Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year.

Social Media 156

Social Media Trends Media Instagram 156

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. In that circle, write one of your keywords. My subtopics, then, are: Tricks to write popular blog posts.

Exercises 198

Exercises Google Writing Blogging 198

Flack's Revenge

DECEMBER 5, 2018

Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association. Is Facebook still a good place to invest in social media marketing?

Social Media 149

Social Media Marketing Media B2B 149

Melissa Agnes

JULY 2, 2014

There’s an episode of Girls where aspiring memoirist Hannah Horvath, played by Lena Dunham, decides that she wants to quit her job writing advertorials for Neiman Marcus at GQ. She wanted to be her best creative self, writing for a greater cause than simply selling a product. Your mic is always on.

Reputation 250

Reputation Print Customer Service Creativity 250

Cision

OCTOBER 10, 2015

If your brand met a customer’s expectations, strengthen the relationship by engaging with him or her on social media. Whether a customer writes a positive review on Yelp or posts a picture of your product on Facebook, reach out to show not only that you care, but also that you’re paying attention to their experience.

Social Media 120

Social Media Brand Branding Customer Service 120

Flack's Revenge

NOVEMBER 23, 2016

Please note that I am not writing just about customer service, product quality, security breaches or other kinds of fails; this blog is careful not to confuse these things with PR and crisis management thereof. Facebook has the most users, and is becoming the go-to-place for news too. Wells Fargo.

Wikipedia 120

Wikipedia Crisis Management Customer Service Crisis 120

Cision

DECEMBER 28, 2015

That said, Twitter is a social platform that is uniquely positioned for: Customer-initiated social care (customer service). Put resources into fast social care (customer service). More than even Facebook, Twitter is the preferred social network for social care. Direct influencer-outreach. Seahawks #Rams.

Twitter 120

Twitter Brand Branding Customer Service 120

Bianchi Biz Blog

FEBRUARY 2, 2023

The model can be used to generate tweets, Facebook posts, and other types of social media content that can be used to promote products, events, and other aspects of the company. Also, for companies that receive a high volume of customer service requests, ChatGPT can be used to generate customer-facing responses and support.

Automotive 79

Automotive Training Customer Service Data 79

Critical Mention

MARCH 15, 2019

Make your Facebook page mobile-friendly. While automatic mobile formatting works well on platforms like Instagram or Twitter, on Facebook it may leave you with poor user experience, including poorly cropped images and hidden copy. Alexa Lemzy is the blog editor and customer service maven at TextMagic. Until next time!

Mobile 109

Mobile Social Media Marketing Media 109

Cision

OCTOBER 25, 2016

Customer Service (Social Care). Social media has been a disruptive force to a lot of different aspects of our lives, perhaps no more so than for customer service (often referred to as “social care”). You don’t necessarily have the option to provide social care to your customers; they increasingly expect it.

Social Media 120

Social Media How To Media Customer Service 120

Sword and the Script

JANUARY 16, 2024

Effectively I treat these like an analyst briefing of sorts and write up an assessment based on the session. It’s a bit of a mouthful, I’m not much for branding features, but it’s how Propel can suggest reporters to pitch as noted above, and it can also be used to assist in writing. The customer service is above and beyond as well.”

Software 136

Software Pitching System Analytics 136

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Finkenstadt, Josh Folk, and Lokesh Venkataswamy, Harvard Business Review, 2023 How to generate ideas in ChatGPT To generate writing ideas in ChatGPT, you can input the subject area you wish to write about and ask it to generate ideas for you.

Trends 105

Trends YouTube Video Social Media 105

wiredPRworks

MAY 18, 2022

Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. Barry Moltz on Facebook. Barbara Rozgonyi on Facebook. Great advice! His third book, “ BAM!

Small Business 52

Small Business Social Media Radio Media 52

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year.

Social Media 61

Social Media Trends Media Instagram 61

Cision

NOVEMBER 30, 2015

So let’s consider the applicability of this “social media” statistic by looking at Pew Internet’s latest estimates of Twitter and Facebook demographics: In others words, what happens on Twitter is probably not representative of what happens on Facebook…or any other platform for that matter.

Social Media 120

Social Media Facebook Print Twitter 120

Waxing UnLyrical

JULY 1, 2013

Write it Down. Why: Lisa Gerber shares her personal experience with “writing” goals down and how that simple act empowers us to achieve them. 3 Reasons Why You Can’t Walk In Your Own Customer’s Shoes. Twitter Facebook Google+ LinkedIn Monday Roundup: The Power is Yours. Based in the Washington, D.C.,

Customer Service 99

Customer Service Resources Writing LinkedIn 99

Burrelles Fresh Ideas

MAY 14, 2024

Here are some best practices for writing your social media content in plain language: Choose active voice rather than passive. Write unique alt text for each image. Making your social media content accessible will allow you to expand to new markets, grow your customer base and boost sales and revenue. Be clear and concise.

Social Media 93

Social Media Media Video SEO 93

Critical Mention

NOVEMBER 5, 2019

Social Media Improves Customer Service. Oftentimes, consumers rely on social media reviews and online customer service to finalize purchasing decisions. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Share Tweet Share.

Social Media 105

Social Media Media Customer Service Radio 105

Critical Mention

AUGUST 21, 2018

From Google to Facebook to Yelp, what people say about your company matters. According to a 2017 local customer review survey, 85% of customers trust online reviews as much as their friends’ recommendations. Writing it to appeal to your target audience also improves your reputation in the long run. Respond quickly.

Customer Service 61

Customer Service Writing Financial Local 61

Stephen Waddington

FEBRUARY 24, 2019

Here’s the presentation deck and write up. Check out the engagement rates for Facebook, Instagram and Twitter for different markets in this benchmarking report from Rival IQ. The exception are public service information and customer service. ?? Let me know what I missed. ?? It’s a brutal read.

Skype 61

Skype Facebook Sports Interviews 61

wiredPRworks

JULY 1, 2022

Write a Catchy Headline that Grabs Attention for LinkedIn Profile Makeover Success Sparks. Consider including your company website, a link to your Facebook page and another to a landing page that collects database information. Upload a Flattering LinkedIn Profile Photo that Matches Your Image. Route Traffic to Destinations.

LinkedIn 52

LinkedIn Customer Service Travel Engineering 52

Rock the Status Quo

JANUARY 22, 2015

For example, if I see posts all over Facebook about the Leaning Tower of Pisa having fallen over due to a massive earthquake in Italy, then of course I might believe it. First, due to volume (it’s all over my Facebook stream), second due to credibility of links where the story originated. ( Is it shared by the NYT?

Agency 100

Agency Survey Customer Service Engineering 100

Sword and the Script

AUGUST 4, 2020

“We are leveraging sophisticated technology and our amazingly dedicated curation team to set up processes that ensure that customers are always seeing the most current, accurate data,” according to the company’s CTO Vishal Padhy in the product announcement.

Media Relations 145

Media Relations Media Print Software 145

Buzzstream

JANUARY 5, 2024

Find an Email on Facebook Many bloggers don’t include email addresses on their websites but have one on Facebook. To find an email address on Facebook, you can find email addresses on the page’s homepage under the intro section. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website.

How To 83

How To LinkedIn Tools Google 83

Waxing UnLyrical

JUNE 22, 2011

When I started writing this post, I hadn’t even opened it (ok, I took off the wrapping, but the iPad was still in pristine condition in its box) … because I knew that if I did, I’d start playing with it immediately, and I could effectively wave “goodbye&# to the rest of my day. When customer service is less than great.

Customer Service 67

Customer Service Skype Nonprofit Privacy 67

Critical Mention

JULY 20, 2018

Below are some common mistakes PR pros make when writing copy and our solutions: Not getting to the point. Whatever the type of content, we spend a couple of seconds on the introduction, and if we don’t get the takeaway in the first couple of sentences, we go back to Facebook and keep on scrolling for the next article.

Writing 63

Writing Content Marketing Tools Customer Service 63

Cision

MARCH 13, 2017

Social media has always been recognized as a strong customer service facilitator. Here’s a great example of how customer complaints and feedback can be converted into marketing: “Apple responds to people’s tweets with entire commercials” – via Mashable. Bank on Social for SEO & PR.

SEO 229

SEO Social Media Tools Google 229

Critical Mention

JUNE 29, 2018

Takeaway: Tide did a great job combatting the crisis by using Twitter to reply to people having “trouble” with its products, telling them to contact their doctor or local poison center and also providing the company’s customer service number. When she’s not writing you can find her at music festivals, hiking or snowboarding.

Crisis 68

Crisis Customer Service Video Financial 68

Solo PR Pro

DECEMBER 11, 2018

This 86-page report focuses on the use of Facebook, Instagram, and Twitter, looking at the posts per day and week, engagement rates, and top hashtags by engagement rate for these ten industries: Fashion. Posting Frequency & Engagement: Facebook. Home Decor: This industry performs well on Facebook, Twitter, and Instagram.

Social Media 45

Social Media Report Fashion Instagram 45

Cision

NOVEMBER 16, 2015

Facebook, for example, has vacillating organic reach, and constantly tweaks their advertising options. There is probably a case that from a social care perspective businesses should monitor business pages on Facebook and Twitter. Edit your writing. Reassess technology. Reduce your social footprint. And so on and so forth.

Resources 120

Resources Measurement Technology Examples 120

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. I don’t think I can write it off to generational differences; I’m pretty sure they were at least of the same generation, if not around the same age. Too cool for school. Based in the Washington, D.C.,

Technology 99

Technology Customer Service Retail Software 99

Cision

JULY 6, 2015

Some social conversations are focused on a customer service concern with little latitude for platitude, but social customers otherwise manage interpersonal distance quite effectively (mute, unfollow, disregard, delete). Marketer Austin Malloy writes that “ a lot of people put what their interests are right in their bio.”

Social Media 120

Social Media Media Wikipedia Tools 120

Waxing UnLyrical

FEBRUARY 24, 2016

Instead of writing an email, you can record a video, write some comments and notes on the snap, and send it directly to the person via a private snap. Customer Service. Snapchat can be used as a customer service tool to provide visual, engaging, and mobile feedback to individual users. Team Story.

Customer Service 40

Customer Service Employee Internal International 40

PR 20/20

JANUARY 14, 2021

HubSpot : If you are looking for an all-in-one customer service, marketing and sales solution, look no further. HubSpot began life as a marketing app in 2006, and has grown into a marketing, sales and service platform company that has 86,000+ customers in more than 120 countries. Pattern89 : Forget blind A/B testing.

Technology 65

Technology Marketing Tools Google 65

Waxing UnLyrical

SEPTEMBER 7, 2010

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Regardless, thanks for visiting! Wanna Subscribe? Shall We Tweet?

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

DECEMBER 14, 2012

Kirk Hazlett’s posts, for example, often reinforce the strong customer service element in good public relations and how, while “it’s not rocket science,” it does take hard work. Whether he’s talking about Apple or Facebook (oh boy, Facebook), he’s the one looking at things from a different angle.

Facebook 94

Facebook Customer Service LinkedIn Examples 94

Waxing UnLyrical

AUGUST 2, 2018

That means you need to write messaging that’s completely client-concentric. The next time you write marketing copy: Use “you” instead of “we”. Write like you talk. Gather feedback from your sales and customer service teams. People don’t care about what you do; they only care about how you can help them.

Content Marketing 56

Content Marketing Marketing Brand Branding 56