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Before joining ReputationUs, Hanson was a writer and independent consultant with LT Public Relations before it was acquired in 2017. At LTPR, she wrote and edited a broad range of public relations and crisiscommunications materials for national financial, health care and shipping organizations.
Boggs said it’s important for executives to discuss different crisiscommunications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisiscommunications plan?’ By Peter Strozniak.
You can specialize in a single area, such as mediarelations, crisiscommunications or social media, or offer a broader range of services. Writing this in your plan will help you clarify and clearly communicate this to potential clients. Will your clients be local, national or international?
I also saw a niche for solo PR consultants with my specialties — mediarelations, crisiscommunications and community outreach — in my area. I knew there was an opportunity to work with medium to large businesses and community development organizations who may not want to hire a full agency team.
How much insurance should the drivers carry? Local police in South Florida started citing ridesharing drivers and in some cases impounding their cars. I was discussing the ridesharing phenomenon with another public relations pro, and he said the companies both went about entering the market all wrong.
It covers a lot of ground from PR basics, mediarelations and events to creative thinking, crisiscommunications and account management. Do we have insurance? 4) BPB: What are some of the big problems you see that get PR people singled out by media and blogs like the Bad Pitch blog? I call it having to ROAR.
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