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5 Social Customer Service Best Practices

Cision

Twitter introduced a feature that allows customers to send you direct messages directly from your site. Late last year, Facebook improved pages’ customer service tools and integrated customer service bots into its Messenger app. You should have resources to support your customer service.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

This summer appears to mark the return of travel as we used to know it. Some of the types of travel expected to bounce back to pre-pandemic levels this summer include: Domestic Travel: Popular destinations that often include national parks, major cities, coastal areas, and other popular tourist attractions.

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Why are many social media marketers still working from the 2015 playbook?

Communications Conversations

It’s changed how (if) we travel. Let’s look at four big shifts that have been happening in 2020 so far, and how I would argue most social media marketers have reacted: Shift #1: Customers don’t want ‘storytelling’–they want exceptional customer service. It’s changed how we work.

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Behind the Headlines With Katja Schroeder

Cision

It is the next iteration of integrated marketing communications that links communications more closely to marketing, sales and customer service. Keep your eyes open for new ways to integrate marketing, sales and customer service processes, such as Facebook’s move to offer FB messenger for customer service.

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#CrisisRoundup of Awesome Links: Week of September 8, 2014

Melissa Agnes

This week I’ve been trying to jam two work weeks into one as I’ll be traveling to the middle east next week – Dubai to be precise – to speak to healthcare delegates at a GCC government conference. TCIP #014 – Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy.

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Pandemic and Your Brand: Time to Communicate

David PR Group

Upon reaching VRBO on the phone, the customer service representative reminded me that I would normally have forfeited the entire cost of my trip, but the platform was encouraging its property owners to give full refunds for rentals impacted by COVID-19. I looked for similar news from VRBO. And found nothing.

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Making sense of modern public relations

Stephen Waddington

You’ll experience this form of media whenever you use a travel app or website by companies such as British Airways or Virgin Trains. The majority of online communities are used as a means of content marketing, or rudimentary customer service. Community management. Messaging is the final area of media change.

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