Solo PR Pro

DECEMBER 11, 2018

You’ve created your client’s social media plan, establishing the critical metrics for each campaign. What if you could have insight into the social media performance of others within your client’s industry? Share in the comments below or on social media using #solopr. Think again.

Social Media 45

Social Media Report Fashion Instagram 45

Cision

MAY 10, 2016

It is the next iteration of integrated marketing communications that links communications more closely to marketing, sales and customer service. The current social media “It” channel is Snapchat. I always conduct surveys on social media use in my marketing classes. Next year, it might be a different network.

Storytelling 120

Storytelling Customer Service Travel Instagram 120

Stephen Waddington

MAY 16, 2017

We’re still working with press releases and traditional media in the same way that I began my career in the early nineties. But practice is broadening to include new forms of media including influencer relations, social media, community engagement and messaging. It includes a mix of earned, owned and paid media.

Publicity 119

Publicity Customer Service Community International 119

Melissa Agnes

SEPTEMBER 12, 2014

This week I’ve been trying to jam two work weeks into one as I’ll be traveling to the middle east next week – Dubai to be precise – to speak to healthcare delegates at a GCC government conference. TCIP #014 – Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy.

Crisis Management 191

Crisis Management Crisis Healthcare Customer Service 191

David PR Group

MARCH 16, 2020

Upon reaching VRBO on the phone, the customer service representative reminded me that I would normally have forfeited the entire cost of my trip, but the platform was encouraging its property owners to give full refunds for rentals impacted by COVID-19. then you need to actively let your customers and prospects know this.

Communications 106

Communications Brand Branding Policies 106

Solo PR Pro

OCTOBER 16, 2018

This is especially true in this era of news breaking every second, where the wrong move on social media could have a dire impact. How will this affect client content strategy, events, customer service, SEO , and more? It’s the one plan you create and hope you never have to execute, but it’s crucial to have at the ready.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

Prohibition

DECEMBER 9, 2021

It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. Today’s fast-paced digital world presents a challenge as customers expectations are higher than ever meaning brands are expected to have full transparency and communicate openly. What will happen if a crisis does happen.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Cision

SEPTEMBER 18, 2015

Developing streaming video content may seem overwhelming, especially due to its recent emergence in the social world and consequential lack of examples to follow. Don’t fret — your brand already has the know-how from other social media strategies. Want to provide better customer service? Pre-promote.

Video 120

Video Analytics Customer Service Content Marketing 120

Solo PR Pro

NOVEMBER 9, 2021

Some may be more technical and can help with website or software-related tasks while other virtual assistants might be skilled in social media management, research or even customer service support,” says Tishia. Let us know in the comments below or on social media using #solopr! Communication is key.

Software 104

Software Social Media Customer Service Travel 104

Shift Communications

MAY 22, 2017

At the same time, generation after generation of new media pop up, from blogs to social media to video influencers and more. Social media management. Disclosure: IBM paid for my travel and expenses to attend IBM Vision 2017. Every new channel reduces the friction needed for consumers to get what they want.

Publicity 166

Publicity Analytics Data Advertising 166

5W PR

APRIL 4, 2017

In small communities near a significant tourist attraction, there are built-in approaches that can be shared on websites and social media. For small hotels, using social media platforms is a good way to do some targeted advertising without spending a lot of money. PR Benefits. Ideas for a Hotel PR Campaign.

Hotels 74

Hotels Local Travel Social Media 74

wiredPRworks

JULY 1, 2022

The first 12 ways to spark a LinkedIn profile makeover success come from my LinkedIn chapter in Success Secrets of the Social Media Marketing Superstar s. The keywords people use to find you and your business might point to your profession, service, location, area of expertise or even the problems you solve.

LinkedIn 52

LinkedIn Customer Service Travel Engineering 52

Waxing UnLyrical

MARCH 25, 2013

Before they even invested heavily in social media, Chobani was growing fast via word of mouth and a quality listening program. AB: O ur CHOmobile travels the country all year round. We also have a traveling CHOmobile in Australia and the UK! What a great base to start with. Image via Chobani Blog , used with permission.

Customer Service 101

Customer Service Travel Facebook Web 101

Cision

NOVEMBER 11, 2016

Smart brands constantly ask their audiences for input and feedback– via social media engagement (mandatory these days!) Good, prompt customer service goes a long way to help smooth over a hiccup with a journalist. But I’d also seriously travel! How can brands keep up? Become a Headline Hero.

Communications 253

Communications Data Local Survey 253

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. What role does social media play in reputation and crisis management today? What drew you to the field of public relations?

Crisis 0

Crisis Reputation Study Social Media 0

ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. Netflix frequently invites two-way conversation and participation of its customers, especially on social media.

Brand 149

Brand Branding Storytelling B2B 149

Sword and the Script

MAY 5, 2015

One of the first questions I remember Delta’s website asked me when booking travel was my daughter’s age. In my recent history, US Air pulled the same page from the airline customer service playbook, albeit my daughter was even younger then. It is High Time to Regulate Airline Customer Service. by Frank Strong.

Airlines 60

Airlines Travel Customer Service Crisis 60

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

It’s not alone among social media companies, but the brand has suffered from its casual and misleading response to the situation. In the first quarter alone it was accused of crossing a picket line after the first travel ban, mistreating drivers , and using a secret app to evade regulators. Tired of hearing about Uber?

Airlines 180

Airlines Reputation Journalism Crisis 180

Communications Conversations

APRIL 27, 2017

” In fact, according to recent reports , only 38% of public and private company CEOs have updated their social media channels in the last YEAR. He’s traveling. Who says the CEO can’t also handle customer service? In fact, he often serves as a “customer service” rep of sorts for UW-EC.

Twitter 60

Twitter Customer Service Interviews Employee 60

Bad Pitch Blog

JUNE 8, 2011

I highly, highly doubt that these soldiers were given Army permission to travel with a third or fourth bag. Personnel should just be traveling with their personal effects. And travel''s a pain in the butt. But travel is also a business. Zappos chose to focus almost solely on customer service as its social media platform.

Airlines 64

Airlines Customer Service Travel Policies 64

Waxing UnLyrical

MARCH 21, 2019

In this post from last May by John Friedman , he wrote about a job where he traveled across North America to discover a company had lost the plot of what it was doing. Many rants are made across the tubes of information about how social media vanity stats aren’t true engagement (e.g. likes, retweets, followers, etc).

Technology 100

Technology Communications Training Newspapers 100

Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! reading and traveling. I’d love to hear your thoughts!

Twitter 94

Twitter Facebook Social Media LinkedIn 94

Waxing UnLyrical

AUGUST 2, 2018

Ask questions on social media. Gather feedback from your sales and customer service teams. Create a group of “client insiders” to provide you with feedback on new products or services. Share the right content on the right social media network. Are people engaging with your social media posts?

Content Marketing 49

Content Marketing Marketing Brand Branding 49

PR in High Definition

AUGUST 27, 2019

In any industry, there’s never a good time for something negative and unwanted to crop up, and certainly not during the height of summer in the travel industry. If it’s an unhappy customer, then should you pass it on to customer services? When it comes to social media trolls, do not engage!

Crisis 72

Crisis How To Newspapers Reputation 72

Cision

OCTOBER 1, 2015

Cision’s study, “ Planning Travel: What Drives Travel Decisions ,” took an in-depth look at the factors affecting families’ travel decisions by analyzing social media posts on forums, blogs and social networks. Travel scheduling is based, in large part, on the timing of school vacations.

Travel 120

Travel Hotels How To Airlines 120

Beyond PR

SEPTEMBER 8, 2016

When Lars Silberbauer , LEGO’s Global Senior Director of Social Media & Video, took us inside the brand’s strategy, he explained that they focus on creating high-quality content with solid storylines and the best story-makers (LEGO movie, anyone?). It must involve marketing, sales and customer service teams.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

PR 20/20

SEPTEMBER 19, 2017

According to a recent survey by CMO Council and RedPoint Global , “… only 3% of respondents felt all of their automation, engagement and deployment tools were fully connected, with data, metrics and insights traveling freely between different technologies.”. Messages : Live chat is becoming a must-have for quick, in-channel customer service.

Marketing 40

Marketing Tools Report Data 40

Buzzstream

JANUARY 5, 2024

Search Social Media for Email Addresses The above tactic may surface email addresses on some social media accounts. But you can spend much time getting lost in social media if you don’t know these tricks. Here’s how and where to find contact info on each major social media platform.

How To 83

How To LinkedIn Tools Google 83

Cision

APRIL 5, 2016

In addition, social media campaigns are very real — people can communicate with customer service departments all over the world with only 140 characters, faster than they can drive to a store and handle it in person. My favorite social media platform is…Twitter. Rapid Fire Round.

Sports 120

Sports Industry Customer Service Travel 120

Buzzstream

SEPTEMBER 4, 2024

One of the parties—I’m not saying it, whether that’s party to vote for and nothing like that—is so funny on social media because they’re doing things so wrong, and they get it right. They get it wrong. They’re trying to do TikTok rating dogs and then crush other parties, interviews behind it.

Internal 62

Internal International Digital PR Course 62

Stephen Waddington

APRIL 14, 2019

Toolkit for countering fake news The Government Communication Service has published a Counter Disinformation Toolkit to support communicators in identifying and countering threats to democracy. Farewell as Lush leaves social Lush bid goodbye to social media this week claiming that was tired of fighting with algorithms.

Wikipedia 74

Wikipedia Ethics Case Study Google 74

Prohibition

DECEMBER 17, 2021

Strategic communication during a crisis offers organisations the credibility they need to develop their strategies and re-enter the marketplace in order to provide relevant services to their stakeholders. In today’s social media-driven world, a good crisis management strategy is more important than ever.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Cision

MAY 3, 2017

This chart is shows insights on all blog and news media mentions of discussions around overbooked flights and passengers being bumped every single day. At Cision we can track conversation anywhere on social media, the news media, radio, broadcast and print and synthesis what’s been said into data. Image source: [link].

Airlines 137

Airlines How To Engineering Radio 137

Beyond PR

AUGUST 14, 2017

And social media. The purpose of your press release is to remind the media, your clients, and other businesses why your company is relevant. Share Your Press Release on Social Media to Expand its Reach. Steven D’Adamo is a client services representative for Cision. Multimedia attachments. High-quality links.

Writing 79

Writing How To Infographics Pinterest 79

Beyond PR

DECEMBER 12, 2017

And social media. The purpose of your press release is to remind the media, your clients and other businesses why your company is relevant. Share Your Press Release on Social Media to Expand its Reach. Steven D’Adamo is a client services representative for Cision. Multimedia attachments. High-quality links.

Writing 75

Writing How To Infographics Pinterest 75

Waxing UnLyrical

NOVEMBER 24, 2010

With 10 years of operations already behind them (I’m told they were doing WOM before “social media&# even existed), offices in London, Oxford, New York and Sydney, they have an impressive client list that includes Nokia, Universal, Procter & Gamble, Canon, SKINS and STA Travel. But how do they measure and evaluate?

Travel 79

Travel Case Study Creativity Advertising 79

Beyond PR

MAY 3, 2017

This chart is shows insights on all blog and news media mentions of discussions around overbooked flights and passengers being bumped every single day. At Cision we can track conversation anywhere on social media, the news media, radio, broadcast and print and synthesis what’s been said into data. Image source: [link].

Airlines 65

Airlines How To Engineering Data 65