Secret Sauce: What it is, and How to Apply for best PR Results
Flack's Revenge
DECEMBER 7, 2020
The Canadian news site CBC explains, in a great piece on Words Invented by Marketers : When I was growing up, Certs breath mints had a long-running series of TV commercials with a “Two mints in one” theme. It was an interesting marketing strategy from parent company American Chicle – whose other product was Chiclets.
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