Remove Customer Service Remove Employee Remove Leadership Remove Media Relations
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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

In many cases they support a path to a market leadership position. Awards in particular can be great ways to generate a morale boost for both leadership and staff. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product. Create a leadership positioning.

B2B 334
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The 22 Responsibilities of PR and What They Entail

Onclusive

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 370
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The 20 Responsibilities of PR and What They Entail

Onclusive

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. The PR pro may media train spokespeople themselves or hire an outside agency or consultant to lead a one-time session.

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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

At a certain point, most small businesses outgrow their first forays into public relations. These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. A company crisis is looming.

Company 136
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Study Reveals Gaps Between the CEO and PR in Communications Goals, Issues and Technology

Sword and the Script

If the country is divided, you can bet for most companies, their employees and customers are too. For example, Patagonia weighing in on environmental issues probably resonates with their customers. Communications is a function of leadership. It seems this survey suggests most CEOs have a similar line of thinking.

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Communications is not Optional – Especially Now

Landis PR

Yet it can erode in a moment, such as it has for the airline Southwest – previously known for great customer service – cancelled 15,000 flights over Christmas. With the prevalence of social media and anyone’s capacity to share a screen shot, there’s no guarantee that internal communications will remain internal.