Crisis Customer Service Small Business 
5W PR
FEBRUARY 14, 2025
Small businesses face unique challenges when managing crises without dedicated PR teams or large budgets. Recent data shows that 54% of small businesses have experienced a crisis that threatened their survival, yet only 23% had a formal communication plan in place. times higher than those who wait longer.
Waxing UnLyrical
APRIL 10, 2012
I even emailed customer service and was told my order would arrive on time. She explained that they were a small family business and that Groupon had actually misunderstood their offer dates, posting them incorrectly. They were overwhelmed with calls and a flood of customers they weren’t prepared to handle.
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Agility PR Solutions
JUNE 22, 2021
Although the COVID crisis was a catastrophic and even fatal event for many small business owners, others were able to take advantage of these trying times by drawing consumers to their shops with the magic wand of 2020—excellent customer service.
Shift Communications
SEPTEMBER 26, 2014
Of the many things that play into a brand’s reputation, there are a few that you have control over: customer service, your online presence, and corporate social responsibility. Happy customers and word of mouth referrals lead to an increase in sales, which are worth more in the long run than advertising.
Stephen Waddington
MAY 9, 2020
Organisations typically have one of two responses to a crisis: they either go silent or they over communicate. You’ll have observed examples for yourself during the COVID-19 crisis. The best responses are rooted in listening, engaging and providing support to customers. It’s a great means of engaging customers during lockdown.
Doctor Spin
APRIL 5, 2023
Here are my 10 favourite PR strategies for small businesses. As a small business, having a successful PR strategy is essential for reaching your target audience and achieving growth. Luckily, plenty of PR strategies cater to small businesses needs, allowing them to compete with larger companies.
Prohibition
JANUARY 14, 2022
Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?
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