ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Entrepreneur and presidential contender Andrew Yang has used his 15 minutes to warn us of the hollowing-out of key industries like retail, customer service, and trucking as a result of AI. “People are hungry for a true human connection,” says Fanocracy author David Meerman Scott, with emphasis on “human.”

Marketing 173

Marketing Creativity Storytelling Privacy 173

Flack's Revenge

DECEMBER 5, 2018

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. I have been blogging about challenges confronting digital PR and social media marketing.

Social Media 149

Social Media Marketing Media B2B 149

Sword and the Script

MAY 25, 2021

The 10 ways to build trust are: 74% trust a business that “respects and protects customers’ data, privacy and security.”. 72% trust a business that “treats customers well, even in tough times.”. 72% trust a business “has good customer service/is responsive to problems.”.

Brand 112

Brand Branding Survey Customer Service 112

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

In fact, the more lasting impact will be felt in the form of greater customer-service consciousness across the major industry players. Unlike United’s experience, the reputation damage from Equifax’s massive privacy breach will haunt it for years. The stock price bounced back in short order.

Airlines 180

Airlines Reputation Journalism Crisis 180

Waxing UnLyrical

APRIL 30, 2013

” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.” But what happens when “sharing” infringes on the privacy rights of others? Too funny!!!” ” 2) Susan replied, “I don’t mind.” The Ugly Side of Social Media Sharing.

Social Media 111

Social Media Reddit Media Facebook 111

5W PR

DECEMBER 26, 2019

Production company Disciple Media said they’re building community around their brand in response to clients who want to feel a sense of belonging.High-touch community building, privacy and security were cited by another respondent. . The final one is using and leveraging the customer service center as a profit center.

Marketing 113

Marketing Instagram Media SEO 113

Sword and the Script

APRIL 23, 2019

The Annenberg survey listed data privacy, health care and diversity as social issues. Technology companies should support Net Neutrality – we should treat the internet as a public utility – because everyone is so dependent on it. In addition, not all social issues are political. Communications is a function of leadership.

Technology 150

Technology Study Communications Survey 150

Cision

SEPTEMBER 19, 2016

Moreover, many users have a different perception of privacy and social care on Twitter than of Facebook. Google Hangouts and Skype are more or less extensions of traditional customer service. Google Hangouts / Skype.

Skype 120

Skype Facebook Customer Service Google 120

ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. They’ve become an enduring part of your life and are woven into enjoyable memories or happy experiences. 4 ways PR creates brand attachment.

Brand 149

Brand Branding Storytelling B2B 149

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment. Security policies and controls.

Company 136

Company Interviews Reputation Privacy 136

Communications Conversations

FEBRUARY 1, 2022

And sure, there are many ways brands earn trust–customer service, CEO actions, and pricing just to name a few. 2 – Privacy concerns are at an all-time high. We all know privacy concerns are sky-high with most Americans. Protecting your customer’s privacy and security is now the #1 driver of brand trust!

Privacy 88

Privacy Content Marketing Google Web 88

Rock the Status Quo

MARCH 30, 2015

” “People will be able to have personal conversations with companies – specifically, customer service representatives – and be able to make requests, ask questions and get quick responses in an ongoing thread.” It could help customers by saving them a few mouse clicks. ” Okay. Triple hmmmmm.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Waxing UnLyrical

JUNE 22, 2011

Within minutes , it started generating discussion as you can see from this screengrab (I’ve blurred out the names for privacy reasons): Shared excitement and engagement. When customer service is less than great. Now, I’ve never heard great things about Apple’s customer service.

Customer Service 68

Customer Service Skype Nonprofit Privacy 68

ReimaginePR

NOVEMBER 4, 2020

Lumia x 2 or 3- will clamp on to your computer or work on stands that you can buy from them too – worth buying the (lights are on special for $69 each right now and stands are $29 each) One thing to know though: it takes weeks to get your lights and customer service is spotty at best.

Interviews 156

Interviews Film Skype Privacy 156

The Hoyt Organization

FEBRUARY 19, 2024

Negative reviews can be an opportunity to showcase excellent customer service and improve your online reputation , but only if you respond to them correctly. Move Difficult Conversations To Private Channel While addressing negative online reviews publicly is critical, try to delve deeper into each customer’s issues privately.

Policies 94

Policies Construction Reputation Local 94

PRSay

NOVEMBER 16, 2016

Big data offers insights that enable customization and pose new cyber security and privacy issues. The lines are blurring among the disciplines of public relations, marketing, IT and customer service, and the need increases to create more collaborative teams and hybrid professionals.

Privacy 60

Privacy Mobile Ethics Conference 60

Stuart Bruce

OCTOBER 30, 2014

But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. Our notions of privacy and confidentiality will be challenged. Edward Snowdon wants us to be afraid of big government prying into our lives.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year.

Social Media 61

Social Media Trends Media Instagram 61

Mindful Marketing

MARCH 31, 2025

Individuals and organizations are rapidly embracing AI to enhance productivity, from personalizing emails, to providing customer service, to optimizing delivery routes, to predicting machine maintenance, to trading stocks. So, who will help AI users ‘know when to say when’?

Ethics 68

Ethics Energy Technology Employee 68

Buzzstream

JANUARY 5, 2024

At this point, ChatGPT can’t find someone’s email address for you for obvious privacy concerns. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website. Contact Out also has a browser extension. No, ChatGPT can’t find someone’s email address for you.

How To 83

How To LinkedIn Tools Google 83

wiredPRworks

FEBRUARY 11, 2016

Why customer experience is more important than customer services. Design a customer-focused marketing plan that integrates directly to your customer's community. Effectively manage your privacy and communication settings. Ensuring your brand tells a story to maintain connections and community.

Training 45

Training LinkedIn Marketing Pinterest 45

HMA Public Relations

AUGUST 2, 2018

Social media has become a crucial element for many brands' marketing and customer service success, creating important stakeholder engagement. However, social media engagement can be risky. Here are some common social media security risks among brands. The post What are the Risks of Social Media Engagement?

Social Media 40

Social Media Media Customer Service Brand 40

MaccaPR

NOVEMBER 1, 2016

based online retailer, long ago won me over with impeccable customer service, fair prices and handwritten holiday cards. But I was transformed from happy customer to brand advocate after being on the receiving end of the company's “surprise and delight” campaign. Customers perceived Apple's gift as an invasion of privacy.

Strategy 48

Strategy Brand Branding Retail 48

The Hoffman Agency

MARCH 11, 2019

Many businesses, of course, rely on collecting, analysing and using personal data to succeed — for instance in marketing and customer service — and the concern was that GDPR would see this ability significantly limited, as consumers opted-out (or declined to opt-in) to their data being collected used in these ways.

Data 28

Data Agency Industry Privacy 28

5W PR

MARCH 13, 2025

Tech Sector: Speed and Transparency in the Digital Age Technology companies face unique challenges during crises, particularly regarding data privacy and security. This response created a template for healthcare crisis management that balances public safety, regulatory compliance, and brand protection.

Crisis 78

Crisis Examples Industry Crisis Management 78

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. PR adopts AI as a research and content tool. next year, down from 6.4% estimated in June.

Marketing 213

Marketing Content Marketing Data Social Media 213

Stuart Bruce

SEPTEMBER 16, 2017

Perfect for privacy freaks, but if you’re a privacy freak you probably wouldn’t have one anyway. At the end I got this screen: That’s good I thought I can click on the chat and Amazon’s usual excellent customer service will help me to update the firmware on my Echo.

Google 110

Google Corporate Local Privacy 110

Waxing UnLyrical

MARCH 9, 2016

I checked my email, and Elliott from Customer Service at Instagram had messaged me back telling me to give the email address tied to the account. BUT… then Elliott emailed me back and told me that, due to the privacy of the owner of the account , they could not tell me anything about it.

Instagram 40

Instagram Privacy Guidelines Social Media 40

Waxing UnLyrical

MARCH 9, 2016

I checked my email, and Elliott from Customer Service at Instagram had messaged me back telling me to give the email address tied to the account. BUT… then Elliott emailed me back and told me that, due to the privacy of the owner of the account , they could not tell me anything about it.

Instagram 32

Instagram Privacy Guidelines Social Media 32

5W PR

APRIL 3, 2025

Develop personalization strategies that: Use customer data to tailor content and offers Adapt messaging based on previous interactions Consider channel preferences Account for customer lifecycle stage Respect privacy preferences Remember that personalization extends beyond using customer names.

Strategy 78

Strategy Marketing How To Guidelines 78

ImPRessions - Crenshaw Communications

JUNE 7, 2018

This means that a customer service or PR team must recognize the difference between an anonymous troll with a miniscule following and a legitimate customer or influencer. This is particularly true when the situation is as legally and technically complicated as the data privacy scandal. When the SEO isn’t good.

SEO 227

SEO Privacy Crisis Crisis Management 227

Sword and the Script

DECEMBER 11, 2018

Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. Facebook will be used more as a mass marketing tool, like a television station. The ability to scrape Twitter handles and target known individuals will go away.

Social Media 116

Social Media Marketing Media Creativity 116