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The Impact of AI, Automation, and Analytics in Modern PR Strategies

5W PR

Real-Time Media Monitoring and Crisis Management AI-powered media monitoring systems serve as early warning systems for potential PR issues. Privacy concerns are paramount, particularly regarding data collection and analysis. Training and support are essential for helping team members adapt to new technologies.

Analytics 146
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Managing AdTech Crises Effectively

5W PR

Data breaches, privacy scandals, and security incidents can strike AdTech companies without warning, threatening both customer trust and market value. Recent incidents at major AdTech firms show that no organization is immune – but those with solid crisis communication plans weather storms more effectively than those caught unprepared.

Privacy 78
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How PR Can Bridge the Gap Between Defense Tech and the Public

5W PR

PR professionals work to translate complex technical concepts into accessible information while addressing legitimate public concerns about privacy, security, and ethical implications. Addressing Privacy and Security Concerns Public anxiety about privacy and security impacts how defense technologies are perceived.

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How Can I Build A Positive Cybersecurity Brand

5W PR

Data Privacy and Protection With increasing regulatory requirements like GDPR and CCPA, proper data handling has become central to ethical cybersecurity practices. Strong crisis management protects brand reputation. According to HubSpot, companies that blog receive 97% more links to their websites.

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Managing PR During A Health Tech Crisis

5W PR

Recent data shows that 45% of healthcare organizations experienced a data breach in 2022, while medical device recalls increased by 31% compared to the previous year, highlighting the pressing need for robust crisis communication strategies.

Crisis 60
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7 Steps for Preparing CASL Compliance Policies

Melissa Agnes

Conduct in-house training for staff. Update your privacy policies to ensure compliance with CASL’s privacy requirements. The post 7 Steps for Preparing CASL Compliance Policies appeared first on Melissa Agnes - Crisis Management Keynote Speaker. Develop a website CASL compliance statement.

Policies 100
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What is crisis communication? [and how you can always be prepared for the unexpected]

Presspage

Instead, build your ideal crisis response team before it's too late. Then, make sure that everyone, both those in the spotlight and behind the scenes, have received proper media training and know exactly what to do. Doing the prep today will pay off when you ace your crisis response tomorrow.