5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

APRIL 3, 2025

When organizations face public scrutiny, their response makes the difference between maintaining stakeholder confidence and suffering permanent reputation damage. Ethical practices serve as the foundation for effective crisis prevention and management. This “reputation capital” provides a buffer during difficult times.

Ethics 78

Ethics Leadership Crisis Training 78

5W PR

APRIL 10, 2025

PR teams should develop crisis communication plans specifically for potential compliance incidents. The post PR and Export Controls in Defense Technology: A Guide to Compliance Communication appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Technology 78

Technology Communications Training Education 78

5W PR

FEBRUARY 27, 2025

Managing these situations requires a careful balance of prompt action, clear messaging, and ongoing consumer education to protect both public safety and brand reputation. Building a Strong Safety Communication Framework The foundation of effective toy safety communication starts with establishing clear protocols before issues arise.

Communications 78

Communications Education Consumer Guidelines 78

5W PR

APRIL 5, 2025

Managing organizational crises requires methodical planning, swift action, and strategic thinking to protect both reputation and operations. Recent studies show that 95% of business leaders expect their organizations to face a crisis, yet only 49% have a crisis response plan in place.

Crisis Management 60

Crisis Management Crisis Crisis Communications Resources 60

Onclusive

NOVEMBER 8, 2023

PR people may also develop guidelines for interacting with the media or even social media. Crisis Communications There were some serious PR blunders in 2020. If those PR boo-boos didn’t show us the importance of having a crisis communications plan in place, we’re not sure what will.

Training 195

Training Media Training Crisis Communications Reputation 195

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

PRSay

APRIL 5, 2021

Have a clear set of standards and guidelines that you can use in making and defending any positions you take. The more complex it is, the more difficult it can be to manage reputational and other risks. Align political activity with corporate values. Simplify political activity.

Report 176

Report Company Government Conference 176

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Sword and the Script

DECEMBER 26, 2017

11) Corporate reputation suffers with bad experiences. “82% 12) Emotion in crisis communications works. Corporate Reputation ). 37% of publishers are not in compliance with FTC guidelines on native ads. Brands in Politics ). 82% of consumers stopped doing business after a bad experience.”. over the next five years.

Content Marketing 142

Content Marketing Social Media SEO Publicity 142

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. A little like TV of old, where the once-dominant broadcast channels gave way to more narrowly targeted cable networks, social platforms will appeal to specialized audiences and those seeking like-minded social communities. ” ~ Prof.

Writing 211

Writing Communications Marketing B2B 211

5W PR

JULY 16, 2024

Crisis management and brand protection Despite meticulous planning, influencer campaigns can encounter unforeseen challenges. PR implements well-defined crisis communication plans to address any negative publicity or brand mentions, safeguarding the brand’s reputation and mitigating potential damage.

Publicity 78

Publicity Product Launch Guidelines Advertising 78

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. Real public relations is about behaviour, reputation and relationships.

Corporate 60

Corporate Crisis Communications Guidelines Journalism 60

Shift Communications

MAY 16, 2023

How To Approach AI in Communications and Media Strategy While innovators move fast and build stuff, established companies are white knuckling about how to contend with this new technology.

Company 78

Company Technology Privacy Guidelines 78

Shift Communications

MAY 16, 2023

How To Approach AI in Communications and Media Strategy While innovators move fast and build stuff, established companies are white knuckling about how to contend with this new technology.

Company 78

Company Technology Privacy Guidelines 78

Sword and the Script

OCTOBER 25, 2022

Heightened customer reputation, improvements to retain customers, reorganizations.”. Crisis interrupted. More and more crisis communication events that interrupt the general flow of work in our area.”. More value placed on communications due to the pandemic and guidelines changing so quickly.”.

Communications 149

Communications Crisis Internal International 149

MaccaPR

FEBRUARY 19, 2018

CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY. CRISIS LESSON #3: MONITOR YOUR OWN COMPANY’S SOCIAL MEDIA POSTS AS YOU MONITOR YOUR CONSUMER’S. CRISIS LESSON #7: CORPORATE SHOULD PROTECT ITS BRAND AT THE LOCAL LEVEL.

Instagram 98

Instagram Crisis Local Privacy 98

Victorious PR

JUNE 15, 2023

PR becomes paramount during these times to provide clear and transparent communication to stakeholders, including investors, users, and the community. Note: Victorious PR, as a rule, does not deal in reputation management. Building Trust and Credibility Regulatory news can impact the perception of the entire crypto industry.

Community 52

Community Education Leadership Guidelines 52

Newsfile

OCTOBER 24, 2023

As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. This means that avoiding PR communication mistakes is probably high on your list of priorities. This means that avoiding PR communication mistakes is probably high on your list of priorities. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What is Reputation Management? What are the Basics of Crisis Communication Planning?

Viral 52

Viral Crisis Communications SEO Reputation 52

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information.

Social Media 69

Social Media Media Skype Energy 69

Ethical Voices

APRIL 2, 2025

I teach a crisis communication class and we talk about what happens when you leave your internal audiences behind. Now I feel their reputation and integrity are compromised and now I’m not going to follow them. That would’ve been the respectful way to handle it. It gave me that pause where it’s not true.

Ethics 40

Ethics How To Employee Agency 40

The Hoffman Agency

DECEMBER 13, 2023

The events of the last few weeks demonstrate how critical communications planning is to safeguard your reputation and win in the court of public opinion. Though there are several lessons to be gleaned from this, perhaps the most important is how critical communications planning is to mitigate risk in situations like this.

Crisis 36

Crisis How To Guidelines Reputation 36

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 7, 2022

Rather than walk the walk alone, take advantage of our crisis management experience, so that no matter what goes wrong, your company will come out stronger and better. How do you define crisis management? A crisis can involve anything from a natural disaster to a product recall to a terrorist attack. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

MAY 15, 2020

Of course, this resulted in a huge pay-out from the company and serious damage to their reputation – which we all know is incredibly hard to rebuild. Aer Lingus tried to adapt to the new social distancing guidelines that have come into play on their flights promising customers that more flights would take place to avoid overcrowding.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

Of course, this resulted in a huge pay-out from the company and serious damage to their reputation – which we all know is incredibly hard to rebuild. Aer Lingus tried to adapt to the new social distancing guidelines that have come into play on their flights promising customers that more flights would take place to avoid overcrowding.

Crisis 62

Crisis Government Social Media Reputation 62

5W PR

OCTOBER 16, 2024

By conducting thorough research, building strong relationships, and providing clear guidelines, PR professionals can help brands maximize the benefits of influencer marketing and achieve their goals. This involves open communication, trust, and respect. Lastly, it’s the campaign objectives.

Guidelines 78

Guidelines Marketing Crisis Management Crisis 78

Prowly

MARCH 6, 2025

Media presence and reputation Public relations, social media engagement, and customer interactions all contribute to a brands perception. Document your brand guidelines to make it easy for the entire team to collaborate. Media monitoring helps you spot reputation crises and focus on your most important terms.

Brand 80

Brand Branding How To Guidelines 80

Sword and the Script

DECEMBER 10, 2024

Priority goes to crisis comm and results-measurement On the heels of a busy year, we expect 2025 to be more focused. We expect to see less interest in proactive crisis communication planning, and more effort toward ongoing strategic communication, issues management and advocacy needs.

Marketing 216

Marketing Content Marketing Data Pitching 216

David PR Group

MAY 31, 2017

Definitions of what constitutes social media and what types of communications are included in the guidelines. I even published a sample version in How to Protect (Or Destroy) Your Reputation Online. A complete policy explains the following: Offline rules apply to online activities. Commitment to confidentiality. –John.

Policies 71

Policies Social Media Media Privacy 71

Landis PR

DECEMBER 4, 2023

Plus, it can even enable a wider range of subject matter experts within your business to produce content that aligns with your brand guidelines. By optimizing your content workflows, generative AI can provide additional manpower, increase your time-to-market and reduce the impact of budgetary constraints.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

PR in High Definition

FEBRUARY 17, 2017

Since the elections in November, President Trump has publicly attacked over 60 organisations (and counting)—including Microsoft, General Motors, BBC, Boeing and Sony—putting marketing and PR teams on the defensive to protect their brand’s reputation and share prices.

Strategy 72

Strategy Brand Branding Employee 72