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Will Paula Deen’s Comeback be Successful, Or Did Last Year’s Crisis Bury Her Too Deep?

Melissa Agnes

Less than a year after her disastrous issue-made-crisis on account of her serious lack of proper crisis management , Deen has created a new company, Paula Deen Ventures, which is reported to be backed by Phoenix-based investor, Jahm Najafi. It has been announced that Paula Deen is prepping her comeback. What do you think?

Crisis 245
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Strategic PR Tactics for B2B Tech Companies: Building Credibility and Trust

5W PR

Thought Leadership Positioning a company as an industry authority involves focusing on thought leadership initiatives. Media Relations Cultivating strong relationships with journalists is crucial for securing media coverage.

B2B 78
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Why B2B Tech Companies Need Public Relations to Stand Out in a Competitive Market

5W PR

Media Relations Securing interviews, press releases, and feature articles in relevant publications helps B2B tech companies gain exposure. Thought Leadership Contributing to industry publications, speaking at conferences, and participating in webinars demonstrates expertise. It also builds trust among potential customers.

B2B 78
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How to Mitigate the Transference of Stress During a Crisis

Melissa Agnes

Because successful crisis management often requires an appearance, in some capacity, by the organization’s leadership. So what does this mean for your crisis preparedness? The last thing you want in a crisis is to communicate ineffectively. Image credit: Photographee.eu / shutterstock.com.

Crisis 100
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TCIP #033 – Crisis Spokesperson Training with Brad Phillips

Melissa Agnes

Welcome to episode #033 of The Crisis Intelligence Podcast, with Melissa Agnes and Brad Phillips. When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. A must read!

Training 113
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Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators

PR News

The post Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators appeared first on PR News Blog. Which is to say: you still have another five solid months to make this your best year ever as a communicator. First, you’ll need to take stock of what you and your team have… Continued.

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Corp Comm Frets Leadership in Crisis Comms, says Study

Sword and the Script

Thinking through ramifications in the heat of the moment is a pitfall sure to make things worse, and perhaps is also a contributing factor when leadership trips on words. This study found that 17% said their company didn’t even have a crisis management plan, while 10% “said they didn’t think their company was well prepared for a crisis.”.

Study 60