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PR and social media set for continued growth

Stuart Bruce

He apparently fails to understand social media’s importance for corporate affairs, corporate reputation, investor relations, human resources, CSR and crisis communications to name but a few.

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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. At the same time, digital engagement is up across the board.

Data 148
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New research on corporate communications in an integrated world

Stuart Bruce

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. I’d urge you to read the full The View report, but wanted to quickly share some of my thoughts on some of the findings. Digital and social media.

Corporate 115
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A Challenging Road to Accreditation???

PRSay

Carver originally wanted to be a reporter. APR+M, teaches public relations full time at the University of Wisconsin – Whitewater. “I had read about it, and then received an email on the subject. Part of me thought it was going to be too hard, but I sat through a few webinars and was determined to earn it.”. Ann Peru Knabe, Ph.D.,

Study 128
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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. According to reports, an automated flight-control system had sent the airplanes into nosedives.

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What You Can Do With a Public Relations Degree

5W PR

PR specialists build relationships with journalists, bloggers, and influencers to secure media placements and handle crisis communication when necessary. A media relations manager is skilled at crafting compelling press materials and fostering positive relationships with journalists and reporters.

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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

Ongoing research on the student experience with the PRSA MBA/Business School Program course shows that the skills learned and the cases studied have had a positive impact; students report that they are applying the lessons in the workplace. She is a public affairs and media consultant based in Washington, D.C.