5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

Onclusive

APRIL 22, 2021

The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses. However, with structure, you can put together an effective crisis communications plan. Listen, listen, listen!

Crisis 195

Crisis How To Crisis Communications Crisis Management 195

PRSay

MARCH 16, 2020

Crisis situations impact businesses, industries, associations and organizations of all sizes. While the circumstances surrounding a crisis vary greatly, there are general best practices PR professionals should be prepared to deploy. This is especially important during a public health concern. To date, T. Understanding media literacy.

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Crisis Communications Publicity Resources 218

5W PR

MARCH 31, 2025

Understanding FDA Regulations in Health Tech PR The FDA maintains strict guidelines for how medical devices and health technology companies can communicate about their products and services. Crisis Management and Compliance When compliance issues arise, PR teams must be prepared to respond quickly and appropriately.

Guidelines 78

Guidelines Crisis Communications Healthcare Policies 78

Remote PR Jobs

FEBRUARY 25, 2025

In this guide, well cover the basics of public relations strategies and tactics, including crisis management, digital PR, and how to create a PR strategy that works for you. You can use a public relations strategy template, or follow these guidelines to help with your game plan.

Strategy 155

Strategy How To Crisis Management Crisis 155

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Melissa Agnes

MAY 22, 2014

Clearly indicate when to jump in and respond and when to escalate the situation to the crisis management team. Determine the necessary actions that need to be taken (whether it needs a response, to simply be monitored or to be escalated to the crisis team). a crisis) and means to your organization. Social media guidelines.

Crisis Management 273

Crisis Management Infographics Crisis Guidelines 273

Melissa Agnes

MAY 23, 2016

Your crisis management governance model serves as one of the foundational elements of your entire crisis management program. It defines everything from the structure, roles and responsibilities of your crisis team, straight through to your internal escalation process. How to structure your crisis management governance model.

Crisis Management 176

Crisis Management Government Crisis How To 176

Melissa Agnes

AUGUST 28, 2014

The topic of my course is social media for crisis and emergency management, which of course includes social media’s role in crisis preparedness and crisis prevention. Read: Emory’s Excellent Crisis Communication on Facebook. This is the power of social media for crisis prevention and preparedness.

Healthcare 238

Healthcare Social Media Media Case Study 238

5W PR

FEBRUARY 3, 2025

What starts as a single tweet can snowball into a full-blown crisis within hours, putting organizations at risk of significant reputational damage. Building Strong Reputational Foundations The most effective defense against reputational threats begins long before any crisis emerges.

Reputation 78

Reputation Branding Brand Crisis 78

Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. A crisis is a change. Every crisis is different… but they all require a response by people or organizations that are highly adaptive. Adaptive Crisis Response. There are few standards in crisis. Tune in here.

Crisis Management 157

Crisis Management Crisis System Policies 157

5W PR

MARCH 13, 2020

Crisis Communications Plan. Develop relevant internal & external messaging pre-crisis and templates for post-crisis. Identify your crisis team’s assignments and roles. Outline a digital communications plan comprehensive of best practices and guidelines. Staff Responsibilities in a Crisis.

Crisis Communications 116

Crisis Communications Crisis Communications Guidelines 116

Cision

JUNE 26, 2015

Without a crisis communication plan in place to stop threats from escalating to crises, brands often fail to save their reputations from becoming tarnished. Want to learn how to crush a crisis before it begins? Peter advises implementing these eight steps into your crisis communication plan: 1. Identify Influencers.

Crisis Communications 120

Crisis Communications Crisis Communications Guidelines 120

Melissa Agnes

AUGUST 26, 2014

Does the blame (partially or in full) fall on the employer who put the young person to task without first providing them with the proper training and guidelines? Employees and Crisis Management Food for Thought' Do you think that young people are mostly at fault for the mishaps we commonly see on social? appeared first on Agnes + Day.

Social Media 221

Social Media Crisis Management Guidelines Media 221

5W PR

JANUARY 21, 2025

Creative Freedom Within Guidelines Micro-influencers build trust through their unique voices and perspectives. Overly rigid guidelines often result in forced, inauthentic content that audiences quickly identify as advertising. Provide clear campaign objectives and requirements, but allow creative freedom in execution.

Guidelines 78

Guidelines Pinterest Advertising Advertising 78

ImPRessions - Crenshaw Communications

APRIL 14, 2020

How do we persuade Gen Z-ers to follow social distancing guidelines? My personal favorite move from an organization during this crisis is from the hotel industry. Olive’s plea – and the brand’s response – was even picked up by CNN. Talk about raising community spirits! I hope she shared. P&G busts a move .

Hotels 282

Hotels Branding Brand Guidelines 282

Melissa Agnes

JANUARY 5, 2015

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. But let’s not be fooled.

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

Melissa Agnes

APRIL 16, 2018

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. When a conversation starts, following your guidelines is the key. Leadership’s role in becoming crisis ready.

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Internal International Crisis Exercises 133

5W PR

FEBRUARY 28, 2025

Foreign Corrupt Practices Act and the UK Bribery Act set strict guidelines for business conduct. Crisis Management in International Markets Defense technology companies must prepare for potential crises that can affect international relationships. Anti-corruption laws like the U.S.

Internal 78

Internal International Crisis Management Technology 78

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2023

Here, then are some guidelines for an effective public apology. The Abbott Labs apology was effective in part because Ford shares a plan for solving the baby formula supply crisis. She then issued a statement of apology blaming her actions on her recent divorce, saying that she “fell short of her values.”

Publicity 343

Publicity How To YouTube Video 343

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

5W PR

FEBRUARY 22, 2025

PR teams develop comprehensive crisis communication plans that enable quick, effective responses to challenges. A 2023 Gallup poll found that 72% of Americans worry about the privacy implications of new technologies. Measuring PR Impact Evaluating PR effectiveness helps refine communication strategies and demonstrate value.

Publicity 78

Publicity Privacy Technology Ethics 78

Shift Communications

AUGUST 4, 2015

Below are guidelines that we drafted a while ago, refreshed for use for anyone who finds their way to them here on our blog. Feel free to repurpose and substitute your company name below and tweak as you see fit to fit your company’s guidelines. Refer all social media activity around crisis topics to Legal Affairs.

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Guidelines Social Media Media Privacy 60

5W PR

MARCH 12, 2025

Strong crisis management protects brand reputation. Start by implementing these strategies systematically, measuring results, and refining your approach based on data-driven insights.

Case Study 78

Case Study Branding Brand Ethics 78

Onclusive

AUGUST 9, 2021

PR people may also develop guidelines for interacting with the media or even social media. Crisis Communications. If those PR boo-boos didn’t show us the importance of having a crisis communications plan in place, we’re not sure what will. Media training is essential for anyone who will be in contact with or in the press.

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Training Media Training Crisis Communications Reputation 370

5W PR

FEBRUARY 27, 2025

These teams develop response templates, maintain media relationships, and create crisis communication plans that activate the moment safety concerns surface. The 2007 lead paint recall crisis showed how proper coordination between Mattel and the CPSC helped restore consumer confidence through consistent, transparent updates.

Communications 78

Communications Education Consumer Guidelines 78

Melissa Agnes

JULY 10, 2014

Yelp also states in the “FAQ” section that its support team can remove reviews that violate the website’s Content Guidelines or Terms of Service (emphasis added). After all, in many situations, simply having harmful content erased from the internet can sometimes be enough to make your internet crisis go away.

How To 200

How To Guidelines Wikipedia Policies 200

Melissa Agnes

MAY 2, 2016

I often get asked the following question: What should we include in our organization’s crisis management plan? 5 important elements to include in your crisis plan. 1- Activation guidelines. 5 important elements to include in your crisis plan. 1- Activation guidelines. Internal escalation protocol(s).

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Crisis Management Crisis Crisis Communications System 100

Melissa Agnes

JUNE 13, 2015

Welcome to episode #053 of The Crisis Intelligence Podcast, with Melissa Agnes and Dr. Thomas Phelan. Tom shares the results of his research and provides suggested guidelines to follow while crafting your emergency messages and crisis communications, to make sure they are simplistic, clear and at the lowest possible readability level.

Crisis Management 154

Crisis Management Crisis Communications Crisis Guidelines 154

Melissa Agnes

JANUARY 5, 2015

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. But let’s not be fooled.

Crisis 100

Crisis Exercises Customer Service Training 100

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Neglecting either or both of these aspects of your crisis readiness leaves a vulnerability gap that you can otherwise protect against. Who is ReputationDefender?

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Branding Brand Reputation Crisis 234

PRSay

OCTOBER 14, 2019

As the context and speed in which crises unfold in the digital age shifts, so does the task of crisis preparedness. Every week we talk to some of the 750-plus organizations which use our In Case of Crisis mobile app. We also meet with many others who are considering how to best upgrade their issues and crisis responsiveness.

Crisis 87

Crisis Crisis Management Training Mobile 87

MaccaPR

JANUARY 13, 2025

Here are four predictions relating to AI, media consumption habits, cross-functional comms alignment and crisis communications and how to best prepare for the year ahead. A small mistake can snowball into a full-blown crisis if not handled properly. AI (And the need for human authenticity!)

Crisis Management 62

Crisis Management Crisis Social Media Reddit 62

5W PR

FEBRUARY 20, 2025

Crisis Management Protocol Having a solid crisis management plan is essential for maintaining brand loyalty during safety concerns. Melissa & Doug, for example, regularly publishes detailed safety reports and testing procedures on their website, leading to a 35% increase in consumer trust ratings according to independent surveys.

Company 78

Company Branding Brand Crisis Management 78

PRSay

MARCH 6, 2023

Organizations don’t want to be perceived as exploiting a tragedy for their own gain, which could create a crisis of their own. As PR Daily reports , commenting on social media about a public tragedy can appear tasteless.

Social Media 165

Social Media Publicity Media Journalism 165

MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

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Instagram Crisis Local Privacy 98

Prowly

FEBRUARY 28, 2025

It supports crisis management because advocates often come to a brands defense during crises, countering negative press with their positive experiences. Give them basic guidelines and let them do the rest to make the message heartfelt and authentic. Don't do this.

Branding 104

Branding Brand Employee Case Study 104