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When the word coronavirus first came on the scene at the Veterans Health Administration (VHA) earlier this year, we did what most hospitals do in a time of crisis, we stood up the Office of Emergency Response (OEM) and went to work. We provided weekly training sessions to ensure that publicaffairs officers could hone their skills.
Zach is the Chief Innovation Officer at Kivvit, a national data-driven publicaffairs & strategic communications agency. Kivvit specializes in data-driven publicaffairs work, reputation management, and crisis communications. As we’re all learning, there is no playbook for the crisis we are facing.
Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: During a crisis can be a stressful and time-pressured moment. Paul: Can you share any concrete examples? .
B2B companies care about mentions in trade publications. NGOs and publicaffairs keep print opinion magazines in their tier 1 lists. PR crisis A yoghurt brand issued a product recall. Unless, of course, you're leveraging the right technology, such as coverage alerts and AI summaries.
Crimson Tide (1995) — Crisis Planning. When it’s a crisis communications nightmare about the highest of high stakes: nuclear war. Plus, communications technology plays a crucial role in the plot. Augustine’s six stages of crisis. A brand’s best PR move is to back up its claims with actions.
Role of corporate communication function The most frequently mentioned responsibilities of the communication function included media relations (86%), social media (80%), and crisis/risk communication (75%). The communication function is commonly combined with marketing, followed by publicaffairs, and advertising.
Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. I have seen many government relations and publicaffairs manager positions that have caught my eye quite a bit in the private sector. By Dr. Thomas D.
But as VP of publicaffairs, he fashioned a unique response to mounting criticism of Mobil during the energy crisis. Mobil took out full-page advocacy op-eds in the New York Times to share the company’s viewpoint on public issues like technology, mass transit, and energy independence.
Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. Finn Partners is a global integrated marketing agency that provides lasting results to its clients.
More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Technology has enabled me to do the work of five people and has enabled me to do that work in far less time.”. Actual and perceived crisis 24/7. “A Crisis after crisis. Crisis interrupted.
Clyde Group is a high-growth, PR & PublicAffairs firm with a tremendous track record of success in Washington. BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways? Clyde Group does a fair amount of crisis work. And how does data shape these?
You were in your previous role as executive director of Technology Alliance for 20 years. How has the publicaffairs industry changed since you started that organization? Twenty years ago, almost every company of any real size had an in-house publicaffairs staff. What role does social media play in your job?
On a minor technology point I’m astounded that just 2% are using Pinterest (half of the number using Google+!) Considering that most of the respondents to the survey work in corporate communications it is alarming how little they use social media for CSR (29%), crisis communications (22%) and reporting (16%). when 32% use blogs.
A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. The Communicating in a Crisis report records how public relations was successfully deployed during in the pandemic. This included participation in BBC and Sky documentaries about the crisis.
The report argues that the current role of corporate communications has been elevated significantly because of geopolitical uncertainty, technological disruption, societal shifts, and heightened stakeholder expectations. These technologies provide deeper insights and facilitate more effective and ethical decision-making processes.
As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, publicaffairs, marketing and many other functions, in almost every type of organisation.
What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. I’ve learned more about technology in the last three weeks than I’ve known in the last five years. The two cardinal rules in any crisis PR position.
Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. Publicaffairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”.
We hope to explore topics including arts, culture, education, environment, healthcare, skills, technology and work. Renewal will be crowdsourced from across the public relations industry and we’d welcome your contribution. This list is not exhaustive and will be developed based on open-source contributions. director. “We
Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. I have seen many government relations and publicaffairs manager positions that have caught my eye quite a bit in the private sector. By Dr. Thomas D. Retrieved September 2, 2014.
Vertical Horizons: Sector-Specific Media Spectrum: In Italy’s media landscape, there’s a rich array of vertical sector publications catering to diverse interests, such as B2B technology, consumer tech, logistics and retail. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.
Now, more than a half century since the birth of artificial intelligence, mass interest and adoption of the technology has accelerated in recent months, thanks to publicly available software like ChatGPT and Character.ai. You’re probably not going to ask AI what to do when you’re facing a really nuanced crisis,” Linda said.
Here we go: Public Relations Objectives Spin Academy | Online PR Courses Public Relations Objectives Public relations (PR) plays a crucial role in shaping public opinion by strategically managing the spread of information between an organisation and stakeholders , influencers , and publics.
In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.
Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.
Use the technology we all have access to. Email brianne@landispr.com TechnologyPublic Relations The post Five Steps to Manage Client-Agency Relationships appeared first on Landis PR. Don’t email to death I hate instant messaging (there I said it – sorry Slack and Teams and whatever) but the functionality is priceless.
What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? Technology is at the heart of it.
I started in Washington DC in PublicAffairs and Crisis Management. Still am a crisis guy and always will be, I think. Thinking about all the crisis work and all the different hats you’ve worn, what is the most difficult ethical challenge you ever confronted? I worked for some great people there.
The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. That relationship will also greatly help if your company finds itself in a crisis communication situation in the future.
Take a Shortcut No matter what systems you work in – from Microsoft Word and PowerPoint to Google and Slack – technology shortcuts can be a game changer. You may also be able to spot things that throw you off course, like getting the jitters from an extra cup of coffee or feeling an energy slump after skipping an afternoon snack.
Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. For the Photo courtesy of Pixabay original blog, please visit here.
Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.
Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine.
Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.
Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.
Partnerships with technology | Jump to text. We’re really committed at Kivvit to adopting the most innovative technologies, data and analytics, and integrating them into our work. Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven publicaffairs agency, correct?
But after graduation she started with Outlook Nebraska, a nonprofit dedicated to positively impacting the blind and visually impaired through employment, adaptive technology training, and cultural and recreational programs. “I But technology has really progressed. Carver originally wanted to be a reporter. Ann Peru Knabe, Ph.D.,
I want to strip away the hype digital gurus and social media evangelists always attach to emerging technology and focus on what it actually means for professional public relations. Even in very traditional areas such as publicaffairs and lobbying VR can play a role. in a Google Cardboard v2.0 virtual reality kit.
Although change is certainly an inevitable part of life, it can still be quite challenging—and even intimidating—to adopt new, increasingly more intelligent forms of technology as they emerge in the marketplace. TechnologyPublic Relations The post Will Generative AI Replace Marketers and Content Creators?
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