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Welcome to episode #005 of The Crisis Intelligence Podcast, with Melissa Agnes and Karen Freberg. Put it this way: her midterm exam is going to be an actual crisis simulation! Whether you’re an educator, a student or a professional working for an organization, this podcast is definitely one that you won’t want to miss.
Melissa’s #1 despised buzzword: Social media crisis. The fact of the matter is that a crisis is a crisis. The definition of a crisis: A negative situation / event that threatens to have long-term repercussions on the organization’s reputation and/or bottom line. But that isn’t an accurate definition.
As my mind continually wraps around risk and crisis communications (I can’t help it, it just works that way), this study leaves me with a question of concern: If trust in executives is at an all-time low, how can this work against your organization in a crisis? Would this be beneficial to your organization in and out of a crisis?
It’s a major mistake to treat issue and crisis as interchangeable terms. Issues can be the warning signs that a crisis is possible. And issue management can be regarded as a powerful tool for crisis prevention. In fact a crisis has been known to be described as an issue that WASN’T managed.
Is this a crisis or an issue? The very first time something along these lines was published to YouTube was the Domino’s Pizza crisis of 2009. For this reason, Pizza Hut is facing a very severe issue, rather than a full-on crisis. won’t be in crisis. appeared first on Agnes + Day. Case Studies'
Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not? Prevent the preventable.
When asked how they determine whether or not a negative comment or post is worth paying attention to (in other words, can it potentially escalate into a crisis), most organizations will respond “we look at the influence of the individual or company responsible for the post” But what does this really mean?
By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. when a crisis happened it was common practice for an organization to withhold information, particularly if the information was incomplete or involved an organization’s Intellectual Property (e.g. Read: What is your Ideal Crisis Response Time?
Thanks to high-profile crises, viral issues, and fun television series like Scandal , crisis management is being seen more and more as a “sexy” and thrilling profession or service offering. Crisis management advisors and consultants are not supposed to be the risk. What makes me say this? The work we do should not be taken lightly.
The one big element which is incorporated in PR, regardless of the specific industry is crisis management and communications. In fact, as a former head of pro sports team PR department, you are always interested in discerning how a particular organization handles crisis situations. And it’s not uncommon.
Identifying the trigger points that indicate that an issue needs to be escalated to the crisis team. An issue is an issue and a crisis is a crisis. Today’s reality is that no matter where an issue – but especially a crisis – originates, it will develop an online presence. It doesn’t.
If you happen to be in this boat, I highly recommend having your PIOs follow Erik because he’s definitely leading the way as an example to follow. I’m hoping to have him on as a guest on The Crisis Intelligence Podcast one day soon, where we can all hear his story and the lessons he’s learned along the way.
I recently had the pleasure of interviewing Yang Cheng, Assistant Professor of Public Relations, Department of Communication at North Carolina State University, on her research paper about the role of social media in crisis management. Think United Airlines recent crisis. Social Media Crisis Research Paper.
It’s a major mistake to treat issue and crisis as interchangeable terms. Issues can be the warning signs that a crisis is possible. And issue management can be regarded as a powerful tool for crisis prevention. In fact a crisis has been known to be described as an issue that WASN’T managed.
One of the very first steps in implementing a crisis-ready culture is to first define what a crisis is and means to your organization. But how should you go about doing this and does the definition of a crisis vary from company to company or from industry to industry?
Speaking of which, as I suggested in this post , if you haven’t been following the CDC’s crisis communication on the subject of Ebola, I definitely recommend you doing so. From The Crisis Intelligence Blog. Crisis Management Concerns That Leave You Vulnerable. Crisis Management Resources' Listen here!
While few try to make mistakes deliberately, every company needs to anticipate a crisis. The good news is that with a few simple precautions, you can breeze through any crisis while keeping your relationship with investors and customers intact. What is crisis comms and why is it important? That’s the bad news.
Burger King UK definitely won attention for its scholarship program, but not in the way it had hoped. The mini-crisis suffered by Burger King shows how tricky it can be to engage a specific, yet wildly diverse, customer segment. As it happens, women are badly underrepresented in the category. The pander undercuts the promise.
Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?
He began the message with the sentence: “Why CRISIS is a bad word,” and followed it up with the following wordplay – People: C reate their problems; R eact by blaming others; I nfer that all will be okay; S ecure themselves behind false claims; I ndependent they become instead of working as a collective; and.
Aside from a sudden crisis management need, if you’re bringing on an agency partner on an “emergency” basis, you should think again. Also, while internal alignment is important, there shouldn’t be too many chefs in the PR kitchen. You need instant results. The key word here is “reliable.”
PRNEWS Crisis and Measurement Summit. This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management. The second annual Measurement Conference aims to provide delegates with definitive information and advice from the brands and agencies who are leading the way. Location: Miami, FL.
Definitely not. There are different levels of issues, ending with an issue that needs to be escalated to the crisis team. At what point does the crisis team need to step in and protect the organization’s reputation – or worse, its bottom line? Case Studies Crisis and Issues Management' A coincidence?
I often get asked the following question: What should we include in our organization’s crisis management plan? 5 important elements to include in your crisis plan. 5 important elements to include in your crisis plan. Not all incidents and issues escalate to crisis level. 1- Activation guidelines. 1- Activation guidelines.
In the coming weeks I’m hoping to have some of these fascinating professionals join me on The Crisis Intelligence Podcast to further discuss their social initiatives with us. The Burj Khalifa, the tallest building in the world, is definitely an impressive sight to see. Technology and Crisis Communications'
Information silos can trigger issues and handicap your crisis management. True crisis preparedness requires more than a plan, it requires the right corporate culture. The post Information Silos are Hurting your Crisis Preparedness appeared first on Melissa Agnes - Crisis Management Keynote Speaker.
What is the goal of crisis management? The goal of crisis management is to salvage your organization’s reputation and bottom line when presented with a bad or threatening situation – or so says the majority of people. Whole Foods Market’s offensive crisis management strategy.
If you’re in search of PR and marketing conferences to attend in 2019, AirPR has pulled together a definitive list of the best and the brightest. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show. and the Social Shake-up in May in Atlanta.
Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. There are commonly held broad definitions of professions. By Dr. Thomas D. I invite you to listen to our full discussion here , or on iTunes or Stitcher.
IMC or integrated marketing communications is a strategy that takes the marketing department within an organization, from working on different strategies and functions, into one interconnected approach.
Most communicators expect to have to deal with a crisis situation at some point in their career. Yet predicting how a crisis will rear its ugly head is incredibly difficult. Following the crisis, CSUSM put every member of the crisis team, including the four key members of the PR department through crisis management training workshops.
We discussed our latest brand crisis research around misinformation, worker strikes, and vaccine mandates and the key features of public and media interest during the October episode of the NewsWhip Pulse. The modern definition of misinformation has certainly become more contextual. Rising audience-side misinformation.
Launching Reputation Shapers was most definitely a highlight for us – more on that below! With every crisis comes creativity, new thinking and differing outlooks on life, and so I wanted to share some of our best pieces of content. Communicating in a global crisis. Unrestricted creative thinking in an ever more restricted world.
With all due respect, that concise definition fails to cover all that is involved in being an APR and what those three letters at the end of your name and title can mean in a PR career. Now when I have a client with a crisis, I can approach it with the kind of calm and confidence I saw Shaban and other Accredited professionals demonstrate.
Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: Definitely. Darika: During a crisis can be a stressful and time-pressured moment. Darika: Yeah, definitely.
Its growth has definitely cooled over the past several weeks, but for PR or comms specialists, it can offer an opportunity to drive engagement, amplify outreach efforts and reach audiences with specific interests. Its simplicity can also streamline crisis messaging and keep it focused, ensuring a clear and consistent response.
Its role was elevated within organisations as it supported crisis response and transformation. It comes to the fore in a crisis, however there’s a fundamental contradiction. Public relations is just as likely to support an organisation in obfuscating a crisis as it is to help management drive positive organisational change.
The very nature of security, its definition and importance to every enterprise and global markets, has fundamentally changed. Brands need to consider security not as “insurance” or an IT issue, but a fundamental strategic initiative that requires C-Level vigilance and crisis communications planning like never before. Derek Lyons.
BUT, in the PR/comms/social arena, we’ve been working, essentially, in crisis mode for four straight months. That definitely impacts my productivity. And, there should definitely be a bigger conversation happening about this right now. This means MORE expectations. We’re lucky, I guess. Our kids are 12 and 15.
CEOs and celebrities don’t care about definitions. In commercial life, caring about definitions or silos is usually in inverse proportion to the importance of the task,” said Langham. The first deals with the reputation of an organisation, investors, crisis, and risk; the second is aligned to sales and marketing.
Crisis communications in the public relations world can have many different interpretations depending on who you ask, but here’s the fundamental definition: you’re trying to mitigate damage to your company’s reputation by third party sources. The crisis communications equivalent of denying fuel for the fire.
When you’re managing a crisis, eventually that crisis dies down and you can move forward. There’s definitely more advice to be had given this change, but this is a good place to start. You now need to be more thoughtful about what keywords and phrases you use in your Facebook posts. Chel Wolverton.
Why it matters Most Corporate communication departments excel in managing a short-term crisis. Yet, what to do if a short-term crisis evolves and turns to the longer-term? Definitely different from what you would expect from a quality airport. The lessons learned when a short-term crisis turns to the longer-term.
Not only is this an unethical practice (WordPress didn’t let me underline “unethical” 50 times, so once will have to do), but it’s also a crisis waiting to happen. However, I’d like to add that if you intentionally sabotage someone’s rankings like this, you deserve a crisis in my opinion.).
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