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Brexit – 12 immediate actions for PR, corporate communications and public affairs professionals

Stuart Bruce

Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change. Establish an internal management working group supported by the appropriate professional advisers as required.

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PR and social media set for continued growth

Stuart Bruce

For example, last autumn, an initiative by British Gas, which is owned by FTSE 100 group Centrica, to use its Twitter account to promote customer service was greeted by hundreds of tweets pouring scorn on the company’s decision to raise energy prices ahead of winter.”.

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The Journey From Certificate in Principles of Public Relations to APR

PRSay

Upon graduation, I was offered a position at one of Florida’s most prominent firms, Sachs Media Group , where I now serve as the deputy director of public affairs. To learn more about the Certificate in Principles of Public Relations program or about getting your APR, visit www.praccreditation.org. DrewPiers.

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The art of winning new business and crisis management: A Q&A with Clyde Group Partner Aubrey Quinn

NewsWhip

Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? Clyde Group does a fair amount of crisis work.

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13 Truths About PR ? How Many Do You Believe In?

PR Matters

Unlike marketing and advertising―which arguably remain fundamentally about relationship-building through the psychology and influence of selling and promotion― PR is tasked with building relationships that matter for their own sake, i.e., to sustain a shared understanding between groups. A crisis is, by default, a reputation issue.

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New research on corporate communications in an integrated world

Stuart Bruce

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. I was privileged to be invited as a CIPR board member to sit on a panel to discuss its findings.

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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

We want more people, more groups we can connect with. That’s a huge shift in the way we think about communications.”. Students have a clear path to understanding the value of reputation and its connection to strategic communications. She is a public affairs and media consultant based in Washington, D.C.