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PR and social media set for continued growth

Stuart Bruce

He apparently fails to understand social media’s importance for corporate affairs, corporate reputation, investor relations, human resources, CSR and crisis communications to name but a few. He might have a point if you simply look at how social media can be used for consumer marketing or customer service.

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Breaking Barriers: Women in Communications, Public Relations, and Journalism 

Buchanan PR

Gwen Ifill A respected journalist and news anchor, Gwen Ifill broke barriers as one of the first Black women to host a nationally televised public affairs program, Washington Week. Judy Smith A trailblazer in crisis communications, Judy Smith is the inspiration behind the hit TV show Scandal.

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3 Lessons In Crisis Communications - Vegas Style

The Stalwart Blog

The circumstances surrounding the mass shooting were impossible to predict, but it became very apparent early on that the public affairs team trained for things like this. Here are the reasons why. They Acted Quickly.

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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

In 2010, PRSA commissioned a study conducted by MWW and Kelton to explore the gap for strategic communications training in MBA programs. The findings revealed that 98 percent of executives agreed that most MBA instructions lack the necessary reputation management and communications strategy training.

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Why Business Students Should Learn Strategic Communications

PRSay

“While an audit of course syllabi in the PRSA MBA Program highlighted the lack of a common course title, content is focused in a few essential areas, including strategic communication planning, reputation management and crisis communication. She is a public affairs and media consultant based in Washington, D.C.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

After Boeing made changes in design, software and crew training, the Federal Aviation Administration cleared the 737 MAX to resume flights in December. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”. The entire MAX fleet was grounded for 20 months.

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Faces & Markets of PRGN: Finland – Growth Path Ahead  

Bianchi Biz Blog

For us, communications is the world’s most powerful tool for change. It is not advisable to have an employee of a communications firm present in the interview situation. Sparring and training must be done carefully and in advance. Finnish journalists want to speak directly to decision makers and are used to having this access.

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