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We provided weekly training sessions to ensure that publicaffairs officers could hone their skills. The combined efforts led to improved communications in a short amount of time in the middle of the evolving public health pandemic. We shared social listening reports from FEMA.
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Some industries still treat print as their top media outlets Among them: Fashion and lifestyle brands want to be featured in glossy magazines. B2B companies care about mentions in trade publications. NGOs and publicaffairs keep print opinion magazines in their tier 1 lists. And you can help them get there.
But as VP of publicaffairs, he fashioned a unique response to mounting criticism of Mobil during the energy crisis. Mobil took out full-page advocacy op-eds in the New York Times to share the company’s viewpoint on public issues like technology, mass transit, and energy independence.
Perhaps convincing employers that ongoing post-crisis support, including counselling and respite leave, could be tied to such statistics so the cost of losing experienced staff members post-crisis is understood. Second, I’d like to consider more the notion of superhero status in crisismanagement.
Not to mention a huge fan of all things PR, social media, and fashion related. While at the University of Georgia, she’s worked as an event planner, photographer and social media fashion intern, and a food and hospitality agency intern. She is poised, professional and will be an extraordinary addition to any public relations team.
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