PR in High Definition

OCTOBER 19, 2017

Whether they’re internal or external, get a mix of age groups, genders, departments, ethnicities, nationalities – as many as you can, to feedback on your campaign idea and suggest what might go wrong. ad campaign from 2006, which was banned from British television after the slogan was deemed ‘too risque’.

How To 69

How To Crisis Facebook Groups 69

Stuart Bruce

JANUARY 7, 2016

Just 66% of small and mid-cap quoted companies say they have formal corporate reputation risk and crisis communications management plans in place and 25% of those that do have plans don’t even review their plans at least every year. Advisers to the sector believe that companies are overstating even these poor findings.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Bianchi Biz Blog

AUGUST 22, 2024

Alessandra Malvermi – Sound Public Relations – Italy We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Landis PR

MAY 28, 2024

Danes – along with other Scandinavian nations – have strong purchasing power, which is why many international companies find the Scandinavian markets quite interesting. Often, it’s the little differences between each Scandinavian country and culture that will make a business fail or succeed in communications and relations.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Waxing UnLyrical

MARCH 15, 2018

When a crisis strikes, smart companies will mobilize these internal allies, asking their ready-made army of advocates to spread the word. Laurel Kennedy is the founder of Blink OnDemand Crisis PR , the world’s first online crisis PR planning software.

Employee 75

Employee Crisis Corporate Social Media 75

PR Conversations

OCTOBER 27, 2023

I thought the new media offered tremendous potential for environmental scanning, issues management, rumor control, and crisis communication. I continue to believe the cyber media have great potential for research and listening, but I also see great potential for dialog, or two-way symmetrical communication. MacManus, & D.

Reputation 52

Reputation Social Media International Internal 52

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. c) Donald Steel. They recruit former journalists from CNN and the BBC to produce quality news.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Conduct research on the media outlet and interviewer.

Media Training 183

Media Training Training Interviews Media 183

Sword and the Script

NOVEMBER 29, 2016

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. In broadcast television, you had three choices – ABC, CBS or NBC. Today, are many more options both on the television – and on the web. Media Changes mean PR needs Content Marketing.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Cision

APRIL 5, 2017

Automobile companies (and the military) are the largest advertisers on television. It’s important to know who you are, how your brand is differentiated, have a mission statement that is clear internally and externally. Richard Levick: There’s an immense amount of truth in that.

Report 225

Report Media Advertising Advertising 225