal piece, but instead a carefully researched take down of the credibility of the New York Times reporters and the ex-Amazon employees they had used as sources.

Crisis Communications 60

Crisis Communications Crisis Communications Media 60

Melissa Agnes

MARCH 15, 2016

And in a crisis, especially a crisis that questions the ethics of either the personal or the professional brand, this reality gets amplified. Therefore, his personal moral and ethical choices are, at least in part, a reflection on his organization; and. The CEO, the brand and the alleged sex offender.

Reputation 100

Reputation Brand Branding Ethics 100

Ethical Voices

OCTOBER 24, 2022

She has spent her career in PR agencies with a penchant for crisis communications. Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. The ethics of how we are covering Kanye West. How to handle PR with asylum seekers.

Ethics 52

Ethics Interviews Advertising Advertising 52

Maxim Behar

DECEMBER 20, 2022

And what always impresses me most is how much your employees love you. Maxim's drive for constant improvement in his work is infectious, which he skillfully passes on with his experience and knowledge to his employees. Ethics Chair, ICCO. Crisis Communications Author. All the best and congratulations! Dima Tutar.

Energy 52

Energy Groups Internal International 52