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Every company should have a crisis handbook

PR in High Definition

It was made worse by the now infamous video of a woman being let go by two people she’d never met prior, and the company has come under fire from the media, previous employees, and even current staff. As such, a blueprint of how to handle a crisis should be in place for every business – big or small.

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Amazon case study: Should rank-and-file employees be speaking on behalf of brands?

Communications Conversations

But, along the way, we heard from one surprising source as the story unfolded: An Amazon employee. And, this opens up, yet again, a discussion we’ve had before: Should employees be empowered to speak up during a company crisis or firestorm? Meanwhile, 52 percent trust employees of that same company.

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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

Crisis 63
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Letter from BETT

Stephen Waddington

It’s a useful tool for real time marketing, crisis and newsjacking work. Edelman suggests that a new contract has emerged between employer and employee. Help me write a new handbook for 2019 I’m working on a new how-to book for marketing, PR and SEO for 2019. It’s intended as a practical handbook.

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Top 3 Things to Resolve Before a Crisis Strikes

Beyond PR

Mistakes, misunderstandings, accidents, product failures, and employee misconduct are all risks that businesses face regularly. If managed especially well, few outside your crisis response team will even know something happened. If managed especially well, few outside your crisis response team will even know something happened.

Crisis 40
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#InspireInclusion Is Nice and All, but What Does It Even Mean?

The Hoffman Agency

For example, HR materials, employee handbooks? So while, in principle, businesses are happy to localize inclusivity efforts to cater to market nuances, employees are essentially left to mobilize and fend for themselves. Prospect: No, we don’t have anything like that. Us: OK, no problem. Don’t we all.

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Managing an Online Reputation – A practical book for dealing with a social media crisis

Norton's Notes

I read it over the Christmas holidays whilst watching far too many movies and drinking too much beer, it is one of the first books that has been outreached to me, that genuinely interested me, as I felt the outreach was well targeted because I love online crisis management and cover it quite a lot here on the blog.