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HPRA provides year-round programs, professional development seminars and networking among other services. . While PR was traditionally earned, owned and paid media have helped bring brand messaging consistency and each has their unique role in executing the communications strategy.
Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide. She shared her approach on the webinar.
Is recent social media engagement related to new research and/or a growing personal interest, or is it mainly a tool for reputation management regarding possible (mis)interpretation(s) of your theoretical body of work? A reputation is nothing more than what members of a public think and say about an organization.
Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries.
I even published a sample version in How to Protect (Or Destroy) Your Reputation Online. If you need more info, a consultation or a seminar on this topic, please let me know. More details on social media policies are available here , and I reviewed dozens of them for my book. –John. –John.
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