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Boggs said it’s important for executives to discuss different crisiscommunications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisiscommunications plan?’ By Peter Strozniak.
Before joining ReputationUs, Hanson was a writer and independent consultant with LT Public Relations before it was acquired in 2017. At LTPR, she wrote and edited a broad range of public relations and crisiscommunications materials for national financial, health care and shipping organizations.
You can specialize in a single area, such as mediarelations, crisiscommunications or social media, or offer a broader range of services. Writing this in your plan will help you clarify and clearly communicate this to potential clients.
I also saw a niche for solo PR consultants with my specialties — mediarelations, crisiscommunications and community outreach — in my area. I knew there was an opportunity to work with medium to large businesses and community development organizations who may not want to hire a full agency team.
Use an explainer video to explain a process, such as the steps in developing a crisiscommunication plan. This video from Old Republic National Title Insurance Company is a good example of using video to provide information rather than selling. Freshbooks does a nice job of storytelling in their explainer video. .
How much insurance should the drivers carry? The post Disruptive Technology Merits Disruptive PR appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing. Should ridesharing services be regulated like taxis? If they are “cars for hire,” should they be treated as commercial vehicles?
It covers a lot of ground from PR basics, mediarelations and events to creative thinking, crisiscommunications and account management. Do we have insurance? 4) BPB: What are some of the big problems you see that get PR people singled out by media and blogs like the Bad Pitch blog? I call it having to ROAR.
Whether it is a natural disaster, an error by your business, fatality caused by workplace violence, or some kind of misjudgement on your part, managing a crisis is critical to the long-term stability of any company. Setup a crisiscommunication team. The next step is to set up a crisiscommunication team.
Here are some examples: Theft : If your business has experienced theft of inventory or equipment, you have experienced a crisis. You will also have to pay for things such as insurance deductibles and additional security. Fire : If your business has experienced a fire, you have experienced a crisis.
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