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Behind the Headlines With Crenshaw Communications’ Marijane Funess

Cision

Having to switch gears so often was a great prelude to broader agency work where we work on various clients from 3D printing to beer. What are some of the differences in building a communications strategy on a national level compared to a local level? I’ve been at Crenshaw for five years and I really love that no two days are alike!

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How to Self-Publish Your Content Cheap and Quick

Cision

It belongs to a group of self-publishing services that enable you to do most of the work yourself, which substantially lessens the price to print. Even though the quoted price in the image is for a minimum of 48 books, Lulu performs print on demand (POD), where you could order less than 48 copies of a book for a slightly higher price.

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

Second, you need to have very different strategies for each channel, recognizing that Twitter is for real-time engagement, including social customer service. First, social media will be around for many years to come, just like TV, outdoor, radio and even print. And LinkedIn is a powerhouse for B2B lead generation and recruiting.

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What’s the One Thing?

Cision

The story became one of helping employees and reinstating an employer known for taking care of his workers and customers. The locals loved the story. The company sidestepped the accusation and responded with its own story: employees had tampered with equipment prior to going on strike, leading to outages for customers.

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Marketing as a Bona Fide Profit Center

Sword and the Script

The party room rivals any I’ve seen in the local area. I can personally attest to the fact the pricing is very competitive with other options for hosting parties in the local area. Most importantly, Rainbow Play Systems of North Carolina is very accommodating, based on my conversations with parents and customers. .

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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

In continuing its commitment to 24/7/365 customer service, Critical Mention has also created a quick and simple way for users to submit requests for data updates to a support team that will update records within 24 hours in most cases. . Customers filter contacts by location, topic data, job title and other characteristics.

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Future of PR: 2020 edition

Stephen Waddington

Each corporate PRCA member will be expected to engage with a local school each year. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. It’s indicative of the fact that outside of customer service, social media engagement has largely become a paid activity.