ImPRessions - Crenshaw Communications

APRIL 24, 2018

Look for authors of recently published papers and studies, books, or industry consultants who teach as adjunct professors. A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example. Authors, experts, and academics. Industry events.

B2B 136

B2B Brand Branding Trade Shows 136

Sword and the Script

MAY 14, 2016

A cloud technology vendor told me that trade shows were the number one source of leads for his company. By contrast, a sales executive for a managed services provider pointed to local networking events, as his number one source of leads – and he does a lot of networking.

Marketing 60

Marketing B2B Local Customer Service 60

PR 20/20

OCTOBER 5, 2017

A study by Ahrefs about ranking in Google showed that the average age of a Google result declined as you scroll down the page. Customer service: As the closest contact with customers, this team can: Provide marketing with frequently asked questions, which can be used for content creation.

Marketing 45

Marketing Engineering Resources Corporate 45

MaccaPR

FEBRUARY 10, 2015

How could you create a 60- to 90-day ramp leading toward the launch of your next product or trade show, that will play upon your customers’ all-too-human desire to find out what’s coming next? Lesson #6 - Transform Your Customers into A Community. Be like Taylor (or Alfred Hitchcock) and layer your launch for suspense.

Social Media 48

Social Media Marketing Media YouTube 48