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Reputation Risk Insurance: Exercise Your Protection

Reputation Us

It only takes one crisis to permanently harm your company’s image. Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Loss of reputation is a big risk for any brand.

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Part 2: The Risk and Value of Corporate Reputation

Reputation Us

The Tangible Value of Reputation Management Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this second part, we investigate reputation value and risk. Part one explored the financials ( see Part 1 ).

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Can your insurance cover the costs of hiring crisis public relations?

Axia PR

Crisis PR is key to a great crisis plan, so make sure your insurance helps you pay for it. When your company is in crisis, you’ll take in many sudden expenses that you’ll have to pay for out of pocket. One of these expenses includes crisis public relations to manage your reputation in such a trying time.

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The best way to insure your good reputation is to ensure your good reputation

PR in High Definition

There’s an insurance policy for everything these days – and we mean that literally. Whitney Houston insured her voice, Michael Flatley insured his legs – and America Ferrera insured her smile for $10m in 2007. According to a study in 2018, reputation represents as much as 41% of the FTSE 100. Is this ridiculous?

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Rise in Ransomware Attacks Demands Extra Crisis Vigilance

PRSay

Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team. Build a dedicated cyber-crisis team. Here are six things to think about: 1. Make key decisions ahead of time. Enlist employees.

Crisis 146
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3 Steps for Effective Crisis Communications Management

Onclusive

A communications crisis can be one of the most difficult situations in your career. Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Crisis situations require research so that you can address the circumstance thoughtfully, and multi-channel rapid response.

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Reputation Accounts for More Than 63 Percent of a Company’s Market Value.

Reputation Us

Reputation has always been valued, but until recently, it was considered difficult to quantify and often overlooked as a tangible risk. Today, reputation has emerged as a critical asset for companies worldwide with insurance companies recognizing its loss as a legitimate risk. appeared first on ReputationUs.