Bianchi Biz Blog

AUGUST 22, 2024

Crisis Management and Brand Reputation: Given Italy’s diverse and sometimes polarized media landscape, businesses must be prepared for crisis management and stay proactive in maintaining a positive brand image. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Ethical Voices

SEPTEMBER 9, 2024

I started my career as a print journalist more than 20 years ago. Since then, I’ve headed communications at the 49th largest school district in the nation, and I got the equivalent of what I joke around is the PhD in crisis communications there. Ethics and earning public trust is critical for both of those industries.

Ethics 96

Ethics Privacy Healthcare Industry 96

Doctor Spin

JUNE 29, 2022

Example: An organisation faces a severe crisis, but the PR function manages the situation perfectly and minimises the loss of a) net income and b) brand value. To calculate the value of the investment, we must know how severe the crisis would’ve impacted the organisation without the PR investment. Humans influence humans.

Public Affairs 52

Public Affairs Crisis Banking Print 52

Stephen Waddington

NOVEMBER 6, 2019

Social media and blogs updating the public with essential information may continue. Digital channels can be used as part of a crisis communication activity in a normal way. Advertising campaigns should be stopped, and printed materials should not be given fresh distribution to avoid competition with election material.

Resources 62

Resources Communications Government Policies 62

PRSay

OCTOBER 1, 2018

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It It seems like my life here is a perpetual crisis,” said Gediman, a longtime PRSA member. They help reinforce our messages with the public.

Public Affairs 99

Public Affairs Hotels Publicity Interviews 99

Maxim Behar

NOVEMBER 15, 2023

Now, 10% of it is in print, the other 90% is on the social media platforms. I printed it with indigo and somehow, it has been associated with the written word ever since. Stefan, as a professional, I would like to ask you where does PR end and propaganda begin in crisis situations. Get busy doing public outreach.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. I’ve served in Army Public Affairs for nearly 17 years now.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60