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The 21 Responsibilities of PR and What They Entail

Onclusive

PR people may also develop guidelines for interacting with the media or even social media. Reputation management and crisis communications are not an airbag that goes off when something bad happens; they are a seatbelt your brand should always wear. Practicing diligent social listening is a key part of managing a brand’s reputation.

Training 370
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Crisis Communication for Small Businesses: A No-Nonsense Guide

5W PR

The ability to respond quickly and effectively to unexpected situations often determines whether a business maintains its reputation or suffers lasting damage. Establish clear guidelines for responding to negative comments – when to engage, when to take conversations private, and what language to use.

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The Top PR Trends For 2017

ImPRessions - Crenshaw Communications

The explosion of digital and social media has made every aspect of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR. They must offer ideas and inspiration, not just great products and services. The lines keep blurring.

Trends 124
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Managing Toy Safety Communication: A Strategic PR Guide

5W PR

Managing these situations requires a careful balance of prompt action, clear messaging, and ongoing consumer education to protect both public safety and brand reputation. The company issued clear product identification guidelines, provided multiple return options, and maintained an updated recall website.

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New Rules That Every PR Person Should Know

ImPRessions - Crenshaw Communications

The explosion of digital and social media has made every factor of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR. They must offer ideas and inspiration, not just great products and services. PR is about “influence.”

SEO 204
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Managing PR During A Health Tech Crisis

5W PR

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Submit required documentation promptly and align public communications with regulatory guidelines.

Crisis 60
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The 22 Responsibilities of PR and What They Entail

Onclusive

PR people may also develop guidelines for interacting with the media or even social media. Reputation management and crisis communications are not an airbag that goes off when something bad happens; they are a seatbelt your brand should always wear. Practicing diligent social listening is a key part of managing a brand’s reputation.

Training 195