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Code Green: Effective Crisis Communication in Healthcare

Buchanan PR

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Contact us today.

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Spotlight on a Solo PR Pro: Meet Shirley Johnson

Solo PR Pro

It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. She worked in-house doing crisis communications and product launches for two more pharmaceutical companies before moving back to Georgia.

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How a PR Agency Benefits Medical Providers During Cold and Flu Season 

5W PR

Managing Crisis Communications for Healthcare Providers Cold and flu season can lead to unforeseen challenges, from patient complaints to misinformation circulating about treatments or medications.

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When public expectations are unrealistic

The Stalwart Blog

I have been following the vaccine trial development that a lot of pharmaceutical companies are undertaking right now. In other words, consumers will think that the pharmaceutical companies are being ineffective in their development. There’s a lot of things to watch on the news of late. That’s not necessarily the case.

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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

The tool has several use cases including identifying the most influential reporters covering the competition or identifying “the most influential voices during a crisis.” The volume is coming from health, pharmaceutical, education and government sectors.

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ICON 2024 Q&A: Talking Music and Advocacy With Melissa Etheridge

PRSay

Before her onstage conversation with PR and crisis communication strategist Molly McPherson, APR, the Grammy-Award-winning artist sat down with PRsay for an interview. It’s not in more pharmaceuticals. Melissa Etheridge was a keynote speaker at PRSA ICON 2024 in Anaheim, Calif., last month.

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The Importance of Community Relations in Healthcare

Landis PR

By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. I know I can visualize almost every one of those commercials!