Business Wire

MARCH 13, 2020

In today’s digital world, a crisis can occur at any time and can come from any direction. It can be a negative event surrounding your product, an emergency impacting your stakeholders, or a global pandemic impacting your business supply chain.

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Remote PR Jobs

OCTOBER 21, 2024

Are you looking to transition your career into Public Relations or Communications, and not sure where to start? By the time you’re done reading, you will be on your way to land your dream role in Public Relations or Communications. How to Format Your Public Relations Resume?

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Remote PR Jobs

OCTOBER 29, 2024

In this piece, you’ll learn insider tips to craft an engaging, persuasive cover letter for any Public Relations and Communications role. How to Structure a Public Relations Cover Letter A Communications or Public Relations cover letter is different from a resume. It is not just a list of skills and qua lifications.

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Publicity How To Examples Crisis Management 261

Ronn Torossian

DECEMBER 10, 2024

In todays fast-paced, interconnected world, the ability to manage a crisis is not just a skillits a necessity. From product recalls to public relations disasters, a crisis can hit a brand at any moment, with far-reaching consequences for its reputation and bottom line.

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ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2023

It’s not easy to apologize, especially if things unfold in the public eye. As any PR expert knows, there’s an art to the public mea culpa. Here, then are some guidelines for an effective public apology. It’s quite long at 11 minutes, but a controlled and quiet example of a near-perfect public apology.

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Ronn Torossian

MARCH 9, 2020

In today’s social-media-powered communication, brands constantly face challenges associated with negative publicity. The post Role of PR in Crisis Management appeared first on. Sometimes it’s the brand’s fault, but on other occasions, such allegations may […].

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Ronn Torossian

DECEMBER 12, 2024

By responding to a crisis with authenticity and action, companies can not only recover from short-term damage but create long-term value that benefits both the business and its customers. The post From Crisis to Opportunity: How Brands Can Leverage a Crisis for Long-Term Growth appeared first on.

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Stuart Bruce

JULY 14, 2021

Crisis communications. The athletes going to the Tokyo Olympics face … © Stuart Bruce - Excellent crisis communications can help turn a crisis into an opportunity was first published on Stuart Bruce's PR Futurist by Stuart Bruce - Modernising public relations and communications for the digital age.

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Agility PR Solutions

DECEMBER 4, 2024

Public relations is critical in defining how a company is regarded, and its techniques have changed dramatically with the emergence of digital media. In today’s fast-paced corporate world, it is more crucial than ever to build a great reputation.

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Agility PR Solutions

OCTOBER 30, 2024

One wrong move by professionals in the field of public relations can quickly lead to a full-blown crisis. With advanced technologies in place today, PR professionals are more adept than ever before at being a step ahead of potential crises.

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Ronn Torossian

MARCH 16, 2022

Crisis communication is a subspecialty of PR, and it’s designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communications aim to help an organization minimize damage to its reputation from negative publicity during a critical event or situation.

Corporate 195

Corporate Crisis Communications Crisis Communications 195

Ronn Torossian

DECEMBER 18, 2024

Navigate tech crisis management through transparency, swift response, and trust rebuilding strategies that protect brand reputation in the fast-evolving digital landscape. The post The Role of Tech PR in Crisis Management: Lessons from Silicon Valley appeared first on.

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PRSay

NOVEMBER 9, 2021

We have experienced firsthand how a crisis can significantly and quickly impact business operations. Companies can prepare by evaluating the crisis process, team, tools and resources they have in place. A clear organizational purpose, mission and values provide guidance and establish a strong foundation to support crisis responses.

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Crisis Crisis Communications Crisis Management Training 197

Ronn Torossian

SEPTEMBER 28, 2020

Public relations is one of the best ways to expose a business to new people and gain a bigger audience. PR isn’t just for the companies that are undergoing a crisis in the public’s eye, and then have to make their businesses […]. The post Using Public Relations as a Force Multiplier for Growth appeared first on.

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Publicity Crisis Company Communications 221

Ronn Torossian

AUGUST 14, 2023

To protect their brand image and regain public trust, it’s essential for companies to respond quickly and effectively. Effective crisis communication strategies can help companies navigate through turbulent times. Transparent and timely communication During a crisis, transparency and timeliness are paramount.

Crisis Communications 195

Crisis Communications Crisis Strategy Communications 195

Ronn Torossian

NOVEMBER 16, 2022

However, on the other hand, the same platforms can create a PR crisis in a matter of a few minutes if […]. The post Responding to Public Criticism appeared first on. On one hand, these platforms have allowed companies to clearly demonstrate their excellent customer service through direct dialogue.

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ImPRessions - Crenshaw Communications

JULY 23, 2024

It was then up to Crowdstrike CEO George Kurtz to respond to the crisis. Swift acknowledgment and ownership of the crisis is key Crowdstrike’s response came as a status post on X. My motto when it comes to the perfect public apology is this — explain, but don’t excuse. Those boxes were checked. So is language.

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Agility PR Solutions

JULY 16, 2024

Crisis can be critical. From a public relations perspective, they can be especially injurious. However, there’s a way to deal with […] The post Crisis management 101: 6 steps for creating a business continuity plan appeared first on Agility PR Solutions.

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Agility PR Solutions

DECEMBER 1, 2024

Without a solid crisis communication plan, a minor issue can quickly spiral out of control. Reputational risks can surface overnight, putting any brand in the spotlight for the wrong reasons.

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Crisis Communications Reputation Crisis Communications 179

Stephen Waddington

JULY 16, 2021

It is no surprise that demand for public relations roles is booming. I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis. Organisational leaders, for their part, recognised that they would be defined by the crisis.

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Business Wire

MAY 28, 2020

One of the striking reactions to the crisis from many organisations has been to do nothing. In fact, an article in the Harvard Business Review shows that those who try to cut their way out of a crisis/recession perform worst after it. So, it’s essential for organisations to focus on how to emerge stronger from the crisis.

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Business Wire

APRIL 8, 2020

“If you don’t tell your story, someone else will tell it for you.” -- Michael Sitrick, Founder and Chairman of Sitrick And Company.

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ImPRessions - Crenshaw Communications

APRIL 18, 2023

The terms “ public relations” and “reputation management” are sometimes used interchangeably. Gartner calls reputation management “the practice of influencing stakeholder perceptions and public conversations about an organization and its brands.” There are ways to turn bad publicity into a net gain.

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Agility PR Solutions

AUGUST 22, 2024

This article focuses on the necessity of effective crisis management and communication plans that can […] The post Crisis communication strategies for luxury brands appeared first on Agility PR Solutions. However, even the best luxury brands know that no business is without its disasters, which can harm the company’s reputation.

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Agility PR Solutions

JUNE 23, 2024

As negative headlines begin to dominate news outlets, social media buzzes with speculation, and phones ring incessantly with concerned stakeholders from an organization engulfed in crisis. The […] The post 4 reasons why a crisis communication plan is so important appeared first on Agility PR Solutions.

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Crisis Communications Crisis Communications Financial 183

PRSay

OCTOBER 3, 2024

Every brand, no matter how revered or popular, will face a moment of truth — a crisis that tests its reputation and the loyalty of its audience. The key to surviving such a crisis starts with solidifying support for your brand before the crisis hits. This means continuing to provide value, even in the middle of a crisis.

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Storytelling Crisis Branding Brand 158

Onclusive

OCTOBER 27, 2020

Edmunds is not just a category-leading brand in the automotive industry; it is also a top media publication that caters to both consumers and businesses. Download this case study to learn how Edmunds: . Quickly pivoted to launch their “COVID-19 Response” campaign addressing the most pressing customer needs.

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Measurement Case Study Automotive Media 370

Axia PR

MAY 17, 2022

In this episode, TCE Strategy’s Bryce Austin shares his expertise on cybersecurity and crisis communications. With host and Axia Public Relations founder Jason Mudd, he expands on data breaches and how to prevent them. Tune into this episode to learn more about cybersecurity and crisis communications.

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Agility PR Solutions

NOVEMBER 3, 2022

The post How to create a social media crisis management plan appeared first on Agility PR Solutions. However, this dynamic tool has led to a great number of risks that many businesses aren’t prepared for. Social media crises can strike at any time. It could be spelling mistakes, a lousy […].

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Business Wire

APRIL 1, 2020

Although companies may have information or announcements that can benefit the public, there is a sensitive line between providing helpful and valuable information and being seen as trying to profit on the back of a tragedy.

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Business Wire

JULY 18, 2024

Crafting an effective press release is an essential skill for any public relations professional or communications specialist.

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Agility PR Solutions

OCTOBER 11, 2023

As communication professionals, we are tasked with navigating the increasingly complex terrain of crisis communications in the digital era. This article delves into the challenges posed by […] The post Crisis communications: 5 tips for handling reputation management in the digital age appeared first on Agility PR Solutions.

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Agility PR Solutions

DECEMBER 18, 2024

In the age of social media, 24/7 news cycles, and global interconnectedness, the ability to effectively manage a crisis has never been more crucial for companies. A single misstepwhether its a product failure, corporate scandal, or poor public responsecan quickly escalate into a full-blown disaster.

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PRSay

MAY 15, 2024

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. What does this mean for crisis communications? It makes sense.

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Remote PR Jobs

AUGUST 31, 2022

The majority of PR professionals will tell you: public relations can be difficult to explain to the c-suite, or other business executives. They are busy people and too commonly, executive management's primary point of contact with the PR team is during crisis management. Brand storytelling is crucial to every business.

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Publicity How To Storytelling Construction 208

Agility PR Solutions

NOVEMBER 24, 2024

Because of social media, things are moving at […] The post 10 ways to leverage AI for crisis management in public relations appeared first on Agility PR Solutions. Like when a tweet backfires big time or news outlets can’t stop talking about you pulling a product off the shelves? Well, PR crises used to be slower burns.

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Business Wire

MAY 21, 2020

The current COVID-19 pandemic is undoubtedly one of the worst in living memory for most people. The suddenness and the rapid spread of the virus across the world have caught many companies (and governments) by surprise.

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