Melissa Agnes

FEBRUARY 24, 2015

These three things make for a great keynote presentation because they’re the heart of crisis communications in this 21st century. Over the next few posts, I’m going to delve deeper into each of these three things that, combined, reveal the secret to successful crisis management in this digital era.

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Social Media Viral Crisis Management How To 113

PRSay

DECEMBER 18, 2019

When the NBA released a statement calling Morey’s pro-democracy tweet “inappropriate,” the move was widely interpreted as an attempt to protect its bottom line and appease the repressive communist government of China. For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips.

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Corporate Crisis Management Crisis Government 100

Prohibition

AUGUST 15, 2022

From governments comms gone wrong (again!) and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

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Crisis Viral Government Crisis Communications 62

Prohibition

DECEMBER 9, 2021

Each PR crisis will affect each company, brand or individual in a different way – that’s because they’re all different. And not every company has an appropriate response to that specific crisis. This is where effective PR crisis management comes in. Create a written crisis plan.

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Crisis Crisis Management Reputation Crisis Communications 62

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring. Each year, universities and colleges produce excellent graduates from their public relations programs.

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Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring. Each year, universities and colleges produce excellent graduates from their public relations programs.

Film 40

Film Crisis Communications Ethics Crisis 40

PRSay

JUNE 7, 2021

In response to a hypothetical breakdown in a company’s supply chain, a red team could simulate a scathing social media post that is meant to go viral. As communications professionals, we might see ourselves as perfectionists, but another set of eyes will undoubtedly reveal weaknesses in our crisis plans.

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Crisis Exercises Crisis Communications Reputation 164

Prohibition

DECEMBER 17, 2021

Strategic communication during a crisis offers organisations the credibility they need to develop their strategies and re-enter the marketplace in order to provide relevant services to their stakeholders. Who needs crisis communication? Managers and supervisors. Government officials. Department leaders. Police officers.

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Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JULY 10, 2019

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. This has heightened the perception of secrecy and possible complicity with the Chinese government. The key of any crisis communication is to be proactive, transparent and accountable.

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Fashion Telecommunications Crisis Training 75

Melissa Agnes

FEBRUARY 9, 2016

As the Zika virus continues to spread, what are the major crisis management risks that healthcare organizations and government agencies should be thinking about? As emotion cannot be trumped with logic, when a crisis gets to a point of spreading irrational fear, it becomes extremely difficult to manage.

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Crisis Management Crisis Strategy Healthcare 186

NewsWhip

AUGUST 11, 2021

These groups, factions, or narratives can be researched through analyzing viral narratives (the stories being shared), looking at where these spread (social accounts), and then discerning wider stories and beliefs. Here, the best response is often no response, as I explored in a previous description of predictive crisis management.

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Brand Branding Groups Data 78