Prowly

FEBRUARY 13, 2025

The platform is designed to simplify connecting with journalists and managing media relations. Prezly Prezly focuses on contact management and email pitching while providing a dedicated online newsroom feature.

Software 104

Software Reputation Examples How To 104

Remote PR Jobs

AUGUST 31, 2022

They are busy people and too commonly, executive management's primary point of contact with the PR team is during crisis management. Consider the ways that you could build a more consistent relationship with management, whether that be regular meetings or monthly reports. Brand storytelling is crucial to every business.

Publicity 208

Publicity How To Storytelling Construction 208

The Hoyt Organization

FEBRUARY 13, 2025

Distribute content via social media, newsletters, industry forums, and trusted online publications like Healthline or Beckers Hospital Review. Pro Tip: Build Your Brand with Effective Storytelling. Need more on media outreach? Check out Mastering Media Relations: Tips to Increase Coverage.

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

Prohibition

AUGUST 14, 2024

We’re constantly seeking out ways to further enhance our media relations strategies and build stronger connections with key journalists. AI For Smarter Outreach Identifying relevant journalists: It’s fair to say that one of the most time-consuming aspects of media relations is finding the right journalists to pitch to.

Media Relations 62

Media Relations Media Pitching B2C 62

Onclusive

JUNE 15, 2022

Generating brand awareness PR is a great vehicle for generating brand awareness through media relations, news coverage and thought leadership content distribution, all of which contribute to increasing your brand’s online footprint.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

PR is a great vehicle for generating brand awareness through media relations, news coverage and thought leadership content distribution, all of which contribute to increasing your brand’s online footprint. Generating brand awareness. Developing stakeholder trust.

Marketing 195

Marketing Measurement Advertising Advertising 195

5W PR

JUNE 17, 2024

Storytelling and Content Creation Travel PR is all about crafting and sharing compelling stories that resonate with the target audience. Effective storytelling makes a brand more relatable and it also encourages repeat business and fosters loyalty. It’s vital to be prepared to react quickly with a crisis management plan.

Travel 78

Travel Crisis Management Tourism Storytelling 78

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g.

Agency 195

Agency Strategy Communications How To 195

5W PR

OCTOBER 8, 2024

Public relations often stands on the sidelines in business strategy discussions, yet it forms the bedrock upon which successful brands are built, and identities are molded. By strategically managing media relations, PR can control the narrative surrounding a brand.

Branding 78

Branding Brand Crisis Management Leadership 78

5W PR

OCTOBER 10, 2024

Brand Storytelling Storytelling remains one of PR’s most powerful tools. Media Relations Building relationships with journalists and media outlets is essential for generating positive press coverage. Crisis Management Even the most successful brands can face challenges.

Consumer 78

Consumer Branding Brand Crisis Management 78

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. “I see a few things.

Marketing 213

Marketing Content Marketing Data Social Media 213

5W PR

AUGUST 14, 2023

PR is a diverse field that shapes and manages reputations. Misconceptions about career opportunities in public relations can lead to misunderstandings about the work and required skills. Public relations focuses on media relations and party planning Public relations is often misunderstood as just event planning and media interaction.

Publicity 78

Publicity Storytelling Crisis Management Reputation 78

Cision

JUNE 22, 2015

It takes only a minute for a crisis to harm your brand, especially in the age of social media. Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. A: I hate to say it, but “it depends.”

Crisis 120

Crisis Crisis Communications Local Social Media 120

Stephen Waddington

JULY 28, 2019

Transferable skills from journalism to public relations Public relations is more than media relations and requires the appropriate training and qualifications if a communications strategy is to deliver against organisational objectives.

Journalism 74

Journalism Publicity Crisis Management Training 74

Cision

MAY 4, 2016

It will include reputation management, crisis management, brand enhancement and media relations. In short, I will assist CEO Thomas Graham and EVP Angela Dejene in executing our mission and in planning for and managing the growth of the agency. It’s all storytelling. What will this role entail?

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

JANUARY 19, 2017

They can be aspirational stories, relatable or educational. Storytelling by recognized, influential people is where PR is heading. What is your secret to media relations success? How does social media and analytics drive your PR strategy? What role does social media play in your job?

Social Media 120

Social Media Newspapers Pitching Reputation 120

The Hoyt Organization

AUGUST 9, 2024

Seasoned public relations professionals are indespensable partners between travel and hospitality businesses and their target audience. They craft the message and tone to consumers to build a positive relationship with brands through effective storytelling, social media strategies, press releases, earned media and more.

Travel 78

Travel Tourism Industry Publicity 78

Critical Mention

FEBRUARY 25, 2022

Another great way to get a better glance into what your audience likes and dislikes is by tracking Word Cloud metrics to see what related words are trending with your brand. Perfect the Art of Storytelling. One of the key components every successful brand has is excellent storytelling.

Branding 126

Branding Brand Storytelling Analytics 126

5W PR

SEPTEMBER 30, 2024

Partnering with a public relations (PR) agency can be a game changer for doctors, and healthcare practices, providing strategic support in managing patient outreach, brand positioning, and media relations.

Agency 78

Agency Pharmaceuticals Healthcare Crisis Management 78

Critical Mention

FEBRUARY 4, 2020

BIGfish is an award-winning team of talented storytellers, creatives and publicists that integrates traditional PR with digital media to best support its innovative clients. Their blog covers topics from PR tips, company culture, social media and more. BIGfish Communications.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. It’s important to have a plan in place before a crisis might arise.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Prohibition

AUGUST 29, 2023

Food PR Strategies for Launching New Products and Menu Items Storytelling : Every new product or menu item has a story behind it. Utilise the power of storytelling to create a connection with your audience. They can pitch your new product or menu item to the media, secure media coverage, and arrange interviews or product reviews.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

Sword and the Script

SEPTEMBER 19, 2022

These leaders push their teams from a reactive, check-the-box focus on storytelling and information dissemination, to operating within a strategically defined framework that considers the impact and outcomes of content and programming on business priorities,” according to the report. Other interesting statistics: Social PR. “PR Yes and yes.

Survey 82

Survey Corporate Communications Financial 82

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

Bianchi Biz Blog

AUGUST 22, 2024

This environment offers vast opportunities for storytelling in PR and marketing, merging craftsmanship with modern tech. Effective PR and communication strategies in Italy often hinge on building and maintaining strong connections with media representatives, influencers, and other key stakeholders, emphasizing trust and personal rapport.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences.

Radio 92

Radio Television Social Media Sports 92

The Hoyt Organization

MAY 20, 2024

Through engaging marketing campaigns with expert storytelling, or strategic messaging about your services, you’ll be viewed as a legitimate and trustworthy healthcare provider. Managing Reputation Anything that damages your reputation, even if ever so slightly, will affect people’s perception of you as a doctor.

Healthcare 76

Healthcare Publicity Reputation Nonprofit 76

Critical Mention

FEBRUARY 27, 2020

My years’ experience as a reporter has taught me a very important thing – people want to content that is relatable and solution based. I always remind clients it’s about storytelling.

Journalism 78

Journalism Social Media Radio Fashion 78

Prohibition

FEBRUARY 14, 2023

It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.

Strategy 62

Strategy Branding Brand Technology 62

PR News

NOVEMBER 7, 2016

At a networking event last week, an industry colleague asked me if I’ve ever Googled myself. She whispered the question to me as if to self-Google were verboten. Fortunately, we were interrupted by a mutual friend and neither of us had to share the answer, which is, of course, Yes! Who hasn’t done that in… Continued.

Google 117

Google Course Blogging Industry 117

NewsWhip

MARCH 31, 2021

As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing. Follow Bryan on Twitter: @bryanpedersen. So that should be a really great conversation, and I hope you can join us then.

Advertising 131

Advertising Advertising Data Reputation 131

Landis PR

JANUARY 3, 2022

It heightens relevance for audiences and creates avenues for customer engagement beyond content platforms and media relations to include videos and virtual events that can also include third-party influencers and authoritative voices bolster the B2B brand’s profile. Websites as interactive customer engagement tools.

Trends 52

Trends Trade Shows Agency Communications 52

5W PR

MARCH 24, 2025

Building Brand Authority Through Strategic Storytelling AdTech companies face unique challenges in communicating their offerings to diverse audiences. Media Relations in a Technical Landscape Building relationships with technology and marketing journalists requires a nuanced understanding of both the media landscape and AdTech specifics.

Industry 78

Industry Privacy Case Study Leadership 78

5W PR

MARCH 3, 2025

PR teams should document these initiatives through compelling storytelling across multiple channels. Video content showing employee volunteers in action, testimonials from community partners, and regular social media updates help demonstrate ongoing commitment rather than one-off contributions.

Branding 78

Branding Brand Local Community 78

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs.

Local 133

Local Crisis Management Internal International 133

ImPRessions - Crenshaw Communications

MARCH 5, 2019

Off-the-record chats aren’t limited to politics or crisis management, although we often hear about them in that context. Beyond politics, however, such agreements can be useful for business and technology PR and storytelling. Sulzburger, thus breaking the agreement.

Guidelines 136

Guidelines Crisis Management Report Meeting 136