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Why Business Students Should Learn Strategic Communications

PRSay

They presented this research during a panel discussion at the Institute for Public Relations’ (IPR) Bridge Conference in Washington, D.C. manager of cybersecurity compliance and oversight at the New Jersey Board of Public Utilities. She is a public affairs and media consultant based in Washington, D.C.

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Perception Management

Doctor Spin

Pre-suading publics to put them in a receptive state depending on the message. Presenting information in a way that influences how it is understood. Determining what issues the public thinks about by controlling media narratives. Actively managing an organisations credibility and public trust. Crisis communications.

Ethics 52
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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

That’s a huge shift in the way we think about communications.”. It’s a mind shift that organizations of all sizes are struggling with as the digital landscape continues to evolve and present new ethical challenges such as fake news. She is a public affairs and media consultant based in Washington, D.C.

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Faces & Markets of PRGN: Finland – Growth Path Ahead  

Bianchi Biz Blog

For us, communications is the world’s most powerful tool for change. It is not advisable to have an employee of a communications firm present in the interview situation. Direct contacts with customer are appreciated: Finnish society all in all is very flat, decision makers are close to the citizens.

Marketing 100
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The art of winning new business and crisis management: A Q&A with Clyde Group Partner Aubrey Quinn

NewsWhip

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. We have also invested in more services, including NewsWhip Spike, that really make us stand out when we deliver our business development presentations. Success metrics can be a sensitive topic in times of crisis.

Groups 78
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Helsinki, Finland – Growth Path Ahead

Landis PR

For us, communications is the world’s most powerful tool for change. It is not advisable to have an employee of a communications firm present in the interview situation. Direct contacts with customer are appreciated: Finnish society all in all is very flat, decision makers are close to the citizens.

Radio 64
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Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on.