Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 148

Communications Crisis Internal International 148

Sword and the Script

MAY 25, 2021

Similarly, the statistic on forgiveness speaks directly to the PR shop because in a crisis communications situation – which any company can find themselves thrust into at any given moment – it would go a long way to have the benefit of the doubt. Thought leadership, brand purpose, or CEOs sharing political opinions.

Brand 112

Brand Branding Survey Customer Service 112

5W PR

AUGUST 1, 2024

Healthcare organizations can utilize press releases, website content, and social media platforms to keep the community informed about their work and achievements. Establishing thought leadership Public relations enable healthcare organizations to position themselves as trusted sources of health information.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

5W PR

MAY 31, 2024

Establishing thought leadership and expertise PR provides a platform for cyber tech firms to earn recognition as thought leaders in the industry. Crisis control in the digital era Despite stringent precautions, cyberattacks can still happen.

Industry 78

Industry Privacy Crisis Crisis Communications 78

PRSay

MARCH 25, 2019

To read more about employee communications, check out our March issue of Strategies & Tactics. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years.

Internal 156

Internal International Communications Employee 156

Shift Communications

SEPTEMBER 21, 2017

New Study Says Apple May Be Overselling Its Differential Privacy Protections In MacOS and iOS; Apple Disputes Study’s Findings. This puts a premium on owned content and true thought leadership–hard won efforts that don’t align with the day-to-day media fight for airtime. They are tried and true assets for thought leadership.

B2B 60

B2B Crisis Communications Leadership Case Study 60

Reputation Us

DECEMBER 19, 2024

RISK 9: ETHICAL LEADERSHIP Threat : Public scrutiny of executive leadership behavior and company practices regarding sustainability, diversity, and social responsibility will be heightened Impact : Publicized leadership and controversial decisions erode trust and may trigger investor or regulatory actions, impacting company stability.

Reputation 60

Reputation Ethics Employee Government 60

PRSay

SEPTEMBER 22, 2016

Our privileged status comes with tremendous responsibility to protect the company’s privacy and safeguard confidential information. We’re often the first to know about mergers and acquisitions, major policy developments, and other significant changes.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

Writing 211

Writing Communications Marketing B2B 211

Karen Freberg

NOVEMBER 28, 2017

I have been using Meltwater in my PR and Crisis Communication class ( #FrebergPR ) this semester, and it has been one of the best decisions. The community in which Carol Ann Vance (Director of University Relations for Meltwater) and her team has created with #MeltwaterEDU has been vibrant and extremely rewarding.

Data 42

Data Media Case Study Social Media 42

Critical Mention

JUNE 13, 2018

When a company faces a crisis, its CEO must step up and restore his or her organization’s PR image in a crisis. Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust.

Company 87

Company Banking Crisis Facebook 87

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Our notions of privacy and confidentiality will be challenged. c) Donald Steel.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Landis PR

DECEMBER 4, 2023

The inherent value in thought leadership and real, human-anchored perspectives is that they give your brand a distinct, competitive edge by ultimately building brand authority and credibility. Can you imagine if we no longer tapped into this powerful network of human knowledge?

Marketing 59

Marketing Content Marketing Storytelling B2B 59