5W PR

APRIL 10, 2025

Defense technology companies face strict regulations around exporting products, services, and technical data internationally. Public relations teams play a critical role in communicating these compliance obligations both internally and externally.

Technology 78

Technology Communications Training Education 78

Melissa Agnes

FEBRUARY 10, 2015

Side note: Are you curious about how mobile technology leaves you and your organization vulnerable? Considering this fact and considering the high probability that this risk may one day become your living nightmare, then planning for such a crisis within your crisis communication plan is a must do.

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

Melissa Agnes

FEBRUARY 3, 2015

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not?

Crisis Communications 169

Crisis Communications Crisis Communications Crisis Management 169

5W PR

JANUARY 30, 2025

The Role of Press Releases in Crisis Communication Digital press releases play a critical role in crisis communication. This data helps PR teams refine their strategies and demonstrate ROI to stakeholders.

SEO 143

SEO Social Media Crisis Communications Media 143

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. White paper: Dark Websites as a Crisis Communications Strategy.

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Sword and the Script

NOVEMBER 4, 2014

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.

Crisis Communications 122

Crisis Communications Creativity Crisis Communications 122

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Mobile, data and wearable technology. c) Donald Steel. I see three main drivers.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Melissa Agnes

OCTOBER 20, 2014

I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd. How to determine what social channels to use for crisis communication. ” – BBC. Photo credit: BBC.

Crisis Communications 100

Crisis Communications Crisis Strategy Communications 100

HMA Public Relations

JANUARY 24, 2018

Yesterday at HMA World Headquarters, our technology decided to take the day off. The post VPNs: The Crisis Communication Plan for Technology Failure appeared first on HMA Public Relations. These are the moments we turn to our VPNs. Click below for more].

Crisis Communications 67

Crisis Communications Technology Crisis Communications 67

Agility PR Solutions

NOVEMBER 8, 2023

The world of PR and communications is getting a major upgrade thanks to the advancements in generative AI. This technology isn’t just fancy robot talk; it’s about creating content that feels human by recognizing patterns and using data in a smart way. It’s changing how we handle tough situations and manage PR crises.

Crisis Communications 110

Crisis Communications Crisis Communications Technology 110

5W PR

NOVEMBER 2, 2020

But, studying well-known crises—among them Lance Armstrong, Virginia Tech, BP, and Dreamworld—crisis communication teams should learn that waiting until the last minute to plan for a crisis is the worst strategy of all. Learning from past crises, the first step towards winning during a crisis in acknowledging what one is facing.

Crisis Management 88

Crisis Management Crisis Communications Crisis Communications 88

5W PR

MARCH 31, 2025

Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. PR teams must balance effective communication with strict adherence to FDA regulations, HIPAA requirements, and other healthcare standards.

Guidelines 78

Guidelines Crisis Communications Policies Healthcare 78

Melissa Agnes

JUNE 4, 2014

What types of negative situations could occur that your organization is responsible for managing and communicating throughout? How does social media and technology in general put you at risk? How have you, or could you, leverage social media and mobile technology as a crisis preparedness strategy? Photo credit: cbc.ca.

Social Media 223

Social Media Healthcare Case Study Crisis Communications 223

Melissa Agnes

JUNE 10, 2014

In this episode, Melissa, Chris and Shino discuss how Mountain View PD has incorporated social media into every aspect of their daily business and crisis communications – and how it has helped them manage and overcome recent crises. Listen to the latest episodes of The Crisis Intelligence Podcast. Tune in every week!

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

Melissa Agnes

NOVEMBER 18, 2014

If you haven’t read the original article, here it is: WhatsApp As An Ebola Crisis Communication Strategy. A great example in leveraging technology for crisis communication. As we know, it’s important to find strategic ways to educate and engage with our audiences in real-time in a crisis.

Education 210

Education Crisis Communications Case Study Crisis 210

5W PR

JANUARY 20, 2025

Public relations has entered a new era where artificial intelligence, automation tools, and data analytics shape how organizations communicate with their audiences. These technologies now form the backbone of successful PR campaigns, offering unprecedented abilities to understand audience behavior, predict trends, and measure impact.

Analytics 146

Analytics Strategy System Ethics 146

Onclusive

APRIL 29, 2021

It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. Part of your crisis management plan should be getting the facts straight before drafting a full response or communication back to your stakeholders.

Crisis 367

Crisis How To Crisis Communications Reputation 367

Ronn Torossian

FEBRUARY 23, 2024

Companies often turn to technology during a crisis, seeking solutions. However, questions arise about its ability to handle the intricate realm of crisis communication. Although ChatGPT has the potential for content generation, relying solely on it for crisis management strategies can lead to disaster.

Crisis 221

Crisis Crisis Management Crisis Communications Technology 221

Sword and the Script

APRIL 23, 2019

The report broke out answers from CEOs and in-house communicators to some of those questions for comparison purposes which reveals gaps (the demographics section reported 760 of the PR respondents came from in-house communications teams – and the rest from agencies). 1) A Difference in Communications Goals.

Technology 150

Technology Study Communications Survey 150

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Agility PR Solutions

JULY 28, 2021

Recently, the car corporations Audi, Volkswagen, BMW, Porsche, and Mercedes-Benz, along with the parent company Daimler, were fined $1 billion by the European Union because they had spent years colluding on ways to slow down the deployment of technology that would allow for cleaner emissions.

Crisis Communications 85

Crisis Communications Corporate Crisis Communications 85

Stuart Bruce

OCTOBER 7, 2023

The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)

Corporate 103

Corporate Technology Study Communications 103

5W PR

FEBRUARY 22, 2025

Defense Public Relations plays a vital role in connecting defense technology companies with the general public. As defense technologies become more sophisticated, the need for clear communication between tech developers and citizens grows increasingly important. Army’s “What’s Your Warrior?”

Publicity 78

Publicity Privacy Technology Ethics 78

Shift Communications

JANUARY 22, 2018

In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. Vice President, Marketing Technology. But what do we respond to? Christopher S.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

5W PR

OCTOBER 18, 2024

Digital marketing leverages technology to reach a wider audience through online channels. Crisis Management Planning Identify potential crisis scenarios and develop a plan for response. Designate a crisis communication team to handle media inquiries and public statements.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

Melissa Agnes

JANUARY 11, 2015

Often, within my speaking engagements, I use the National Weather Service as a great example of innovative communications in times of emergency. Their collaborative and explorative mindset, their use of social media and mobile technology – they’re an interesting case study and a great example for others to be inspired by and learn from.

Crisis Communications 100

Crisis Communications Crisis Strategy Wireless 100

Onclusive

APRIL 22, 2021

The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses. However, with structure, you can put together an effective crisis communications plan.

Crisis 195

Crisis How To Crisis Communications Crisis Management 195

Melissa Agnes

OCTOBER 24, 2014

Disruption technologies integrated within crisis message strategies arising during Ebola crisis. Within this post, @kfreberg explores how WhatsApp and News Deeply are being used for communication and updates within the Ebola crisis. From The Crisis Intelligence Blog. Listen here!

Crisis 218

Crisis Crisis Communications Conference Government 218

Melissa Agnes

SEPTEMBER 29, 2014

Two weeks ago I was in Dubai presenting a 6 hour workshop on the use of social media and mobile technology for emergency management, to the GCC healthcare sector. It’s always a pleasure to meet smart, proactive people who are pushing envelopes and using technology to make their world a better and more open and connected place.

Social Media 214

Social Media Hotels Media Government 214

Axia PR

JANUARY 18, 2022

These involve leveraging technology, forming response plans, and practicing within your team. Christopher Britton and Jason Mudd discuss best practices for organizations to consider when preparing for inevitable crises. If you’re enjoying the vodcast, would you please share it with others and leave us a review ?

Crisis Communications 115

Crisis Communications Crisis Communications Leadership 115

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Lets start with what crisis communication is. What is crisis communication? Why is crisis communication important?

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Onclusive

AUGUST 3, 2021

The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. .*

Brand 370

Brand Branding Media Measurement 370

5W PR

NOVEMBER 12, 2024

In the dynamic realm of B2B technology, where innovation drives progress and competition intensifies, public relations has become an essential component of success. Crisis Management In times of crisis, PR is crucial in mitigating damage and restoring public trust.

Product Launch 78

Product Launch B2B Industry Case Study 78

Agility PR Solutions

SEPTEMBER 30, 2022

As a PR agency, it is essential to use the right communication tool to deliver the intended message to your target audience. In addition to everyday communication, if you want to level up your crisis communications, the right tool will also help.

Tools 170

Tools Agency Communications Crisis Communications 170

5W PR

JANUARY 24, 2025

Successful crisis management requires preparation, monitoring, and swift action. PR teams need established response protocols and clear communication channels. The Future of Social Media PR Social media will continue to shape how brands communicate with their audiences.

Social Media 109

Social Media Brand Branding Crisis Management 109

Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. These attacks can and do come from anybody – from angry customers to unlawful competitors – and require legal and crisis communication expertise to manage.

Crisis 203

Crisis How To Exercises Crisis Communications 203

5W PR

FEBRUARY 18, 2025

Ransomware attacks present one of the most challenging crisis communications scenarios for modern organizations. Building Your Initial Response Strategy The moment a ransomware attack is detected, organizations must activate their crisis communications plan.

Communications 78

Communications Crisis Communications Crisis System 78