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Tracking Your PR Efforts Using Metrics That Align With Business Outcomes

Onclusive

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement.

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Tracking your PR efforts using metrics that align with business impact

Onclusive

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement.

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The Growth PR Playbook

Onclusive

The focus is no longer on campaigns that are based on opinion, but on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and accelerate activities that impact the business bottom line. The post The Growth PR Playbook appeared first on Onclusive.

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5 PR Trends to Jump On in 2025 (+ Tips and Tactics)

Prowly

Thats why weve broken down the five biggest PR trends shaping 2025. Jen Berson ; Jeneration PR & Jeneration Academy DOWNLOAD THE FULL REPORT FOR FREE Trend #2: Data-driven strategies Did you know that 37% of the people we surveyed said they will be basing their strategy on concrete data ? Let's dive in!

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The Growth PR Playbook

The focus is no longer on campaigns that are based on opinion, but on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and accelerate activities that impact the business bottom line. Download this playbook to read about: The 4 Pillars of Growth PR.

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Demystifying PR ROI

Onclusive

But with PR attribution, one can see how efforts impact business goals and metrics aligned with the lower part of the funnel, such as whether those articles prompt downloads, convert leads into customers, and so forth. Make Data-Driven PR Decisions.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

#AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. Download the report! Data-driven PR Data-driven PR uses analytics to guide PR strategies.

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