Remove Crisis Communications Remove Ethics Remove Reputation
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Setting the Record Straight About the Ethical Practice of Public Relations

PRSay

and tell them I worked in crisis communications. My reputation is my currency in this profession. Not only do I have to sleep at night, I need to have my ethics intact to maintain my career. I get work because I do a damn good job building and maintaining reputation by telling the truth.

Ethics 145
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Managing Brand Reputation in an Era of Digital Backlash

5W PR

What starts as a single tweet can snowball into a full-blown crisis within hours, putting organizations at risk of significant reputational damage. This new reality demands a sophisticated approach to reputation management that combines proactive monitoring, strategic response planning, and authentic stakeholder engagement.

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How companies survive crises through  capability and character

Wadds Inc.

Successful companies understand that their reputation is built on what they do and how they do it. According to Rupert Younger , founder and academic director of the Oxford Centre for Corporate Reputation, the key to their survival lies in the dual nature of reputation. In essence, it's about how you do what you do."

Company 105
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RepUs: Top 10 Reputation Threats and Impact in 2025

Reputation Us

Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025. Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025.

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Book review: Strategic Reputation Management

Wadds Inc.

In her new book Strategic Reputation Management , crisis communications expert Amanda Coleman argues that reputation is earned and not managed. She argues that in this era of technological change, low trust and post-COVID ramifications require a fresh look at what makes a reputation and its management.

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Global PR body ratifies 10 ICCO Warsaw Principles for ethical use of AI in public relations and communications

Stuart Bruce

© Stuart Bruce - Global PR body ratifies 10 ICCO Warsaw Principles for ethical use of AI in public relations and communications was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

Ethics 158
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Crisis communications as a model for the development of theory and practice

Wadds Inc.

A recent conversation between crisis communications experts Dr. W. Timothy Coombs is best known as a practitioner-turned-academic for developing Situational Crisis Communication Theory (SCCT). SCCT categorises crisis events into three areas: victim, accidental and preventable.