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What is crisis communication? [and how you can always be prepared for the unexpected]

Presspage

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication? However, crisis comms isn’t just about the actual communication part.

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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!)

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What is crisis communication? [and how you can always be prepared for the unexpected]

Presspage

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Lets start with what crisis communication is. What is crisis communication? However, crisis comms isnt just about the actual communication part.

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When To Turn Down A Media Interview

ImPRessions - Crenshaw Communications

Although the reporter made it very clear that the story was to bring a local angle to an international crisis, here was the dilemma: Grant the interview to raise awareness and, potentially, donations and volunteerism; or risk the family’s privacy, possibly awakening critics.

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The Importance of PR in Shaping Media and AI Perceptions

5W PR

Sci-fi stories and media reports on biases and privacy issues have raised concerns about AI. At this crucial moment in time, public relations plays a key role in shaping how the public and media view this technology. Discriminatory algorithms can further social inequalities and privacy breaches are a growing concern.

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Protecting Healthcare Reputation with Public Relations

5W PR

Nurturing these relationships can secure positive media coverage that showcases an organization’s strengths and attracts new patients seeking the services highlighted in favorable articles or broadcasts. Clear and timely messaging During a crisis, the public urgently seeks information.

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What to Do When Your Internal Communications Goes External

PRSay

Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. To read more about employee communications, check out our March issue of Strategies & Tactics.

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